Business-First Creatives

Business-First Creatives

Every creative deserves to turn their craft into a business that brings them joy and profit. Here you'll find a no-BS approach to what it takes to put the business first, prioritizing the systems and strategies that will actually move the needle and ensure your creative business is profitable rather than an expensive side-hustle. Your host is Colie James, a Disney-loving family photographer, and filmmaker turned Workflow and Automations Guru who helps creative service providers automate their sh*t, reclaim their time and get back to living!

Episodes

June 6, 2024 50 mins

Sometimes celebrating a major milestone calls for bring together your business besties for a honest conversation about business. That's exactly what we're doing in today's two year celebration episode of the Business-First Creatives Podcast. Sabrina Gebhardt and Annemie Tonken join me to share the realities of being a business owner, explore what they would do different in their businesses, and share what they think ...

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One of the most efficient systems to build in your business is automated inquiry responses, yet many people hesitate to do so as they want to be intentional and customize their emails. In today's episode, Megan Grove joins us to share how she incorporated the learnings from the CRM Blueprint course to create customized responses to her inquiries that are still automated and don't take any extra time to send!

If y...

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Are you organized and automated with your CRM? One thing that holds business owners back from setting up their CRM is that time it takes to explore and learn all of the features. That was why I built my CRM Blueprint, the course to help you efficiently book and onboard your clients inside Dubsado or Honeybook in just 10 days. In today's episode, photographer and CRM Blueprint student Katharine Calderwood joins us to share her ...

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As you're considering your next big project for your business, have you considered hosting a virtual summit? In today's episode, KP and Jessie of Inkpot join us to share how they found success in their first virtual summit, along with some of the important lessons they learned! Listen in as they share their goals from the summit, what their time commitment looked like, and if they'd do it again!

Today's...

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Community memberships are wonderful for creating a recurring revenue stream, but something Katelyn Dekle does sparked my interest. Inside of her club, a membership for business owners, Katelyn offers both a free and paid tier. She saw value and benefits of serving the needs of both audiences by offering them separate benefits and access within her club. Listen in as she shares how she set up her membership on Circle, what tips she&...

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If you're a parent and a business owner and you've ever found yourself struggling to find balance, this episode is for you. Dan Moyer joins us in today's conversation to discuss what it looks like when parenting meets business and how you can growth in both without sacrificing one or the other.

Today's episode is brought to you by DIY Template Shop! Grab the exact email, form, and workflow templates tha...

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Your business needs change at every stage within your business. In today's episode, Jessica Dornieden joins us to discuss the different stages of business and what you might need in your current stage! From outsourcing to the tech and tools you're using, there are so many options and paths you can take for your business. Plus, we explore how you can use this knowledge to better serve your audience based on where they are ...

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If you've played around with the idea of hosting a summit for your online business, this episode is for you. In today's episode, Jenny Suneson of Summit Success Squad joins us to highlight the benefits of hosting a summit, along with best practices for hosts and speakers. Listen in as she shares how she got started in summits and how beneficial they have been for her business!

Today's episode is brought to y...

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One of the more unique and unconventional approaches to marketing is leveraging other audiences. We see it in collaborations online, but today's guest has a more unheard of approach that I knew we had to share on the podcast. Amy Dangerfield took the idea of leveraging someone else's audience to a whole new level when she began to convert her public program attendees into paying clients. Listen in as Amy shares how she ap...

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When you're building a photography business, you're often focused on marketing to your local market—but what if your target audience actually consists of tourists who don't live near you? Jess Fernandez built her business on exactly that: Hawaiian vacations. 

Living in Maui, Jess realized that the best portrait market for her to dive into was within documenting vacations for tourists. Listen in as Jess shares how she ...

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As you're building your marketing strategy, are you incorporating paid advertising? Paid ads offer an opportunity to convert your audience into customers when done right. In today's episode, Google Ads consultant Olivia Lawson joins us to share how entrepreneurs can get started with paid ads, what to consider, and how to get the most value out of this advertising strategy. Listen in as she walks us through the different a...

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Have you ever read a marketing email and connected on a deeper level with the creator? They likely used a personal story or anecdote to connect with you. Listen in as Zafira Rajan joins us to share how you can use sensory storytelling in your copy and marketing, plus what it actually means to incorporate the senses.

Today's episode is brought to you by my Client Hub Template inside the DIY Systems Template Shop. Busi...

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Have you been intentional in the habits you've created in your business? Think beyond the bad habits and let's look at how valuable good habits can be. In today's episode, Jess Joswick joins us to share a few intentional habits you can incorporate into your business to set yourself up for success in both business and life. Listen in as we discuss habits around your calendar, task lists, priorities, and delegating!

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When it comes to expanding your reach and growing your audience, one of the best ways to do that is through borrowing audiences. Podcasts are one of the most powerful ways to do this while sharing your expertise and building relationships through collaborations. In today's episode, podcast pitching pro Christina Lenkowski joins us to share why you should be pitching yourself for podcasts, what makes a great pitch, and how you ...

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You've probably been told that you can't gain anything more than visibility by offering your services for free. If you do it right, you can actually gain long-term, recurring clients and revenue! In today's episode, Rebecca Hunnicutt shares how she donated her photography services to silent auctions, which helped her gain new photography clients! 

Plus, listen in as Rebecca shares how she incorporated pre-school portr...

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Being a part-time photographers doesn't reduce the need for systems and automated processes, it makes them even more important. In today's episode, Lydia Fine of Apollo & Ivy Photography and I discuss strategies for running your photography business on part-time hours.  

Lydia shares invaluable insights for those juggling a creative side hustle alongside a full-time career including how to:

  • balance your ti...
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It's not too often that I bring someone on the podcast who does exactly what I do (let's be honest, I never have), but Ashley Tindall of Solution Integrators joins me in today's episode to discuss the value of systems from the perspectives of systems strategists. There is so much value in creating a cohesive client experience in your CRM that not only converts, but allows you to stand out to and connect with your cli...

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Is creating an online course on your bucket list for 2024?

In this episode Mara Kucirek chats with Colie about her experience in the course creation space.

We talked about:
- what current trends we are seeing in digital products
- how to choose your online course platform (it's easier than you think)
- what pre-launch strategies you can implement to have better sales
- the importance of gathe...

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Have you fallen victim to believing the lies that low ticket memberships can't generate a six-figure income? In today's episode, Liz Wilcox joins me to share how she's bringing monthly recurring revenue (MRR) back through her $9 email marketing membership. Listen in as she explains how she decided on a membership, why she priced it at $9, and highlights both her successes and failures over the last three years.
<...

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What should you have in place before you begin diversifying income streams within your photography business?

In this episode, Colie chats with returning guest Maddie Peschong about creating new income streams as a multi-passionate creative photographer. Listen in as she shares her unpopular opinion regarding what you MUST do before you jump into creating new income streams in your business.

The Business-First Crea...

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