Business & Brunch is the podcast for women who are done playing by the rules and ready to build a business that actually fits their life — not the other way around. Hosted by Alicia Croci — business coach, mom, and self-trust hype woman — each episode blends simple strategy, powerful mindset shifts, and the permission you’ve been craving to take up more space (and make more money doing it). If you’re ready to ditch the hustle, trust yourself deeper, and build a freedom-based business without sacrificing your real life in the process, you're in the right place. Grab your coffee (or a mimosa), open your notes app, and let’s brunch our way to the business and life you actually want. Follow Alicia on Instagram @aliciacroci for even more behind-the-scenes and brunch-fueled business advice.
In this episode, we’re talking about why clarity in your messaging is the #1 factor in making consistent sales as a done-for-you service provider.
You don’t need more content, more features, or more bonuses — you need a message that makes people immediately say: “Yes, that’s what I need.”
Here’s what you’ll hear inside today’s episode:
Do you really need a complicated 12-email sequence, four upsells, and a webinar replay to book clients? Nope.
This week on Business & Brunch, we’re breaking down how to create a simple, strategic sales funnel as a service provider — one that actually works without feeling sleazy or overwhelming.
Funnels don’t have to be scary. They’re simply a path that turns lurkers into leads, and leads into clients. In this episode, I’ll show ...
If your business feels scattered, your offers are probably the reason. Most done-for-you service providers fall into the trap of creating too many random offers, custom-quoting every client, and unintentionally confusing their audience.
In this episode of Business & Brunch, we’re talking about how to build an intentional offer suite that’s simple, strategic, and actually scalable. You’ll learn how to stop reinventing the wheel e...
This episode is a masterclass in resilience, real talk, and building a business that actually supports your life. Abbi shares her raw journey of entrepreneurship through some of life's hardest moments and reveals why you're probably leaving thousands on the table by undervaluing your expertise. If you're ready to stop giving away your brilliance for free and build something sustainable, this one's for you.
Key Hi...
"I don't post for 3 weeks because life got busy" — and then wonder why the business feels stuck.
The truth is, consistency isn't just a marketing strategy. It's self-leadership. And it's the difference between having a hobby and running a business.
In this episode of Business & Brunch, we're diving into why showing up consistently is the CEO skill that changes everything — and how to build the d...
"I'll manage your social media" vs. "I help busy CEOs stay visible, sell more, and never open Canva again" — same service, completely different energy.
The truth is, your offer isn't the problem. How you're talking about it is.
In this episode of Business & Brunch, we're diving into the positioning shifts that turn your service from "nice to have" into "I need this NOW" ...
"From Freelancer Energy to CEO Mindset" — it's time for the upgrade.
The truth is, you don't need more credentials, more experience, or someone else's stamp of approval. You need to step into the authority you already have.
In this episode of Business & Brunch, we're exploring the energy shift that changes everything — and showing you how to move from freelancer mindset into true business ownership e...
Ready to build a business that actually supports your life instead of draining it? In this episode, Jenny Suneson, podcast strategist and CEO of Podcasting for Moms, shares her journey from virtual assistant to running a thriving podcast agency while raising two kids.
Discover how Jenny successfully planned for TWO maternity leaves, ditched social media overwhelm, and built a sustainable business model that works in just 20 hours pe...
“If I just had more time…” — sound familiar?
The truth is, you don’t need longer days. You need stronger boundaries.
In this episode of Business & Brunch, we’re calling out the lie that more time will fix your business — and showing you how to shift into being the CEO of your calendar. Because it’s not about doing more. It’s about protecting your energy, your priorities, and your ability to stay focused on what actually matters.
W...
Ever stare at your screen for 30 minutes trying to write a post… and end up ghosting your content plan altogether?
You don’t have a content problem. You have a clarity problem.
In this episode of Business & Brunch, we’re calling out why your message isn’t landing — and how to create content that doesn’t just get likes, but actually converts. If you're a done-for-you service provider who's tired of shouting into the void...
You’re not falling behind because you’re lazy. You’re falling behind because you’re running your business on effort instead of strategy. In this episode, we’re calling out the burnout loop that so many done-for-you service providers get stuck in — and how to finally break it by shifting from “doing more” to doing what actually moves the needle.
If you’ve ever found yourself panic-posting, scrambling to stay consistent, or second-gue...
If your content is solid, your offers are strong, and you’re showing up consistently — but sales are still slow?
You don’t have a strategy problem.
You’ve got a brand problem.
In this episode, I’m breaking down the psychology behind why your audience isn’t buying (even if they like your content). We’ll unpack the 5 research-backed principles that drive trust, connection, and conversions — and how you can start applying the...
In this episode of Business & Brunch, we’re breaking down one of the most misused pieces of mindset advice:
“Act as if you already have it.”
Because let’s be real — acting “as if” can quickly turn into performing abundance, over-investing, and ending up in survival mode wondering where the hell your manifestations are.
I share my own story of following this advice to the letter and still ending up with more debt than momentu...
This week on Business & Brunch, we’re talking about something every mom in business has faced (or will face): running your business when your child is sick — and choosing to put them first, guilt-free.
I’m sharing what happened last week when my 12-month-old came down with hand, foot, and mouth, and how past-me would’ve tried to power through... but healed-me shut the laptop and honored my priorities.
We’re diving into:
I did everything I was supposed to do before maternity leave — hired help, set up systems, communicated with clients, and prepped my sales strategy to stay visible.
But 12 weeks postpartum, everything fell apart.
In this episode, I’m pulling back the curtain on one of the hardest — and most important — seasons of my business journey. I’ll share what went wrong, what I learned the hard way, and how I rebuilt my business to actually su...
Everyone wants to tell you that you just need to get better at sales. Master your pitch. Tweak your messaging. Raise your prices.
But what if your problem isn’t the pitch — it’s your belief?
In this episode, I’m breaking down why your confidence in your offer matters more than your sales script ever will. Because being good at what you do will only take you so far if you don’t actually believe in what you’re selling. We’re divi...
In this episode of Business & Brunch, I’m pulling back the curtain on how I rebuilt my business model to consistently bring in $20K cash months while working less than 20 hours a week — as a solopreneur and a mom first.
You’ll hear exactly how I reverse engineered my offer suite, pricing, and time — and how this same strategy works whether you're aiming for your first $5K month or scaling into your next level.
We’re not talk...
I thought buying my first home would just be a big life milestone — but it ended up teaching me one of the most powerful business lessons I’ve ever learned. In this episode, I’m sharing the full story: the Pinterest board dreams, the sea of bland new construction homes, and the one house that finally felt like home. And how that entire journey made me realize why my business (and yours) should never be built from a template.
You’ll ...
In this episode, I’m sharing the raw truth about survival mode—how it shows up in your business, how it impacts your nervous system and energy field, and the personal shift I experienced after becoming a mom.
You’ll learn:
Episode Summary:
You didn’t start your business to feel trapped, overwhelmed, or burned out—but somehow, it’s easy to end up there. In this episode of Business and Brunch, Alicia gets real about how to reclaim your freedom, reset your mindset, and realign your business with the life you actually want to live.
Alicia shares how she went from working 24/7 and missing out on family memories to building a spacious, aligned business that ...
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
The official podcast of comedian Joe Rogan.
If you eat, sleep, and breathe true crime, TRUE CRIME TONIGHT is serving up your nightly fix. Five nights a week, KT STUDIOS & iHEART RADIO invite listeners to pull up a seat for an unfiltered look at the biggest cases making headlines, celebrity scandals, and the trials everyone is watching. With a mix of expert analysis, hot takes, and listener call-ins, TRUE CRIME TONIGHT goes beyond the headlines to uncover the twists, turns, and unanswered questions that keep us all obsessed—because, at TRUE CRIME TONIGHT, there’s a seat for everyone. Whether breaking down crime scene forensics, scrutinizing serial killers, or debating the most binge-worthy true crime docs, True Crime Tonight is the fresh, fast-paced, and slightly addictive home for true crime lovers.
The Clay Travis and Buck Sexton Show. Clay Travis and Buck Sexton tackle the biggest stories in news, politics and current events with intelligence and humor. From the border crisis, to the madness of cancel culture and far-left missteps, Clay and Buck guide listeners through the latest headlines and hot topics with fun and entertaining conversations and opinions.