#283: CEO SPOTLIGHT: Jeff Smulyan, Founder & CEO of Emmis Communications

CEO SPOTLIGHT: Mark chats with Jeff Smulyan, Founder & CEO of Emmis Communications about the ups and downs of his legendary career building a media empire over 5 decades. Jeff recounts managing David Letterman & Don Imus, making the decision to launch the nations first All-Sports radio station in New York City, his purchase of the Seattle Mariners MLB team along with missed opportunities to purchase the Houston Rockets NBA team & the Minnesota Vikings NFL team. Jeff also dives into practical tips for leaders and balancing work with family life as he highlights sections from his newly published book, “Never Ride a Roller Coaster Upside Down”. . . 📖 Get a copy of Jeff’s book “Never Ride a Roller Coaster Upside Down” at Barnes & Noble, Amazon, or wherever you buy books. . . . . Do you want better marketing results? Business Beyond The Boardroom host Mark Steckman has built a career out of helping businesses achieve better results from their marketing investment using: ✔️ Website development ✔️ SEO ✔️ SEM/PPC ✔️ Pre-roll videos ads ✔️ Paid social video ads ✔️ Digital Tv 📺 ads ✔️ Geo-fencing ✔️ Re-targeting ✔️ Radio, streaming audio & podcasts ✔️ Graphic design ✔️ Video & audio production ✔️ Out of home advertising (Billboard, doctors offices, gas stations, etc) ✔️ Event marketing Schedule a no-arm-twisting consult with Mark to see how much better your marketing can be! http://www.MarkSteckman.com