Episodes

November 19, 2020 29 min

In Episode 10 of Business Breakthrough Thursdays, mental toughness expert Matt Phillips speaks about the true business differentiator. Matt, a former pro athlete, helps business leaders transform their teams and crush their strategic goals. His focus is the one differentiator that makes the difference between business success and failure: mental toughness. 

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  • What mental toughness is and why it is important 
  • How to build a strong...
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    In Episode 9 of Business Breakthrough Thursdays, award-winning Sandler trainer and sales coach Joe Ippolito explains how to build a scalable sales process. Joe shares how even inexperienced salespeople can consistently qualify and close in a few simple steps. If the thought of selling scares you, Joe is the person to listen to. 

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  • How a series of simple steps can help you map out your prospect's sales journey and identify th...
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    In Episode 8 of Business Breakthrough Thursdays, Ken Cheo shares his secrets to business development success on LinkedIn. The world's largest professional social network, LinkedIn is the perfect place to grow and nurture important connections, before, during and after the sale. Ken will give you the understanding and the techniques you need to get the most out of this great business resource. 

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  • Why LinkedIn isn't just t...
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    In Episode 7 of Business Breakthrough Thursdays, our regular show host Dave Fionda shares his tips on how entrepreneurial CEOs and tech founders can grow and hone their business development skills—even if they're not good at the "hard sell." Business development isn’t about selling, he reminds us. It's about identifying, closing and nurturing the key relationships you need to acquire many customers.

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  • Why founder...
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    In Episode 6 of Business Breakthrough Thursdays, marketing and business growth guru Tim Fitzpatrick shows host Dave Fionda how entrepreneurial CEOs and technical founders can quickly scale their marketing through an innovative, agile-inspired marketing plan approach. Throw away your 50-page plan and listen in!

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  • How spaghetti and walls have no place in the marketing office
  • What the 6 key elements of a 90-day marketing plan are
  • How...
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    In Episode 5 of Business Breakthrough Thursdays, host Dave Fionda speaks with growth advisor and exit strategist Kerri Salls about the pain points associated with building a business, how to create an employee-powered culture of excellence, and how to break through the growth obstacles your organization is facing. 
     
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  • The five keys to building a successful business in the "new normal"
  • How leaders drive culture, for better...
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    In Episode 4 of Business Breakthrough Thursdays, host Dave Fionda speaks with brand strategy consultant Doug Fox about the top five branding and messaging mistakes marketers make. If you worry about how to balance sales and goodwill during COVID-19, this is the podcast episode for you.

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  • When message maps don't work
  • How to close the "brand gap" between where you want to be perceived and where your consumers actually s...
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    In Episode 3 of Business Breakthrough Thursdays, host Dave Fionda speaks with Elevator Pitch Coach Andrew Winig about those crucial 30 seconds you get to introduce yourself to someone new. If you've ever struggled with what to say in that tiny "elevator pitch" window, this is the podcast episode to listen to.

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  • How getting "pigeonholed" or "typecast" might actually be a good thing
  • What the biggest mist...
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    In Episode 2 of Business Breakthrough Thursdays, Dave speaks with Hal Miller, co-owner of Inpopnito, about his experience growing his retail and online "popcorn in disguise" business before and during COVID-19. 

    Inpopnito had been building its brick-and-mortar retail presence steadily for several years, until the pandemic struck. With his retail operations shut down, Hal quickly switched to online sales, growing his ecommerc...

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    In Episode 1 of Business Breakthrough Thursdays, we meet our host, David Fionda. 
    We figure out what makes him tick, and learn what we can expect from future episodes of this weekly show. Dave tells us how he came to join the Business Breakthrough Network, explains our three "buckets" of business questions, and shares a bit about his background. We get to interview our interviewer! 

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