Cash Flow Isn’t Profit: Job-Cost It

Trent Waldrop shares how confusing cash flow with profit can quietly sink a small builder—and why ruthless job costing is the only way to know if you’re actually making money. He breaks down moving from 75–80% cost capture to billing every line item (even the $25 ones), hitting budgets within ~5%, and choosing the right pricing model so you can net 10–12% (or better) on $200–$400K homes.

https://waldropcompany.com

Show Notes:

0:00 Hitting Budget Within 5% on Every Build
9:17 Building Homes for the Community You Know
13:36 Tracking Costs Like a Hawk on Lower-Margin Projects
18:26 Why We’re Moving Back to Fixed Price
22:33 Competing in a Small Market
26:25 Avoiding “Building for Free” Jobs
31:00 Deposits and Getting Paid Before Dirt Moves
35:17 Customer Satisfaction with Younger Buyers
40:16 Building for the Long Haul: 60+ Year Homes
49:17 Value Engineering That Protects Your Margin

Find Our Hosts:
Reece Barnes
Matt Calvano

Podcast Produced By:
Motif Media