Entrepreneurs often find themselves searching the herd for their perfect customer or what my guest Jeff Koser, Founder of Zebrafi, calls a Zebra. Customers whose problems you solve and are likely to buy from you. Your perfect prospect.
So how do you find your Zebra? Listen to this week's episode to hear how Jeff used his experience building and scaling successful businesses and tapped into the power of story to identify the right-fit-customer for any business.
If you'd like to order a hardcover copy of "Selling to Zebras" click here.
Or grab your free audio copy of 'Selling to Zebras' and enter the code ‘100off’
Contact Jeff here.
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For more resources to help you on your business journey check out the Resources page on our website HERE.
Everyone has a story to tell and someone who needs to hear it. What better way to align your mission, your market and your message than with a story that’s uniquely yours.
Because stories matter.
#builtfromthedreamup #storiesmatter #storypoweredbrands
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