Boundaries are all about setting guidelines for how you work.
From your very first interaction with a client or a prospect, you're giving them hints about how you work or even explicitly setting expectations for how you'll work together.
So if you take four days to respond to their request for information, they might have the impression that you're a little slow. React immediately, and they'll think you're always available.
What choices we make about where our boundaries are–or aren't–can have a huge effect on our overall capacity and how much time it takes to actually serve each client.
Boundaries can be a really powerful tool when we're talking about streamlining or increasing your operational capacity.
Today we're going to dig into them with my guest, Brittany Berger. She's the founder of Work Brighter, which is a digital media company that helps productive unicorns go beyond working smarter to a version of productivity that makes room for “unproductive” things like rest, self-care, and fun.
She started Work Brighter after five years running content marketing in really high-stress startups that prioritized hustle, growth, and scaling over self-care and mental health. Now that she's changed her own mindset, she spends her time helping other high achievers find balance for themselves and advocating for mental health awareness.
Let's just say her boundary game is strong.
Listen to the full episode to hear:
Learn more about Brittany:
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