Group Homes Australia – Tamar Krebs disrupting and reinvigorating dementia and aged care living

Sydney-based Tamar Krebs started as a Registered Nurse, but her decades of experience as a senior manager operating Retirement Villages, Nursing Homes and Dementia Units,  led this visionary thinker to believe we needed to deliver much better care for our aged and demented loved ones; that the existing model of 100 people living under the one roof, in an institution, is not giving people who need assistance the best outcomes. Tamar decided the entire sector needed upending – to go from the merely task-focused Transactional,  to Transformational care  that allows older and demented people to live in a small household, a home of roughly 6- 10 residents,  with a staff to client ratio of 1 “homemaker” to 3 or 4 residents, and where everyone is involved in running the household, just as had happened in disability care.   But back in 2011 this maverick was not well-received. Tamar knocked on 62 potential investors’ doors, mostly pitching to nay-sayers who dismissed her idea of people with dementia living in a small assisted household on a regular suburban street. But she persevered and won over a couple of high net worth individuals, who understood her vision, and backed her with seed money to buy her first house.

How she started with $5000 in her pocket just 13 years ago  and grew her empire to now 22 homes all over Sydney, with 350 employees is an inspiring startup story, with lots of bumps and self-doubt along the way.

Take a listen to Tamar Krebs, a true thinker out of the box.

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