All Episodes

June 16, 2025 31 mins

In the world of goal-setting, conventional wisdom often falls short. Enter Ken Williams, a life coach and author who's challenging the status quo with his innovative "STUPID Goals" framework. This episode of Business Chop dives deep into Ken's unconventional approach to achieving success and finding fulfillment in both personal and professional realms.

Rethinking Smart Goals: The STUPID Approach. Ken shares his journey from frustration with traditional SMART goals to developing a system that truly resonates with his experience:

  • Stretch
  • Tangible
  • Unshakable
  • Possible
  • Inspiring
  • Development-focused

Learn how this framework addresses common pitfalls of goal-setting and why focusing on personal growth rather than just end results can lead to greater success and satisfaction.

Overcoming Fear and Taking Action. Ken offers valuable insights on:

  • Acknowledging fear without letting it control your decisions
  • The importance of taking small, consistent steps towards your goals
  • Building self-trust through daily commitments and follow-through

Balancing Multiple Responsibilities

As a father of five, author, podcaster, and coach, Ken shares his strategies for maintaining balance:

  • Using daily streaks to build positive habits
  • The power of a well-managed to-do list
  • Honoring commitments to yourself as the foundation for success

Key Takeaways for Career Growth

  • Why mid-career professionals often feel stuck and how to move forward
  • The value of aligning your goals with your personal values and desires
  • Practical tips for networking and professional development

Whether you're struggling with traditional goal-setting methods or looking to reinvigorate

Send us a message

Buzzsprout - Let's get your podcast launched!
Start for FREE

Designrr for eBooks, Blogs
Create eBooks, Blogs, Lead Magnets and more!

Riverside.fm Your Own Virtual Studio
Professional Virtual Studio

Altogether Domains, Hosting and More
Bringing your business online - domain names, web design, branded email, security, hosting and more.

Digital Business Cards
Let's speed up your follow up. Get a digital business card.

Small Business Legal Services
Your Small Business Legal Plan can help with any business legal matter.

Mens and Womens Hats
Since 1972, American Hat Makers has been dedicated to the art of fine hat making.

Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

Support the show

Want to be a guest on Business Chop? Send Audrey Wiggins a message on PodMatch, here: podmatch.com/hostdetailpreview/audreywiggins

Please Rate & Review
To work with Audrey schedule a breakthrough/discove


Advertise With Us

Popular Podcasts

Cold Case Files: Miami

Cold Case Files: Miami

Joyce Sapp, 76; Bryan Herrera, 16; and Laurance Webb, 32—three Miami residents whose lives were stolen in brutal, unsolved homicides.  Cold Case Files: Miami follows award‑winning radio host and City of Miami Police reserve officer  Enrique Santos as he partners with the department’s Cold Case Homicide Unit, determined family members, and the advocates who spend their lives fighting for justice for the victims who can no longer fight for themselves.

Dateline NBC

Dateline NBC

Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com

Stuff You Should Know

Stuff You Should Know

If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.