More Than Motivation: The Power of Inspiration in Leadership

In the quest for greatness, there's a profound difference between being pushed by motivation and being pulled by inspiration. Motivation might get you out of bed in the morning, but it's inspiration that lights a fire within, fueling your passion and drive. It’s the difference between doing something because you have to and doing it because you love to. Eric Simmons, CEO at Asigra, understands this distinction well. He champions the idea that true leadership is born from inspiration—a force that comes from the heart and mind, sparking creativity and joy in every endeavor. When leaders like Simmons harness the power of inspiration, they don’t just motivate their teams—they ignite a lasting flame that leads to extraordinary results.

Here's more about Eric Simmons

Future-focused, strategic sales and marketing leader, I’ve consistently delivered unprecedented growth and profitability in competitive industries. I’m known for synthesizing product and service features into a compelling value proposition. I accomplish results by aligning people, systems, and priorities across functions and geographies to drive year-over-year growth. In addition, I champion creative, customer-centric marketing strategies underpinned by solid business and financial practices.

A few highlights of my contributions in operations turnaround, business growth, profit optimization and team leadership include:

✔ Achieved highest revenue and profit margins in Dell’s history and diversified customer base through development and execution of five-pillar, five-year strategy.

✔ Crafted go-to-market strategy for IoT services and solutions that generated millions in revenue growth over three years.

✔ Delivered award-winning performance culminating in leadership of Dell Canada’s entire software and peripherals business, outpacing annual quota 228% to achieve highest team performance in ten years.

✔ Orchestrated efforts to generate innovation in multiple business lines, reducing customer attrition 10%, instituting effective e-commerce platform, and doubling subscriber base.

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