🚀 How do you turn branding into an immersive experience?
In this episode of the Built On Purpose Podcast, we explore how Blue Media revolutionized event branding and large-scale activations, executing everything from the Super Bowl to the World Cup. Jared Smith shares his lessons in business growth, leadership, and what it means to innovate at scale.
💡 What You’ll Learn: ✅ How Blue Media grew from a small print shop to a global branding powerhouse ✅ The leadership lessons from handling Super Bowl-level activations ✅ How innovation and technology transformed event marketing ✅ Why focusing on fewer, high-value clients led to greater success
🔥 Memorable Quotes:
✨ “If you find a way to make it your fault, you can fix it. When problems are owned, problems are solved.” – Jared Smith
✨ “The answers are there if you listen long enough and stay curious enough to hear them.” – Jared Smith
✨ “Innovation happens when necessity meets creativity. Our goal is to make every event better than the last.” – Jared Smith
🔗 Resources: 📱 Follow Jared Smith on LinkedIn: https://www.linkedin.com/in/jared-smith-9b58873/ 📢 Read more about the acquisition here: https://www.teamwass.com/news/wasserman-acquires-bluemedia-leading-branding-and-signage-company/
📣 Connect with Max Hansen & Y Scouts: 📱 Follow Max on LinkedIn: https://www.linkedin.com/in/maxhansen/ 🌐 Y Scouts Website: https://yscouts.com/
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