What up, Brewsers! This week, the crew links up with the powerhouse trio behind Crafted For Action—Jen Price, Shanelle Pickraum, and Kevin “Swirv” Irvin—for a special kickoff to their annual conference. We talk everything from emergency lagers and fridge-aged sours (yikes) to building a thriving, inclusive craft beverage culture in Atlanta and beyond.
Jen breaks down how Crafted For Action started as a pivot from a pandemic-halted beer boutique dream and grew into a nationwide platform for education, equity, and opportunity in craft beer, wine, and spirits. Shanelle shares the sisterhood that sparked it all, while Swirv lets us in on how he “self-nominated” his way onto the team—and why community is the heartbeat of it all.
From the Fellows Pitch Competition to Sunday Service beer shares, this episode is a vibe. If you’ve ever wanted to blend purpose with pints, this one’s for you.
If you missed Crafted For Action in 2025—trust, you felt that FOMO. But don’t let it happen again. Mark your calendars, prep your palate, and pull up next year. You don’t want to just hear about the vibes—you want to experience them.
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Dateline NBC
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On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!