Every Entrepreneur Should Start in Sales

Successful Entrepreneurs know the first step in anyone's entrepreneurial journey starts with a great business idea. However, some successful entrepreneurs learn to run their businesses is from their employment days, when they are not yet their own bosses. During those employment days, they find nuggets and a glimpse of entrepreneurship, and they love it. Then comes the realization that they can run their own business and be their own boss.

Learn more in this episode with Sherry Orel, CEO and Founder of Next Level Catapult.

“With 30 years of experience, Sherry Orel is a seasoned business leader and CEO. She blends innovation and strategy with a focus on empowering business leaders to realize their maximum potential.

She has worked with Fortune 500 clients like Proctor & Gamble, Unilever, Nestle, Walmart, and Target. Her focus has been creating and implementing strategies — driving long-term growth, innovation, investment, re-positioning and reorganizing — while guiding and supporting CEOs through the exit process to achieve maximum value. She has built organizations through organic growth, strategic partnerships, and M&A, overseeing businesses delivering over $1.5B in cumulative revenue. Throughout her roles with Brand Connections, News Corporation, and Havas Worldwide, Sherry has secured or supported over 25 add-on acquisitions and equity partnerships as an executive committee member resulting in transactions over $1B.

Following a successful career leading public and private organizations, and leading multiple exits, Sherry founded and is the acting CEO of Next Level Catapult. Next Level supports businesses by helping leaders evolve their processes and refine their management operations efficiently and prepare for significant business changes like an exit, a change in leadership, or a shift in strategy.

Sherry supports entrepreneurs as an advisor and angel investor of emerging companies like Solv Wellness, TripKicks, Inkwell, and EBY, and has served on the Board of Directors for Childhood Domestic Violence Organization, as Chairman of the Brand Activation, ANA - Association of National Advertisers Council and as an Advisor for the digital commerce and product sampling company Brand Connections (acquired by Advantage Solutions).

She has been a YPO US Atlantic 13 Chapter member since 2015 and the New Jersey Integrated Chapter since 2021. She has served as moderator for chapter and network forums, co-championed the 4th annual International Conference for Women, and championed the Mother Son Getaway from 2020-2022. She served as Communications Officer, Assistant and Learning Officer, Engagement Officer, Gold Chapter Chair, Athena Champion, and on the NE Regional Board as Gold D&I Officer.

Sherry attended Purdue University, Roosevelt University, and the Le Cordon Bleu Cooking and Hospitality Institute of Chicago (CHIC). Sherry lives in Short Hills, New Jersey, with her husband, and together have five children.”

www.nextlevelcatapult.com

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