Business, Brains & the Bottom Line

Business, Brains & the Bottom Line

Join Prescriptive’s own Paul Di Liegro, Senior Sales Executive, as he interviews lawyers, doctors, athletes, and interesting personalities from all walks of life. Paul’s curiosity leads to the uncovering of his guests’ most impactful life stories, and Paul illuminates the connection between life’s important lessons and being a better sales rep. Business, Brains & the Bottom Line is the leading podcast by and for Enterprise IT decision-makers. Read more at https://www.prescriptive.solutions/podcast

Episodes

July 2, 2025 32 mins

In this unforgettable episode of Business, Brains & the Bottom Line, I sit down with Ari Medrano — a true force of nature. Ari is a top Hispanic speaker, corporate diplomacy expert, and brand amplifier whose story defies all odds. After surviving a craniotomy and waking up paralyzed, she did the unthinkable: she fought her way back to full mobility.

Ari shares how her powerful mindset and mastery of energy helped her overcome li...

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In this episode, we’re joined by Susan Crowe—a Navy veteran turned cybersecurity expert—who shares her unique journey from military service to the frontlines of digital defense. Susan opens up about what drew her into the world of cybersecurity, how her military experience shaped her approach to threat management, and what it’s like navigating a male-dominated industry as a woman in tech.

We also dive into the latest developments in...

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In this episode, we sit down with Mike Kyle, Managing Director of Technology Recruitment, who’s been placing top IT talent across the U.S. since 2006. Mike pulls back the curtain on what’s broken in today’s hiring process—and how companies can shift their mindset from chasing mythical “unicorn” candidates to building outcome-driven, high-performing teams.


We also dive into what job seekers can do to stand out in an overcrowded ...

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In this episode, I sit down with Jeff Greenfield, CEO of Provalytics, to explore how AI is transforming marketing attribution in a privacy-first world. Jeff shares how his team is bridging the gap between Marketing Mix Modeling (MMM) and Multi-Touch Attribution (MTA) to deliver independent, cross-channel measurement that actually works—no cookies required.

We discuss how Provalytics helps brands maximize every advertising ...

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In this episode, we sit down with Mary Rossi, powerhouse owner of Rossi Claim Services and founder of the soon-to-launch Rossi Claims Academy. With a career that began as a carrier adjuster and evolved into building her own successful independent adjusting firm, Mary brings unmatched insight into the claims world—she’s been on the inside and knows how to lead from the front lines. We talk about her upcoming “Training from the Trenc...

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In this episode, we sit down with Jason Bryll, Principal at Parable Associates, a firm built by data-driven professionals committed to turning information into action. Jason unpacks how Parable empowers businesses through strategic dashboard creation, vendor performance monitoring, and analytics—helping leaders make smarter, faster decisions. If you’re looking to unlock the full value of your data, this conversation offers practica...

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In this powerful episode, we sit down with Jacob Hicks—CEO, author, speaker, entrepreneur, and renowned leadership coach. With over a decade of experience transforming lives and businesses, Jacob shares the secrets behind his mindset-first coaching style, the follow-up systems that keep success sustainable, and the sales experience that sharpened his ability to spot what works.


From overcoming challenges to building unshakable ...

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In this episode, we sit down with Dr. Christopher Mitchell, Chief Information Security Officer (CISO) for the City of Houston, to explore the evolving landscape of cybersecurity in a major metropolitan hub. Dr. Mitchell shares his journey into cybersecurity, the key strategies for building and managing a high-performing security team, and the metrics that define success in cybersecurity programs. We dive into the role of AI and mac...

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Every entrepreneur dreams of building a successful business, but financial challenges often stand in the way. In this episode, we sit down with Michael Barbarita, Owner of Next Step CFO, to discuss how business owners can take control of their financial future. With over 35 years of experience owning and operating retail, manufacturing, and service companies, Michael shares his expertise in solving cash flow problems, reducing risk...

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In this episode, we sit down with Dave Behar, Founder, CEO & Chief Executive Athlete of Scionist and the mastermind behind Behar Brands. Dave shares his unique approach to brand building—where purpose meets performance and innovation fuels influence. From early-stage investment to full-scale brand activation, Behar Brands is shaping the future of personal and disruptive brands, leagues, NIL, and category leaders. We dive into t...

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Growing a business beyond the startup phase is a challenge that many leaders struggle with. In this episode, Mark Budzinski, CEO of Clean Data and author of Peer-to-Peer Culture, shares why small business leaders shouldn’t rush to adopt big-company processes but should instead focus on cultivating trust, teamwork, and a data-driven culture. We explore how to maximize analytics investments, avoid common growth pitfalls, and build an...

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In this episode, we’re joined by Christian Muntean, the acclaimed author of Train to Lead and The Successful New CEO. Christian has helped hundreds of businesses achieve rapid growth, increased profitability, and expanded impact. He shares his insights on scaling businesses, preparing for exit strategies, and making game-changing decisions that transform organizations. Drawing from his experience working with entrepreneurial leader...

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Great leaders aren’t born or made—they’re in the making. Damon Lembi, CEO of Learnit and former Division 1 Baseball Player at Arizona State, shares how the lessons from the baseball field translate into a unique approach to leadership. In this episode, Damon explores why cultivating a Learn-It-All mindset is crucial for navigating today’s challenges. Discover how leaders can make better decisions, take bolder risks, and build adapt...

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In this inspiring episode, we sit down with Georges Cordoba, author of Beating the Odds: My Journey through Holistic Health to Overcome Advanced Cancer. Georges shares his incredible story of resilience, faith, and transformation. From his Catholic upbringing in Venezuela to battling advanced cancer with a holistic approach after enduring ten surgeries, Georges reveals how his faith and a change in perspective were pivotal in his r...

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In this episode, we sit down with John Hannum, CEO of PPS Solutions and an expert in fractional CFO services, to explore the critical role a CFO plays in driving business success. John shares his insights on when and why companies should consider a fractional CFO, and how financial expertise can fuel process efficiency, operational excellence, and strategic decision-making. With a career spanning Retail, Wholesale, Franchise, Servi...

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In this episode, we sit down with Steve Selengut, author of Retirement Money Secrets, to explore his proven strategies for financial freedom in retirement. Steve shares his approach to generating more income than needed, ensuring a stress-free and abundant retirement. With a focus on safety and practicality, he now coaches others on how to boost their income production without unnecessary risks. Whether you’re nearing retirement or...

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In this episode, we sit down with Renee Cohen, President of Flow AI Consulting, to explore how organizations can achieve peak performance through systematic and algorithmic approaches. Renee shares insights from her extensive experience optimizing processes, driving efficiency, and fostering cross-departmental alignment. Discover how Flow AI Consulting builds and strengthens organizational foundations, ensuring data accuracy and le...

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Join us as we dive into the transformative journey of Cijoy Olickal, COO of GM Pilot, who brings his impressive tech leadership background to tackle one of the restaurant industry’s biggest challenges: labor inefficiency. In this episode, Cijoy explains how GM Pilot helps large restaurant chains cut unnecessary wage expenses by identifying bad actors, highlighting high performers, and ultimately fine-tuning workforce schedules for ...

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In this episode, we dive into health and wellness with Dr. Pat Boulogne, a renowned Health, Wellness, and Mindset Strategist. Dr. Pat empowers executives and entrepreneurs to achieve their greatest goals in less time by addressing chronic health issues, lifestyle diseases, and genetic predispositions. Whether at the top of your game or looking to regain energy and vitality, Dr. Pat shares actionable insights for restoring balance i...

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In this episode, we chat with Allen Wilson from Nutanix, one of Dallas’ most respected and liked sales professionals. Allen shares his passion for both car racing and building lasting relationships with customers and peers. He also emphasizes the importance of maintaining passion in all aspects of life while achieving a healthy work-life balance. Tune in to hear how these principles have driven his success in both the fast-paced wo...

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