July 11, 2024 • 18 mins
FREE Weekly Supercycle Method system, the best strategy for maximizing your week - https://www.joeyhyoung.com/pl/2147654809
Could your business benefit from a weekly boost in productivity and growth? Discover how to harness the power of deep work, admin tasks, and social energy in the latest episode of Brightside Business. Inspired by a client's journey from feeling unproductive to thriving, Joey breaks down how categorizing your work into three distinct energies can eliminate the inefficiencies of context switching. By allocating specific times to focused, needle-moving activities, small urgent tasks, and team interactions, you'll learn how to drive consistent progress that directly impacts your revenue.
Learn how to transform your weekly planning with Joey's practical three-step strategy. Reflecting on past achievements to boost morale, focusing on current projects, and crafting a concise list of crucial tasks, Joey provides a roadmap to ensure steady forward momentum, even during challenging times. This episode is packed with actionable tactics that will help you recognize and integrate your wins, keeping motivation high and performance strong. Don't miss out on these insights that can truly revolutionize the way you plan and execute your weekly business activities. Tune in and start seeing tangible growth each week!
Got Questions? Send them here and I'll tackle them on the show: joey@joeyhyoung.com
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Ready to scale your business? Book a free connection call here and let's chat!
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Joey Young (00:00):
Welcome to Bright Side Business, where we talk
directly to online entrepreneurslike yourself about how to grow
your business to seven figuresand beyond.
My name is Joey Young.
I helped my family's businessgrow to seven figures in under
two years and I learned a lot oflessons along the way.
One of them I want to talkabout today, and that's how to
grow your business every singleweek.
(00:20):
Four tactics I'm going to talkabout that will actually create
a throughput of forward progress.
Every single week you can lookback on and say there's how my
business grew that week.
There's how my business grewthat week and all the way
through until you reach yourgoals.
And this was inspired by aclient who actually recently
talked to me about this.
She was asking me how do I getmore progress each week in my
(00:44):
business?
Because she's the kind ofperson she was telling me yeah,
I kind of get up in the morningand I putter a little bit.
You know, I slowly kind of easeinto the day, I slide into work
and then sometimes I getdistracted during the day.
I don't exactly know.
You know what the best thing isto work on.
And then at the end of the weekI look back and I'm like you
know I felt like I was busy, butyou know I don't have a
(01:08):
specific, clear target that Ihad at the beginning of the week
that I definitely got done bythe end of the week, so it
doesn't really feel like I madeprogress.
You know, she was telling methat she basically wasn't
growing her business each week.
It was kind of left up tochance whether her business
would grow, and that's not goodif you're a business owner.
So if you're in that like 5k to20k business owner, you're
(01:29):
looking to scale.
We need to have thisconversation and this is what I
told her and I think it's goingto be really helpful for you as
well.
There are basically three typesof work energy, three types
that I'm going to talk to youabout, and then we're going to
talk about the four tactics togrow your business each week.
But we've got to set thisfoundation, okay.
The first type is deep work.
I call these energies, by theway, because they don't mesh
(01:53):
well together.
Energies are sort of a flow, azone, a particular liquid, if
you would.
One is water, one is oil.
They don't mix very well.
They're different energies andthey're different like tones of
the day, and so we'll get intowhy they don't mix well.
But first, what are the energies?
And the first one is the deepwork energy.
(02:15):
It's that zone you get intowhen you're focused, when you're
clear on what you need to getdone, when you shut out all the
distractions and you have onetarget you force your brain to
focus.
This is the time when you workon your most important
needle-moving activities thatgrow your revenue for your
business.
It's those tasks that you havedialed in that you know you need
(02:37):
to do that are very importantNot necessarily urgent, but
they're important because youknow if you do those tasks then
it'll kind of move this andit'll move that and it'll move
that and it'll affect thatnumber and then you'll grow your
revenue.
So deep work is by far the mostimportant energy and the one
you should try to maximize inyour week, as much of your week
(02:57):
as possible, percentage-wise,focused on needle moving
activities via deep work, onneedle-moving activities via
deep work.
That's the first energy.
Second one is admin work.
Admin, sort of the inbox, thelittle tasks, the following up
with people, the schedulingdoctor's office appointments,
the getting back to someone, thechecking in with people, all
(03:24):
the little little rocks thattend to be somewhat urgent, a
little bit important, but theydon't really grow your business.
All those little tasks, theytend to be shorter.
You kind of just boom, boom,boom.
It's like your inbox zeroenergy, where you try to clear
your entire inbox.
That's admin work.
Some people find it very funbecause they can just blow
through a huge checklist becauseeverything's really short and
easy, but again, doesn'tnecessarily grow your business.
(03:47):
The third energy is socialenergy.
It's your meetings.
It's when you're connectingwith your team, when you're
syncing up with your employees,it's when you're connecting with
people on sales calls, it'swhen you're on those Zooms.
You know the meeting energy issocial.
It's getting in yourconversation, energy and your
mode and, like I said, the deepwork, the admin work, the
(04:09):
meetings energy those threedon't really mesh very well and
so the first thing you can do tothink about maximizing your
weekly productivity is blockingthem as far apart as possible by
taking all your meetings andcrunching them together and
separating them from your deepwork.
What you don't want is to haveyou start your day with like an
(04:30):
hour and a half deep work, thenyou have a 15-minute meeting and
then you have another half hourof deep work before lunch and
then you do a check some emailsand do some admin and then you
have another hour of deep work,but then you have three hours of
meetings and so your whole dayis just a mix mash of all these
different energies and you'rebopping in between them, which
is causing you to lose focus onwhatever one you're doing.
(04:52):
The ideal day, the better onethat you can build for yourself,
is where you smush all of thoseenergies into, if not half days
, even full days.
I love having a theme for mydays where the theme of the day
is just one of those energiesand the other energies have
their own theme days.
So I know, on the greaterscheme of things, I'm grander
(05:13):
scheme of things throughout theweek I'm going to get everything
done, I need to get done, but Ican have each individual day
have its own energy so I canreally move through that energy
and maximize that energy thatwhole day and not have to focus
shift multiple times each day.
That would be an ideal place toget to, so they don't mix well.
Here's the other thing you gotto know about these energies is
(05:37):
you do want to maximize yourdeep work time by scheduling it
when you're at your best, yourdeep work time by scheduling it
when you're at your best.
When are you most productive,most easily disciplined, most
excited to work deeply on things?
(05:57):
When is that energy to focusthe best for you?
Some people are first thing inthe morning.
I think that's most people.
Honestly, even people who kindof say they're not morning
people.
I think most people have theirbest focus energy in the morning
, first thing, before otherpeople are up, before the
distractions hit.
When you're fresh, that's whenthey should focus on putting
their block times of of deepwork energy.
If you are more of a nightperson, okay, so get so.
(06:23):
Get all your meetings doneearly and then do your deep work
in the nighttime.
But schedule your deep workwhen you're at your best, not
when you're kind of feeling alittle bit tired from the day or
distracted or when there's alot of things around you that
could pull your attention away.
And here's the third thing aboutenergies is you got to maximize
your deep work time by buildingyour tolerance to chaos.
(06:47):
This is a really importantlesson for each business owner.
To learn your ability totolerate chaos while
systematically deciding whichfires to focus on first is huge.
I'll say that again, yourability to tolerate chaos while
systematically choosing whichfires to put out first, will
(07:11):
allow you to be so much moreproductive.
Because if you're spending awhole ton of your week deciding
which fire to put out and havingall of them happen to you at
the same time, while you'retrying to fix all of them at the
same time and you can't reallyget back to your deep work until
all these fires are put out,you're going to struggle to
spend significant amount of yourtime on that deep work energy.
(07:34):
So you need to be able totolerate more chaos in your life
, and that sounds a little crazyto some people, but listen,
there's no such thing as abusiness I don't care if you
have a hundred employees or one.
There's no such thing as abusiness that has all their
ducks in a row.
They have a perfect landingpage and perfect product and
perfect sales team and perfectsupport and like it just doesn't
(07:56):
happen.
So we got to let go of thattendency to say everything's got
to be okay, calm, settled,before I can focus in.
You need to be able to shut thenoise out and enter into your
deep workspace, knowing you'reignoring some of the fires.
Some days there are fires thatI know are burning, but I
completely ignore them throughthe rest of the day.
I'm like not, I'm not, nottaking ownership of that problem
(08:19):
in my business.
I just know that today is aboutthis deep work and that problem
will be there in the morningand I'll deal with it then.
So remember, increase yourchaos tolerance and be able to,
in the middle of the chaos,systematically choose which ones
to focus on and which ones toignore.
That's a huge, huge lessonyou'll learn as a business owner
(08:39):
.
Okay, without further ado, fourtactics to grow your business
each week.
What do we do now that we knowwhat the different energies are
and how to sort of set up ourweek for a win?
How do we go about setting upour week?
Well, the first tactic is wehave to reflect on last week, to
integrate the wins and to learnfrom the failures.
(09:01):
Those are equally important.
So we got to spend some timejournaling, thinking, processing
what did not go well last weekand what can I learn from it.
You know, let's do an autopsyon the failure.
What went wrong?
What led to that less thanproductive day?
What led to that lower salescall percentage?
What led to the problem lastweek or the issue, and then, on
(09:26):
the flip side, what went reallywell, what did I crush, why did
that happen and how can Iintegrate that into my identity?
See, it's really important tolearn from your successes and
know, okay, when I did thisparticular script, it led to
this particular conversion rate,so I should probably do that
(09:47):
again.
That's awesome.
But also, when you have wins asbusiness owners, sometimes we
forget to integrate them intoour identity, which is equally
as important, in my opinion.
We need to be able to say like,hey, it was a win last week and
man, I worked hard for it andso that was awesome.
I deserve that win because Iput in all this work and I got
(10:08):
this result, and so I'm going tocelebrate that for a minute.
You know, like, when's the lasttime you just sat down and just
thought about man, I crushed itlast week with this particular
thing.
That's awesome.
Good on me.
You know I could have done anyother thing last week, but I
focused, I got it done, and so Ishould feel proud of myself for
that Now that that is reallyimportant, because sometimes,
(10:28):
especially when you're earlyaround in business or you're
going through a tough patch.
You, you, you really got to digfor those wins.
You know you really got tofocus to to figure out what's
going well.
But focusing on the wins andintegrating them into who you
are saying like I did thatreally well that will keep you
going when the goings get tough.
It'll keep you motivated, keepyou keyed in.
So that first step isreflecting on the previous week
(10:51):
what went well, why, what didn'tgo well and how can I avoid it
next time.
Second tactic write down yourprojects.
Write down your projects thatyou're working on this week.
Okay, I don't care about lastweek, I don't care about next
week.
What are your active projects?
Because if you don't have aspecific list that you know
(11:13):
about of active projects thatyou're working on week to week,
the tendency is for that list togrow, because, as business
owners, we have a lot of shinyobject syndrome.
It's a very, very fun trait ofours.
We need to avoid that at allcost, and so what the discipline
of writing down your activeprojects every week does is it
makes you force yourself to sayhere's what I'm working on and,
(11:36):
consequently, here's what I'mnot working on.
So it's a double-edged sword.
Here's my focus and here's whatI'd love to focus on if I had
enough time, but I know I don't.
So you're off the list and yourprojects might last two weeks.
They might last two years.
You know projects are anythingthat takes longer than about two
weeks to accomplish.
So you'd have your tasksunderneath, your projects to get
(11:59):
done to reach that project end,which might be a launch, it
might be hire a team member, itmight be to redo a product.
You know, whatever the projectis, that is something that takes
.
You know about two weeks to sixmonths usually and you know
each week by writing it down.
This is what I'm focused on.
Number three make a list oftasks that absolutely must get
(12:23):
done this week.
So once you have your projectsand you know exactly what they
are let's say there's two,usually you want two, one is
better, four is the max Make alist under each one of those
projects of the tasks that needto get done to move that project
forward.
So at the beginning of yourweek you're thinking okay, I've
(12:44):
got this one to launch on thisdate.
This is my project launch onthis date.
So here's the things that needto happen next to get that done.
So here's what it is.
Here's what it is.
Here's what it is Cool.
And then for this other project, okay, I need to hire another
sales team member.
So here's what needs to getdone.
(13:07):
Boom, boom, boom, boom To makethat happen.
Here's the next step for that.
And so you've got your twoprojects and now you write down
a list of things that absolutelymust get done this week.
Now this is again one to threethings that do or die, ride come
hell or high water are going tohappen this week.
These are the things you'recommitting to at the beginning
of the week that you'll get doneby the end of the week.
And this is the magic, this isthe secret sauce, this is, this
is the juice here.
(13:28):
Right, when you have a list ofthings that you set out to
accomplish at the beginning ofthe week and you can point to
them at the end of your week andsay I got that done, I
established my projects, whatthe next steps are, and then I
took one or two things from eachproject.
I put them on that list ofthings that must get done, all
of a sudden you have anincredibly tactical, clear week
(13:52):
and what needs to happen, andthen you get them done by the
end of the week.
And now you can point to thatand say that's how I grew the
business this week, that's how Imove things forward.
These things were notaccomplished on Monday, but now
it's Friday and now they are.
And this is where you becomeextremely effective and this is
where the high performancereally kicks in, because now
(14:13):
you're looking at a specificlist at the beginning of the
week, knowing what it's going tobe by the end of the week,
what's going to get done, andyou're keyed into it, you're
committed to it each week.
It's really important that thislist of things that must get
done by the end of the week, youtake them from that project
list so you might take one thing, one next step, two next steps
from each project.
Put them on that separate listcalled must get done by the end
(14:35):
of the week.
It's really important that youget those done and that you keep
the list small, because if youput 10 things on the list that
must get done by the end of theweek and you don't accomplish
some of them, that listcompletely loses its power.
So hear me on this If you forsome reason ever have a week
where you make a compromisewhere you make an excuse and
(14:57):
don't get something done on thatcritical list of here's the
things I want to get done thisweek, list of here's the things
I want to get done this week,then it completely nullifies the
entire idea of the list.
So the solution to that isshorten the list so you know
without a shadow of a doubt,you're going to be able to
accomplish every single thing,even if it's just one thing,
even if it's one thing on thatlist.
(15:17):
You know you can this week, youhave the capacity to do it that
way every single week.
Your intention becomes realityand you have that throughput of
integrity, of growth, and youcan look back on that list For
all the previous weeks of themonth and over the years.
I have them on sticky notes onmy wall and so I know exactly
(15:38):
what for the past six months,I've gotten done every single
week to grow my business and Isee them checked off every
single week and it's awesome.
That is power, that isthroughput of energy, that's
business growth right there.
So that's the juice.
That's the third thing.
Okay, the fourth thing, thefourth tactic is now taking
(15:59):
those tasks that must get doneby the end of the week and
scheduling them on your calendar, those tasks that must get done
by the end of the week, andscheduling them on your calendar
.
So you take them and you throwthem in your block time.
Because if you have a list,that's these are the two things
that absolutely must get done bythe end of the week.
But there's no translation fromthat list to here's.
When they're getting done, itbecomes way less likely they're
(16:22):
actually going to happen.
Done, it becomes way lesslikely they're actually going to
happen.
So take the moment to take thatlist of things that absolutely
must get done, put them on thecalendar, literally block out an
hour or two and name it thattask.
And that's when it's gettingdone and nothing else is
happening during that hour.
No other distractions can takeover.
There can't be something thatpops up midweek that's more
(16:43):
important.
No, no, no.
That's when you're getting itdone, because you're committing
to that thing, and getting itdone that week because you know
if you get it done, you'll beable to see your business grow
on a linked chain throughoutyour entire year and that
incredible momentum will justcarry you through to the next
step, even when the businessgets hard, even when there's low
(17:04):
revenue.
Even when you hit pro blocks,you can see the growth every
single week.
So I hope this has been helpful.
If you're liking this sort ofcontent, you've got to check out
my weekly Supercycle Method onepager.
It's a one page summary ofthese four tactics to grow your
business each week and itliterally just walks you through
the process I talked to youabout.
(17:25):
It's a free download.
There's a link in thedescription of this episode.
Definitely grab that.
It's gonna be really helpfulfor you to be able to walk
through this every single weekand see that growth in your
business every single week andactually go and do this right.
And if you did like this episode, if you have a question or you
have a thought about thisepisode, I'd also just love to
hear from you in general.
(17:46):
So shoot me an email, joey atjoeyhyoungcom, or shoot me a DM
on Instagram.
I'm at joeyhyoung and, whileyou're there, there's a link in
my bio on Instagram.
Click that.
Book a call with me.
I'd love to do a strategy callwith you to talk about how we
can grow your business.
A strategy call with you totalk about how we can grow your
business.
Just take 20 minutes and I'lljust like pepper you with some
(18:06):
questions, figure out exactlywhat the bottleneck is and help
you to find some clarity so youcan grow your business.
Again, that's a link in mydescription here and in my
Instagram page, and if you haveit in your heart and you love
this show so much, why don't yourate it five stars?
You know why don't you like it?
Subscribe, hit the share button.
You know.
(18:28):
All those things are superhelpful.
I really appreciate it.
They help push the show forwardand the algorithms and they
help, you know, get the word out.
So, thank you.
Those five star reviews areawesome wherever you're
listening to this.
And hey, until next time.
Happy scaling.
Welcome to Bright Side Business, where we talk
directly to online entrepreneurslike yourself about how to grow
your business to seven figuresand beyond.
My name is Joey Young.
I helped my family's businessgrow to seven figures in under
two years and I learned a lot oflessons along the way.
One of them I want to talkabout today, and that's how to
grow your business every singleweek.
(00:20):
Four tactics I'm going to talkabout that will actually create
a throughput of forward progress.
Every single week you can lookback on and say there's how my
business grew that week.
There's how my business grewthat week and all the way
through until you reach yourgoals.
And this was inspired by aclient who actually recently
talked to me about this.
She was asking me how do I getmore progress each week in my
(00:44):
business?
Because she's the kind ofperson she was telling me yeah,
I kind of get up in the morningand I putter a little bit.
You know, I slowly kind of easeinto the day, I slide into work
and then sometimes I getdistracted during the day.
I don't exactly know.
You know what the best thing isto work on.
And then at the end of the weekI look back and I'm like you
know I felt like I was busy, butyou know I don't have a
(01:08):
specific, clear target that Ihad at the beginning of the week
that I definitely got done bythe end of the week, so it
doesn't really feel like I madeprogress.
You know, she was telling methat she basically wasn't
growing her business each week.
It was kind of left up tochance whether her business
would grow, and that's not goodif you're a business owner.
So if you're in that like 5k to20k business owner, you're
(01:29):
looking to scale.
We need to have thisconversation and this is what I
told her and I think it's goingto be really helpful for you as
well.
There are basically three typesof work energy, three types
that I'm going to talk to youabout, and then we're going to
talk about the four tactics togrow your business each week.
But we've got to set thisfoundation, okay.
The first type is deep work.
I call these energies, by theway, because they don't mesh
(01:53):
well together.
Energies are sort of a flow, azone, a particular liquid, if
you would.
One is water, one is oil.
They don't mix very well.
They're different energies andthey're different like tones of
the day, and so we'll get intowhy they don't mix well.
But first, what are the energies?
And the first one is the deepwork energy.
(02:15):
It's that zone you get intowhen you're focused, when you're
clear on what you need to getdone, when you shut out all the
distractions and you have onetarget you force your brain to
focus.
This is the time when you workon your most important
needle-moving activities thatgrow your revenue for your
business.
It's those tasks that you havedialed in that you know you need
(02:37):
to do that are very importantNot necessarily urgent, but
they're important because youknow if you do those tasks then
it'll kind of move this andit'll move that and it'll move
that and it'll affect thatnumber and then you'll grow your
revenue.
So deep work is by far the mostimportant energy and the one
you should try to maximize inyour week, as much of your week
(02:57):
as possible, percentage-wise,focused on needle moving
activities via deep work, onneedle-moving activities via
deep work.
That's the first energy.
Second one is admin work.
Admin, sort of the inbox, thelittle tasks, the following up
with people, the schedulingdoctor's office appointments,
the getting back to someone, thechecking in with people, all
(03:24):
the little little rocks thattend to be somewhat urgent, a
little bit important, but theydon't really grow your business.
All those little tasks, theytend to be shorter.
You kind of just boom, boom,boom.
It's like your inbox zeroenergy, where you try to clear
your entire inbox.
That's admin work.
Some people find it very funbecause they can just blow
through a huge checklist becauseeverything's really short and
easy, but again, doesn'tnecessarily grow your business.
(03:47):
The third energy is socialenergy.
It's your meetings.
It's when you're connectingwith your team, when you're
syncing up with your employees,it's when you're connecting with
people on sales calls, it'swhen you're on those Zooms.
You know the meeting energy issocial.
It's getting in yourconversation, energy and your
mode and, like I said, the deepwork, the admin work, the
(04:09):
meetings energy those threedon't really mesh very well and
so the first thing you can do tothink about maximizing your
weekly productivity is blockingthem as far apart as possible by
taking all your meetings andcrunching them together and
separating them from your deepwork.
What you don't want is to haveyou start your day with like an
(04:30):
hour and a half deep work, thenyou have a 15-minute meeting and
then you have another half hourof deep work before lunch and
then you do a check some emailsand do some admin and then you
have another hour of deep work,but then you have three hours of
meetings and so your whole dayis just a mix mash of all these
different energies and you'rebopping in between them, which
is causing you to lose focus onwhatever one you're doing.
(04:52):
The ideal day, the better onethat you can build for yourself,
is where you smush all of thoseenergies into, if not half days
, even full days.
I love having a theme for mydays where the theme of the day
is just one of those energiesand the other energies have
their own theme days.
So I know, on the greaterscheme of things, I'm grander
(05:13):
scheme of things throughout theweek I'm going to get everything
done, I need to get done, but Ican have each individual day
have its own energy so I canreally move through that energy
and maximize that energy thatwhole day and not have to focus
shift multiple times each day.
That would be an ideal place toget to, so they don't mix well.
Here's the other thing you gotto know about these energies is
(05:37):
you do want to maximize yourdeep work time by scheduling it
when you're at your best, yourdeep work time by scheduling it
when you're at your best.
When are you most productive,most easily disciplined, most
excited to work deeply on things?
(05:57):
When is that energy to focusthe best for you?
Some people are first thing inthe morning.
I think that's most people.
Honestly, even people who kindof say they're not morning
people.
I think most people have theirbest focus energy in the morning
, first thing, before otherpeople are up, before the
distractions hit.
When you're fresh, that's whenthey should focus on putting
their block times of of deepwork energy.
If you are more of a nightperson, okay, so get so.
(06:23):
Get all your meetings doneearly and then do your deep work
in the nighttime.
But schedule your deep workwhen you're at your best, not
when you're kind of feeling alittle bit tired from the day or
distracted or when there's alot of things around you that
could pull your attention away.
And here's the third thing aboutenergies is you got to maximize
your deep work time by buildingyour tolerance to chaos.
(06:47):
This is a really importantlesson for each business owner.
To learn your ability totolerate chaos while
systematically deciding whichfires to focus on first is huge.
I'll say that again, yourability to tolerate chaos while
systematically choosing whichfires to put out first, will
(07:11):
allow you to be so much moreproductive.
Because if you're spending awhole ton of your week deciding
which fire to put out and havingall of them happen to you at
the same time, while you'retrying to fix all of them at the
same time and you can't reallyget back to your deep work until
all these fires are put out,you're going to struggle to
spend significant amount of yourtime on that deep work energy.
(07:34):
So you need to be able totolerate more chaos in your life
, and that sounds a little crazyto some people, but listen,
there's no such thing as abusiness I don't care if you
have a hundred employees or one.
There's no such thing as abusiness that has all their
ducks in a row.
They have a perfect landingpage and perfect product and
perfect sales team and perfectsupport and like it just doesn't
(07:56):
happen.
So we got to let go of thattendency to say everything's got
to be okay, calm, settled,before I can focus in.
You need to be able to shut thenoise out and enter into your
deep workspace, knowing you'reignoring some of the fires.
Some days there are fires thatI know are burning, but I
completely ignore them throughthe rest of the day.
I'm like not, I'm not, nottaking ownership of that problem
(08:19):
in my business.
I just know that today is aboutthis deep work and that problem
will be there in the morningand I'll deal with it then.
So remember, increase yourchaos tolerance and be able to,
in the middle of the chaos,systematically choose which ones
to focus on and which ones toignore.
That's a huge, huge lessonyou'll learn as a business owner
(08:39):
.
Okay, without further ado, fourtactics to grow your business
each week.
What do we do now that we knowwhat the different energies are
and how to sort of set up ourweek for a win?
How do we go about setting upour week?
Well, the first tactic is wehave to reflect on last week, to
integrate the wins and to learnfrom the failures.
(09:01):
Those are equally important.
So we got to spend some timejournaling, thinking, processing
what did not go well last weekand what can I learn from it.
You know, let's do an autopsyon the failure.
What went wrong?
What led to that less thanproductive day?
What led to that lower salescall percentage?
What led to the problem lastweek or the issue, and then, on
(09:26):
the flip side, what went reallywell, what did I crush, why did
that happen and how can Iintegrate that into my identity?
See, it's really important tolearn from your successes and
know, okay, when I did thisparticular script, it led to
this particular conversion rate,so I should probably do that
(09:47):
again.
That's awesome.
But also, when you have wins asbusiness owners, sometimes we
forget to integrate them intoour identity, which is equally
as important, in my opinion.
We need to be able to say like,hey, it was a win last week and
man, I worked hard for it andso that was awesome.
I deserve that win because Iput in all this work and I got
(10:08):
this result, and so I'm going tocelebrate that for a minute.
You know, like, when's the lasttime you just sat down and just
thought about man, I crushed itlast week with this particular
thing.
That's awesome.
Good on me.
You know I could have done anyother thing last week, but I
focused, I got it done, and so Ishould feel proud of myself for
that Now that that is reallyimportant, because sometimes,
(10:28):
especially when you're earlyaround in business or you're
going through a tough patch.
You, you, you really got to digfor those wins.
You know you really got tofocus to to figure out what's
going well.
But focusing on the wins andintegrating them into who you
are saying like I did thatreally well that will keep you
going when the goings get tough.
It'll keep you motivated, keepyou keyed in.
So that first step isreflecting on the previous week
(10:51):
what went well, why, what didn'tgo well and how can I avoid it
next time.
Second tactic write down yourprojects.
Write down your projects thatyou're working on this week.
Okay, I don't care about lastweek, I don't care about next
week.
What are your active projects?
Because if you don't have aspecific list that you know
(11:13):
about of active projects thatyou're working on week to week,
the tendency is for that list togrow, because, as business
owners, we have a lot of shinyobject syndrome.
It's a very, very fun trait ofours.
We need to avoid that at allcost, and so what the discipline
of writing down your activeprojects every week does is it
makes you force yourself to sayhere's what I'm working on and,
(11:36):
consequently, here's what I'mnot working on.
So it's a double-edged sword.
Here's my focus and here's whatI'd love to focus on if I had
enough time, but I know I don't.
So you're off the list and yourprojects might last two weeks.
They might last two years.
You know projects are anythingthat takes longer than about two
weeks to accomplish.
So you'd have your tasksunderneath, your projects to get
(11:59):
done to reach that project end,which might be a launch, it
might be hire a team member, itmight be to redo a product.
You know, whatever the projectis, that is something that takes
.
You know about two weeks to sixmonths usually and you know
each week by writing it down.
This is what I'm focused on.
Number three make a list oftasks that absolutely must get
(12:23):
done this week.
So once you have your projectsand you know exactly what they
are let's say there's two,usually you want two, one is
better, four is the max Make alist under each one of those
projects of the tasks that needto get done to move that project
forward.
So at the beginning of yourweek you're thinking okay, I've
(12:44):
got this one to launch on thisdate.
This is my project launch onthis date.
So here's the things that needto happen next to get that done.
So here's what it is.
Here's what it is.
Here's what it is Cool.
And then for this other project, okay, I need to hire another
sales team member.
So here's what needs to getdone.
(13:07):
Boom, boom, boom, boom To makethat happen.
Here's the next step for that.
And so you've got your twoprojects and now you write down
a list of things that absolutelymust get done this week.
Now this is again one to threethings that do or die, ride come
hell or high water are going tohappen this week.
These are the things you'recommitting to at the beginning
of the week that you'll get doneby the end of the week.
And this is the magic, this isthe secret sauce, this is, this
is the juice here.
(13:28):
Right, when you have a list ofthings that you set out to
accomplish at the beginning ofthe week and you can point to
them at the end of your week andsay I got that done, I
established my projects, whatthe next steps are, and then I
took one or two things from eachproject.
I put them on that list ofthings that must get done, all
of a sudden you have anincredibly tactical, clear week
(13:52):
and what needs to happen, andthen you get them done by the
end of the week.
And now you can point to thatand say that's how I grew the
business this week, that's how Imove things forward.
These things were notaccomplished on Monday, but now
it's Friday and now they are.
And this is where you becomeextremely effective and this is
where the high performancereally kicks in, because now
(14:13):
you're looking at a specificlist at the beginning of the
week, knowing what it's going tobe by the end of the week,
what's going to get done, andyou're keyed into it, you're
committed to it each week.
It's really important that thislist of things that must get
done by the end of the week, youtake them from that project
list so you might take one thing, one next step, two next steps
from each project.
Put them on that separate listcalled must get done by the end
(14:35):
of the week.
It's really important that youget those done and that you keep
the list small, because if youput 10 things on the list that
must get done by the end of theweek and you don't accomplish
some of them, that listcompletely loses its power.
So hear me on this If you forsome reason ever have a week
where you make a compromisewhere you make an excuse and
(14:57):
don't get something done on thatcritical list of here's the
things I want to get done thisweek, list of here's the things
I want to get done this week,then it completely nullifies the
entire idea of the list.
So the solution to that isshorten the list so you know
without a shadow of a doubt,you're going to be able to
accomplish every single thing,even if it's just one thing,
even if it's one thing on thatlist.
(15:17):
You know you can this week, youhave the capacity to do it that
way every single week.
Your intention becomes realityand you have that throughput of
integrity, of growth, and youcan look back on that list For
all the previous weeks of themonth and over the years.
I have them on sticky notes onmy wall and so I know exactly
(15:38):
what for the past six months,I've gotten done every single
week to grow my business and Isee them checked off every
single week and it's awesome.
That is power, that isthroughput of energy, that's
business growth right there.
So that's the juice.
That's the third thing.
Okay, the fourth thing, thefourth tactic is now taking
(15:59):
those tasks that must get doneby the end of the week and
scheduling them on your calendar, those tasks that must get done
by the end of the week, andscheduling them on your calendar
.
So you take them and you throwthem in your block time.
Because if you have a list,that's these are the two things
that absolutely must get done bythe end of the week.
But there's no translation fromthat list to here's.
When they're getting done, itbecomes way less likely they're
(16:22):
actually going to happen.
Done, it becomes way lesslikely they're actually going to
happen.
So take the moment to take thatlist of things that absolutely
must get done, put them on thecalendar, literally block out an
hour or two and name it thattask.
And that's when it's gettingdone and nothing else is
happening during that hour.
No other distractions can takeover.
There can't be something thatpops up midweek that's more
(16:43):
important.
No, no, no.
That's when you're getting itdone, because you're committing
to that thing, and getting itdone that week because you know
if you get it done, you'll beable to see your business grow
on a linked chain throughoutyour entire year and that
incredible momentum will justcarry you through to the next
step, even when the businessgets hard, even when there's low
(17:04):
revenue.
Even when you hit pro blocks,you can see the growth every
single week.
So I hope this has been helpful.
If you're liking this sort ofcontent, you've got to check out
my weekly Supercycle Method onepager.
It's a one page summary ofthese four tactics to grow your
business each week and itliterally just walks you through
the process I talked to youabout.
(17:25):
It's a free download.
There's a link in thedescription of this episode.
Definitely grab that.
It's gonna be really helpfulfor you to be able to walk
through this every single weekand see that growth in your
business every single week andactually go and do this right.
And if you did like this episode, if you have a question or you
have a thought about thisepisode, I'd also just love to
hear from you in general.
(17:46):
So shoot me an email, joey atjoeyhyoungcom, or shoot me a DM
on Instagram.
I'm at joeyhyoung and, whileyou're there, there's a link in
my bio on Instagram.
Click that.
Book a call with me.
I'd love to do a strategy callwith you to talk about how we
can grow your business.
A strategy call with you totalk about how we can grow your
business.
Just take 20 minutes and I'lljust like pepper you with some
(18:06):
questions, figure out exactlywhat the bottleneck is and help
you to find some clarity so youcan grow your business.
Again, that's a link in mydescription here and in my
Instagram page, and if you haveit in your heart and you love
this show so much, why don't yourate it five stars?
You know why don't you like it?
Subscribe, hit the share button.
You know.
(18:28):
All those things are superhelpful.
I really appreciate it.
They help push the show forwardand the algorithms and they
help, you know, get the word out.
So, thank you.
Those five star reviews areawesome wherever you're
listening to this.
And hey, until next time.
Happy scaling.
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