Innovation is something that befuddles most industries, and even though the fly fishing industry preaches innovation it is rarely actually fulfilled. Here in which we find an anamoly in the industry...LidRig. In a moment that one would least expect, LidRig founder Scott Wilday had an epiphany, and this was that of the OG LidRig invention of the magnetic nipper. Let me tell you, this one breaks all the rules but plays in the boundaries of primal creation, function, and needs. This led to the spawning of a handful of other ingenious products that utilize magnet technology, and they aren't gimmicks as they fulfill needs that you may didn't even know you need while on the water. We also go deep down the burrito rabbit hole and inadvertenly may have come up with the next new LidRig product, but you will have to listen to figure that one out! We recorded this at the Battle Born Beer Brewery in Reno, NV so if you hear any noise in the background it is nothing more than brewers producing the nectar of the gods. Enjoy!
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