June 9, 2025 • 36 mins
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Quantum leaps aren’t magic—they’re intentional. Dr. Nona Djavid shares the 4-step process to shift your energy, expand your identity, and leap into rapid business growth. Ready to stop playing small?
Every now and then, I meet someone who reframes everything I thought I knew. That’s exactly what happened when I sat down with Dr. Nona Djavid for this episode of the Business Growth Architect Show. We explored something you’ve probably heard about—quantum leaps—but I promise you, not like this.
Nona has this way about her, where she combines her background in neuroscience with her experience as a multi-7-figure business owner. And she talks about it, like it’s no big deal to get there. She definitely got my attention. She shares how she started with just $300 and made a decision that most would call crazy—she invested two-thirds of it into a mastermind. Never mind food or shelter… But that decision wasn’t reckless. It was intentional, energetically aligned, and rooted in her belief. In our conversation, she walks us through the four steps that made her leap not only possible, but inevitable. Listen to the interview and find out what they are.
What I appreciated most is how deeply she understands the energetic dynamics at play in business. We talked about how hustle culture has hijacked our success, how many of us are operating from wounded masculine energy, and how both women and men are burnt out from chasing someone else’s version of success. Especially in this avalanche of uncertainty it’s easy to feel like you’re doing all the “right” things but still not moving forward. That’s why we are talking about this.
Nona’s approach is honest, intelligent, and full of heart. If you’re ready to move beyond burnout and build a business that’s aligned with who you really are, please don’t miss this episode. And if you want to go deeper, she’s offering a free 90-minute training on the exact quantum leap framework we talk about here. Just reach out to her and mention the Business Growth Architect Show: Founders of the Future.
👉 Here’s where to find her and get the training: https://www.nonadjavid.com
Other Resources Mentioned: Linkedin | Instagram | Podcast
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Nona Djavid (00:00):
Hey everyone. My name is Dr. Nona Djavid, and I'm
(00:02):
the founder of "eLIVate Club'"as well as the one "1wk/Month
Lifestyle" Mastermind. And inthis episode for the Business
Growth Architect Show," I amgoing to share the four steps of
a quantum leap. We're also goingto touch on what it means to be
tapped in too much, in themasculine energy as you're
(00:23):
building your business in yourlife, and how you can balance it
all out for really unreasonableand juicy dream life and
business.
BEATE CHELETTE (00:31):
And hello, fabulous person. Beate Chelette,
here. I am the host of theBusiness Growth Architect Show,"
and I want to welcome you totoday's episode where we discuss
how to navigate strategy andspirituality to achieve time and
financial freedom. Trulysuccessful people have learned
how to master both a clearintention and a strategy to
(00:52):
execute that in a spiritualpractice that will help them to
stay in alignment and onpurpose. Please enjoy the show
and listen to what our guesttoday has to say about this very
topic. Welcome back to theBusiness Growth Architect Show:
Founders of the Future withBeate Chelette, The Growth
Architect, and today we have aguest that I think is very
(01:16):
fitting after we just wentthrough this edition of founders
of the futures for our podcastand for our programs, and it is
Dr. Nona Djavid. And why Iwanted her on the show is
because she talks aboutsomething a lot of you have
heard about but might not befamiliar with or don't know how
to initiate, and that is how toinitiate a quantum leap for
(01:40):
rapid growth. Nona, I am excitedto have you on the show.
Nona Djavid (01:44):
Welcome. Yes, thank you for having me. I'm excited.
So
BEATE CHELETTE (01:48):
let's talk about the most important thing. First,
for somebody who's kind offamiliar with quantum leaps, but
maybe not really, what is aquantum leap?
Nona Djavid (01:57):
Okay, so when I first started to jump into the
definition of a quantum leap.
How does this happen? How doesone quote, unquote quantum leap?
Because I feel like it's aphrase that gets thrown around
often. Could might as well beanother 10x or another way of
describing a really bigtransformation. But if you go
deep into quantum physics, iswhen a particle moves from one
(02:20):
layer to another layer. Now,that's super simple, but what
does this have to do with me andyou and the entrepreneur, the
business owner, or anyindividual who wants to sort of
achieve some level of success orsome level of impact? Well, to
make it practical, there'sanother piece to the definition
(02:43):
of the quantum leap that we needto understand. And what that is
is that a quantum leap, like inorder for the particle to jump
from one layer to the nextlayer, is that that part
particle does not require morework. So the for the particle to
jump from one layer to the nextlayer, you would think that you
have to struggle, you have tohustle, you have to work really
(03:05):
hard, except that article willjust make a jump. But the
distinguishing factor here isthe quantum jump will happen
when the particle is in adifferent energetic state, so
once I heard this, I thought,Hmm, how does this relate to my
experience as an individual? Howdoes this relate to my
(03:29):
experience as a as a mom, as abusiness owner, as a human
being? How does this relate andover the past, probably over a
decade. Now have a much betterunderstanding of where I started
with this, but reallyunderstanding the importance of
the energetics of a business, orthe energetics of something that
(03:53):
you want to experience in life,versus the mechanics of things.
Okay, well, what are theelements that's gonna make this
business really successful, orhave a great exit, or even this
relationship to takes it, takeit to the next level? What are
the elements in that? And Ithink majority of people would
say, Okay, well, you have todate your wife, and you have to
(04:14):
be present, and you have to, youknow, have this marketing and
the sales funnel and this andthat and the other. But they're
rarely, are we talking about theenergy with which you would
approach those mechanics that weput in our businesses or in our
relationship? And I think youknow with your podcast, the
(04:34):
epicenter of spirituality is aswell as business, that this is
the cross section. I always saythe cross section of a quantum
leap is actually just that wherethe right mechanics meet the
right energetic I
BEATE CHELETTE (04:51):
love this so much. I think that this is right
there at the crux of where weare right now and what we are.
Seeing. And I think that theexternal reflection of where we
are at right now is a directcounteractive measure to this
energetic movement that you andI have talked about before, that
(05:15):
there's been this massactivation, and this energy is
really coming forward now whenyou are in the traditional old
masculine energy and the domore, hustle, manipulate the
system, persuasion, pushinghard, work yourself to death,
make sacrifices. What happenswhen you are in that energy? And
(05:37):
is, in your opinion, are thesetwo energies right now
colliding.
Nona Djavid (05:41):
Okay, let's break what you just said down a little
bit, because I think it's like,that's like a full workshop for
two days. Thatwas like a whole master class,
right? That was a whole masterclass right there. So there are
a couple of things in what yousaid that are really powerful.
One, obviously the masculineenergy, which is the part that
(06:02):
gives you the structure, thedirection, the motivation that
you, you you move forward andand not all of it is actually
negative, right? And then thethere's the other aspect that's
evolved, which is the feminineenergy, which is more like, I'm
gonna give birth and I'm gonnacreate and I'm going to nurture
this project, this business,this business idea, right? And
(06:22):
the reality is, we actuallycontinue to need both of the
energies, we need the masculineto give us the container. And
I'm going to come back to this.
So if somebody's listening tothis and they're triggered by
these concepts like, lean intoit, I'm going to break it down,
and I'm going to make sureeverybody's on the right path.
(06:44):
But
BEATE CHELETTE (06:44):
yeah, and let's just say that for the record,
this is not about male or femalebashing or diversity equity,
inclusion is nothing like that.
The purpose of this show really,as we are seeing this incredible
shift that we, in so many ways,really are privileged to
experience, I want to help youunderstand that, and you you're
very right. Let's take thejudgment out and just, let's
(07:05):
just look at the energies thatdrive certain behaviors without
attaching it to a person orattaching it to even a feeling.
So is it would that adequatelydescribe this according to you
know how you feel about this aswell?
Nona Djavid (07:21):
Yeah, absolutely.
And I think, to make it clear, Ithink that we all have access to
the feminine and we all haveaccess to the masculine energy.
The challenge has been in thepast and continues to be, until
we make our way onto the otherside or create some you know,
balance in the situation is thatwe have leaned in too much in
business, in the masculineenergy and into the toxic
(07:44):
masculine energy, which is thedrive that leads you right into
burnout. And let me be veryclear, this is not a situation
for women business owners. Thisis not just a situation for
female or male, or any kind ofbusiness. So this is across the
board. This is the consciousnessof the world out there, which is
(08:06):
the hustle culture, the like yousaid, involve. It could involve
manipulation too, salesy, thepush, the drive to make
something happen, no matterwhat, no matter what the outcome
is for people that are involvedin that particular business or
relationship or any
BEATE CHELETTE (08:25):
other winning, winning, winning,
Nona Djavid (08:29):
winning, winning.
So that's definitely a trait ofthe masculine again, none of it
is raw is bad or good. We're notsaying feminine energy is good
and masculine energy is bad. Youneed the balance of both. When I
first started my first business,I had $300 in my bank account,
and I moved down to SouthernCalifornia, and I went to work
and I did what other people hadtold me to do my coaches and
(08:51):
mentors, mainly male coaches andmentors, but also even some
female coaches and mentors thattold me, you go to work, and you
hustle, and you knock on doors,and you do the sales thing and
all of those things. And I didthat, and I had a near seven
figure business, and Icompletely burnt out here. I was
checking off all the things. Ihad a really good business. I
(09:15):
had 13 employees. It was makingmoney. It was standardly
successful to the standards oftoday's society. I just got
married, I had my child, Ichecked off all the boxes, got
my degree from Berkeley, got mydoctorate, and here I was
completely burnt out. Why?
(09:36):
Because I had forgotten all theother juicy stuff that exists in
life. And I was really makingdecisions and moving forward in
life and creating quote quotesuccess based on the definitions
that existed out there in theconsciousness, and really
subscribing to the hustleculture. And when I first
(09:57):
started to speak about thistopic. Like I thought I was
going to be approached by a lotof women who are burnt out from
this process. And guess whowalks up to me after every stage
that I'm on, men who have beenbuilding businesses, who have
had successful exits from theirbig companies, and here they are
(10:18):
feeling like they missed out onwhat was important, which is,
which is really exiting outsideof the the traditional
definitions of success, beingpresent and having gratitude and
approaching the mechanics oftheir business from a place of
abundance instead of a place ofscarcity. So those are the
(10:38):
things that will help youQuantum Leap, or these
individuals Quantum Leap insteadof doing more of the mechanic,
because ultimately, 70 80% ofentrepreneurs are burnt out. You
know, over 40% of them are theywould be considered clinically
anxious or clinically depressed.
Why? Because we haven't learnedto integrate both sides of what
(11:01):
we're talking about, theenergetics as well as the
mechanics. We've just pushed toohard in the mechanical portion
of things. I
BEATE CHELETTE (11:09):
refer to it really as the matrix, for lack
of better words, and because Ithink it's an example that lots
of people can can relate to, isthat we've been taught that this
is the way it is. It's beenhanded down to us. It's
genetically embedded in our DNA.
What I find very interesting isthat specifically right now,
when the systems that have beenbuilt really primarily by men,
(11:32):
for men, that have failed manydiverse or different or unique
individuals and really alwaysfailed men too, because, let's
face it, I don't think that menreally want to work like this
anymore, either. What isprompting the dissatisfaction?
Is it more and more people arefiguring out that it is flawed?
(11:52):
Is it that a false promise hasbeen given? Have we been misled,
or is it just the way it is,
Nona Djavid (12:01):
I think, all the above, all the above in the
consciousness of the world,right? Like you bring in all of
these points that have led us toget to this point where we are
burnt out and the things that weare doing, and the in the in
following the matrix. I call itthis vicious success struggle
(12:22):
box that we've all been sort ofliving in, or the frames of the
success and struggle box framesthat we have been wearing.
Because if you think about it,even just how we raise our
children, I have two boys andjust the other day, and I teach
this stuff. So this is howingrained the idea of struggle
(12:43):
and work and stay in the box andfollow the things and check off
all the things in the matrix.
This is how strong it is forsomebody who steps outside of
the matrix and is created trulyan unreasonable way to do
business in life. I caughtmyself the other day telling my
children, you do this. So youget this, you clean your room
before you do this, you havegreat job cleaning after
(13:05):
yourself. It's part of whatmakes them great human beings,
and hopefully one day, greathusbands to somebody. However,
all of the validation that wehave received as children has
been through doing you do this,if you get an A plus, if you are
the mother's helper, if you'rethe teacher's helper, if you are
adding value in this particularway that is useful to society
(13:28):
and useful to the parents andthe caregivers, then you are
worthy. So then No wonder, youknow, the 40 year olds and the
30 year olds and the 50 yearolds of the world are now
recognizing, wait a second Ihave I'm done with the doing.
I'm done with the hustle. And Iwish I could say that this
(13:49):
pivotal moment that we'resitting at right now, which I'm
so privileged to be living in,this pivotal moment where the
consciousness makes a shift, Iwish I could tell you, listen,
this has been happening becausewe're so conscious and we're so
aware, and we just have studiedhow things have worked out, and
now we have this light bulbmoment. But unfortunately, at
(14:09):
least in my experience, majorityof people are coming to an
experience to go where they arecompletely burnt out, tired, a
heart attack, later, healthissue, later, a couple of
divorces later, where they go?
There's got to be somethingdifferent. So it's this
(14:30):
breakthrough. Is not so much apoint of so much awareness and
my experience, or so muchconsciousness
BEATE CHELETTE (14:37):
exhaustion of every other way. Yes, yes is is
the exhaustion
Nona Djavid (14:41):
of every other way?
Great way to put it? Yeah,
BEATE CHELETTE (14:44):
exactly, and exhaustion, it really is. So now
that is a great lead way for usto go into quantum leaps. Is
there a reason? Has anybody everreally figured out why quantum
leaps exist? Is it. Is there, isthere a method to it, or is it,
or is it still kind ofmysterious?
Nona Djavid (15:07):
I think there's a there's a lot of complicated
theories around this, but Ithink if you simplify it to the
fact that a quantum leap willonly happen if you shift your
energetic state, and then if youtranslate that into your day to
day life, and go, Well, how doesthis apply? I
BEATE CHELETTE (15:26):
think that the concept of energy is really
simply explained. You know,somebody said to me, Well, do
you believe in do you believe inWi Fi and Bluetooth and radio?
And if you believe in radioenergy that somebody somewhere
transmits, and if you have theright frequency you can receive,
or even your Bluetooth, then youalready agree to the concept of
(15:47):
energy, because it's the samething. So to your point, I do
believe that if we believe thatenergy is not something
external, that just happens, butsomething internal, we can, I
don't want to say, manipulate,but be we can work with, or we
can hone as a as a skill or as acraft. Now we're talking about
(16:10):
quantum leaps. So what do I nowdo to get aware of this energy,
to be able to initiate a quantumleap, because you said you had
four steps, and I want to makesure that we give our audience
the whole system to reallyunderstand that there is a
frequency within yourself youneed to change. And how do you
(16:31):
change it? What do you do to getthere?
Nona Djavid (16:34):
Well, I have to share with you before I go into
the four steps right before thispodcast, what do we do? You had
me meditate and close my eyesand make sure that we set the
intention for this episode forthe audience to get the best
value out of this conversation.
When I opened my eyes, I saw theworld differently. I felt
differently. I felt moreconnected to you. I felt more
(16:55):
connected to what I was going totalk about just by setting that
intention. I know it soundsblue, but I actually have tons
of research to back this up. Mybackground is in neurology from
Berkeley, so I can tell you thenervous system, the way that it
operates, is by sending signalsbetween the brain and the rest
of the body and then out in anelectrical magnetic field. So we
(17:17):
are made out of we're made outof a lot of things, but there is
a lot of energy that's involvedin our electric, electromagnetic
field, or in our energeticfield, is what I call it. So the
four steps of a quantum leap,right? The four steps of a
quantum leap, one would say,Okay, I want a quantum leap in
my business. I want to 10x mybusiness in a short period of
(17:40):
time, and I want to collapsetime and do it in such a short
period of time, and I want to doit a certain way, I would say,
okay, but before you do that,before you even get into the
action, get into the doing, getinto the structure of the
business or life, you have tostart with the end result in
mind. And I call this anunreasonable vision for life,
(18:01):
unreasonable vision for yourbusiness. I have a mastermind
where I have a lot of sort ofunicorn founders and
entrepreneurs in there, wherethey, every single one of them,
has done things that are totallyoutside the box. They've bet on
themselves in such a way thatnot factual like it would be
(18:22):
like that is not possible, butthey've done it, and they've had
massive exits. They have reallyamazing, incredible businesses.
They've been able to scale andand multiply. And it all started
with having an unreasonablevision and building certainty
around the fact that I can havethis, this could be mine. And if
(18:45):
we're taking it back to thenervous system, the nervous
system doesn't originally feelsafe in that unreasonable
vision. So if I my next levelfor my business, if you know
there was some level of magic.
And it happened right here,right now, I would go into a
(19:05):
panic attack. I wouldn't knowwhat to do with it, because it
would mean more team members.
Maybe it would mean morefinancial freedom. So like, your
nervous system goes into a panicattack because it doesn't feel
safe there. So in some ways, inthe very first step of a quantum
leap of getting to the otherside of this, this big leap, you
have to know where we are star,where we're landing, what's the
(19:27):
outcome that we would like toexperience? And I think the more
unreasonable this vision is, thebetter, because if you're just
coming up with smart goals, theSMART goal by definition, you
already know how to do it. Yourcurrent identity already knows
how to do the smart never.
BEATE CHELETTE (19:50):
I've never in my life have used SMART goals. I
have a program that actuallypromises to not be that because
I do not believe in that. I. Ithink it's okay to say for
accountability, if I keep myword, I think that's different
that. But that's not a goal.
That's an accountability. So ifI say, in order to have this
(20:10):
unreasonable goal, I need to Ifigure that I'll have to make
connections and network and getmy name out there, and I'm going
to commit to doing 10 of these,I can be accountable for that.
But I very, very nervous, almostto call anything a SMART goal,
because I find it is back in the
Nona Djavid (20:33):
back in the box, because, by definition, by box,
definition of a SMART goal,measurable, timely, all these
things, realistic, really,forget it. You lost me. I
blocked that one out of mysystem. But here's the thing,
all of those by definition, theyrequire you to stay the same
(20:56):
because you already know how todo it. If you already know how
to do it, then you are not goingto have any evolution in the
process. Your identity stays thesame. All
BEATE CHELETTE (21:08):
right, so let's move on to the next so the first
thing is to really set myunreasonable goal. Yes,
Nona Djavid (21:14):
yeah. Okay. So then the second, second step in the
process I call expanding youridentity to match this
unreasonable vision. If you setSMART goals, you're not going
anywhere with your identity.
You're going to operate from thesame identity. And I think with
all the doing, all the mechanicsyou're going to put into it,
(21:34):
best you're going to get is someincremental growth. You're
definitely not going to have aquantum leap. And if you try
really hard, and if you aresubscribed to the hustle
culture, you're going to leadit's going to lead you down the
path of burnout. So this is whythe second step is really
important, because it's helpingyou expand your identity in in a
(21:55):
way you are finding out who youneed to become to be a match for
that next level. Just give youan example. I think the easiest
example of this for businessowners or entrepreneurs is when
they go from business owner toCEO, or if they go from
practitioner owner into CEO,right? One has, one is in the
(22:20):
business, doing all the businessthings. There's a lot of
stresses, you're handling allthe things. And then the other
is a visionary. The identity ofthese two is wildly different.
So if I have an entrepreneur whosays, I want time, freedom, and
I want to step into CEO, I go,first of all, what's the
unreasonable vision. So let'slay that out in a 20 page paper
(22:42):
to give it to your nervoussystem. And then in Step two,
let's identify the traits of theCEO that you do not have, that
you need to operate from, thatyou need to express more of.
Let's also identify the piecesand the traits of your
personality that are stronglyyou're holding on to, like, I'm
(23:05):
a hard worker and I do things acertain way and whatever. Let's
see what parts of the traits ofyour current identity are also
holding you back from becomingthe CEO of your company. And I
think this is, this is where alot of exploration happens. And
I want to address something inthis step, because people will
(23:26):
get lost and say, am I fakingit? Right? Is the imposter?
BEATE CHELETTE (23:32):
The Fake it till you make it? Yeah.
Nona Djavid (23:34):
Okay, yeah. I mean, it did. It didn't occur to me,
but I was explaining this tosomebody, and they were like, so
do you mean I need to fake it?
And I was like, No, that'sdefinitely not what I said.
Because ultimately, you have tobelieve it, not only that, if
you are showing up in yourlimitations, if you're showing
up in the restrictions that youhave put on yourself, if you're
(23:54):
showing up less than fullpotential, in reality, that's
faking it, because you're bornwith unlimited potential. You're
born and you literally have allpotential. There's some genetics
involved, and there'scircumstances definitely
involved, but all the pieces ofyour identity you picked up from
your parents and experiences oflife. So by the time you get
(24:16):
here and you say, I want to bethe CEO, you've only picked up
the small business owner traitsalong the way, so you can
intentionally choose differentparts of your personality or to
express them more.
BEATE CHELETTE (24:32):
I have such a great, great example for this
Nona I was giving. I wasmentoring a class, and there was
this one woman she says, I'mhiring a virtual assistant. I
want to pay between three and $5and why would I overpay? And I
said, Well, I pay my virtualassistants 15 $16 in the
Philippines. She says, That'soutrageous. Why would you pay so
much? And I I said to her,because I believe a in
(24:56):
abundance. And she was giving meso much pushback. And then. I
said, Didn't you just say yousigned $3 million in contracts?
How does somebody act who has a$3 million pipeline? I said, Is
this something you should beconcerned about, and whether you
pay three or $15 to a virtualassistant? She says, Well,
(25:17):
that's ridiculous. I said,that's the point,
Nona Djavid (25:21):
that's the point.
Yeah, what a great example.
Isn't that the best
BEATE CHELETTE (25:25):
example as I can and I said, how much time and
energy are you spending on this,on, you know, in the emotional
energy of feeling takenadvantage of and and instead of
saying, I'm gonna find the bestone for the job that I don't
have to train. And when I saidthat to her, and she said it was
ridiculous, that's when itreally clicked for her. And I
(25:45):
said, that's what we mean. Youhave to become the person that
acts like they're running a $3million business
Nona Djavid (25:53):
Exactly, exactly.
So I say, if you have a resist,like a resistance, or something
like this, what you'redescribing that's popping up,
you really have two options. Youeither cut it out so you don't
hire, or you shift your energytowards like you're saying,
like, is it really worth forsomeone the next version of you
that has a $3 million contractor $10 million exit? Is it
(26:16):
really is that how the nextversion of you would show up.
And so decision making, process,the standards, what kind of
relationship, what kind ofrelationship you have with
money, what kind of relationshipyou have with time. I mean, I
have 10 categories that I gothrough for people to determine
the identity of the version ofthemselves that's already living
this unreasonable vision. Andit's that's what a great example
(26:38):
to basically put it in practice.
So where are you showing up outof alignment and playing small
in your current identity? Andit's not easy, because we've
picked up these hyper identitiesfrom a place of trauma. I'm a
caretaker, I'm a healer, I'm afixer, I'm an entrepreneur. All
(26:59):
of these are really a traumaresponse. So it's not easy to
unhook from them, but you canset the intention and begin the
work of unhooking from thoseaddictions. Yes, and
BEATE CHELETTE (27:10):
I'm not saying go buy a private yacht, because
the 500 million exit founderwould have a yacht. Let's not go
there quite yet. But right,we're talking about behavioral
changes in how you show up asthe person you need to be who
has a $500 million exit. Solet's move on to step number
(27:31):
three, yes,
Nona Djavid (27:33):
and the third part of the process is the
embodiment. So it's like, okay,in my body and body, right? In
my body, how do I feel as thenext version of myself? Right? I
tell my students, how would thatversion show up in her or his
(27:54):
body while she's drinking hercoffee, while she's getting on a
podcast, while she's answeringthe phone. Because there's
research around this too, thatnext future version of you has a
different posture. You'vealready done the things and
experienced the things. Theposture is different. The
breathing is different,physiology is completely
(28:16):
different. One version nextversus the next version. So this
is more like, How can I practiceand tap into the version of me
that's already had the exit, theversion of me that's already the
CEO, the version of me that'salready in a great relationship,
and whatever category, right?
And then how do I feel in mybody? What's my posture like?
What's my breathing like? Whatdoes my health look like, and
(28:39):
feeling that in the small thingsthat you existingly do in your
3d world anyway. So this becomesmore about experiencing her or
him in the now, in thisexistence, when
BEATE CHELETTE (28:56):
I was running my first business, I remember there
was a moment where my employeesaid to me, why are you running
around in a suit? This is andheels. This is your house. You
work out of your house. And Iremember saying, because where
I'm going, this is what theperson who does it looks like,
(29:19):
right? I mean, looking back, Iprobably would not recommend
wearing heels in a house whennobody's watching for other
reasons. Is there anything elsethat we need to we need to know
about how to initiate quantumleads.
Nona Djavid (29:31):
There's a very last step in the process, which I'll
go over in a second. I just wantto go back and say something
about wearing the suit in thehouse, because I think it goes
beyond what you wear and how youdo your hair, which shoes you
wear, any of that. I think it'sthe energy you bring to the
table. So if you wore the suit,and it made you feel powerful,
(29:53):
and it made you feel like I'mI'm in this position, and I'm
going to take this company tothe next level. That is what's
going. Carry the company to thenext level. It's not the suit
itself. It's how you felt andwhat your how you filled up your
energetic field as a result ofwearing the suit. So that really
tunes into and it goes reallywell with the embodiment step
(30:16):
three of the process.
BEATE CHELETTE (30:18):
Thank you.
Excellent. All right, so let'smove on to the final step.
Nona Djavid (30:22):
Yes, the fourth step in the process is taking on
reasonable action, unreasonableaction. So the beginning of this
conversation, I mentioned I had$300 in my bank account. When I
moved down to SouthernCalifornia, decided to start a
business. Didn't know anybody,and I remember I made a deal
with the the person who hadhired me at the time wasn't
(30:44):
really hired. I was anindependent contractor, which
meant I have to work for everypenny. And I made, made a deal
with my landlord to sort of giveme 30 days. I had 30 days to
make everything work, and themost like if I talk to a
financial advisor. Okay, notthat I could afford one at the
time, but if I talk to afinancial advisor, if I talk to
(31:05):
anybody who has lived any kindof life in the matrix, which
would have been 99% of everybodyI knew, and I said, I'm going to
take 200 of this, $300 that Ihave, and I'm going to join a
networking mastermind. Theywould have been like,
BEATE CHELETTE (31:23):
what are you how are you gonna eat? What are you
gonna do? Yes,
Nona Djavid (31:27):
exactly, exactly.
How are you gonna eat? Are yougonna Where are you gonna get
the food? Like, you don't eventechnically have shelter, right?
You need 30 days of of work tobe able to pay for this. I did
that anyway. So that was anunreasonable action that I took,
and it turned out to be reallythe foundation, not just because
that decision was reallypivotal, but also the energy
(31:47):
with which I approached acertainty I had on the other
side of this quantum leap that Iwas going to make, the jump that
I was going to make. And I took$199 of that $200 of the 300 and
I participated in a mastermindthat was going to take me to the
like next level, that I wasgoing to meet people, even,
(32:09):
whether it was going to bethrough osmosis or real life,
that I was going they were goingto help me some way build my
business, or I was going tolearn from them, and, of course,
add value As much as I could inmy early 20s. If it wasn't for
that unreasonable decision andaction that I took, I would not
be here, sitting here now with,you know, multiple million
(32:32):
dollar companies, seven figurecompanies, investments and the
life that I've created formyself and my children. I think
unreasonable action is makingdecisions based on where you are
headed, not based on where youare right now. Yeah,
BEATE CHELETTE (32:48):
and I think that in entrepreneurship, we these.
We see this very often, whenpeople launch programs without
having built them, when we seepeople take ideas and do proof
of concept, selling it so tospeak, or offering it to clients
before they have even put thefirst pen to paper so to speak,
(33:09):
and that is an unreasonableaction is to lean yourself out
of the window. So I do reallyencourage our listeners today to
think about this from thisperspective of unreasonable
actions are not about bragging,arrogance or pretension, but
unreasonable actions aboutthings that you truly believe.
(33:30):
And this all goes back to thebelief system, because that
generates the energy is two Ireally believe this will help
me, and that's why you know, 10people can go to the same class,
and one person you know turns itaround and makes it amazing, and
nine others say we got nothingout of it because they were not
taking the actions, or they wereor it wasn't creating the
(33:53):
resonance, or they were in adifferent mindset space. So we
are at a time in the show. So Iwanted to just ask, is there
anything else that you want toadd that will help our audience
to understand these concepts ofquantum leaping, and is there a
first step that they shouldstart with right now when
(34:15):
they're finished with listeningto the interview?
Nona Djavid (34:17):
Okay, yes, I think the very first thing to do is
you probably, if you'relistening to this, you fall into
two categories. One categorymight be I know exactly what I
want. I know exactly where I'mtaking my life and where I'm
taking my business. Anothercategory might look like I have
three bullet points of thingsthat I want to accomplish, but I
haven't really expanded on it.
So if you're in the firstcategory, you know exactly where
(34:38):
you're going to take it. I wouldsuggest you sit down, create
some thinking hour. I suggestagain, couple hours a week where
you sit down and you dream aboutwhere it's going to go, what
experiences it's going to createfor you, what kinds of
relationships you'll have. Andif you fall into the second
category in which you have threebullet points, then sit down
with that and it. Expand onthat. Give it some wings, add
(35:00):
some juice to it and see wherethat takes you. It becomes much
easier to start to think aboutidentity and embodiment and
action when you have a reallygood visual description
kinesthetic using all of yoursenses and you know exactly
where you are headed.
BEATE CHELETTE (35:19):
I love that very much. And for somebody who now
wants to explore more of yourwork, or potentially work with
you where should be sent them, Ialways
Nona Djavid (35:28):
love connecting with people personally. So if
you have listened to this andthis has resonated with you,
just connect with me onInstagram or social media
anywhere and say, Hey, I foundyou on this podcast, and I'll be
happy to send you. I have a 90minute training on quantum
leaps, which obviously wecouldn't take 90 minutes to go
over, but there's 90 minutes,it's absolutely free, as long as
(35:50):
you mentioned this podcast, andI'll be happy to send that over
to you as a gift.
BEATE CHELETTE (35:54):
Wonderful.
That's very generous, and wemake sure all of this is in the
show notes, and that's it for usfor today. Thank you so much
Nona for being here and sharingyour insights. I take a lot away
from the conversation,especially the reminder, oh,
quantum leaps, of course, whydidn't I remember remember this
sooner? So thank you so much forall the time and love and
(36:16):
attention you gave to ouraudience today.
Nona Djavid (36:20):
Thank you. I appreciate it. I love that, and
that's
BEATE CHELETTE (36:23):
it for us. For today, please share this episode
with somebody who could use aquantum leap in their lives
right now and help us reach morepeople. And with that, I say
goodbye and until next time. Soappreciate you being here. Thank
you so much for listening to theentire episode. Please subscribe
to the podcast, give us a fivestar, review, a comment and
(36:44):
share this episode with one moreperson, so that you can help us
help more people. Thank youagain, until next time bye.
Hey everyone. My name is Dr. Nona Djavid, and I'm
(00:02):
the founder of "eLIVate Club'"as well as the one "1wk/Month
Lifestyle" Mastermind. And inthis episode for the Business
Growth Architect Show," I amgoing to share the four steps of
a quantum leap. We're also goingto touch on what it means to be
tapped in too much, in themasculine energy as you're
(00:23):
building your business in yourlife, and how you can balance it
all out for really unreasonableand juicy dream life and
business.
BEATE CHELETTE (00:31):
And hello, fabulous person. Beate Chelette,
here. I am the host of theBusiness Growth Architect Show,"
and I want to welcome you totoday's episode where we discuss
how to navigate strategy andspirituality to achieve time and
financial freedom. Trulysuccessful people have learned
how to master both a clearintention and a strategy to
(00:52):
execute that in a spiritualpractice that will help them to
stay in alignment and onpurpose. Please enjoy the show
and listen to what our guesttoday has to say about this very
topic. Welcome back to theBusiness Growth Architect Show:
Founders of the Future withBeate Chelette, The Growth
Architect, and today we have aguest that I think is very
(01:16):
fitting after we just wentthrough this edition of founders
of the futures for our podcastand for our programs, and it is
Dr. Nona Djavid. And why Iwanted her on the show is
because she talks aboutsomething a lot of you have
heard about but might not befamiliar with or don't know how
to initiate, and that is how toinitiate a quantum leap for
(01:40):
rapid growth. Nona, I am excitedto have you on the show.
Nona Djavid (01:44):
Welcome. Yes, thank you for having me. I'm excited.
So
BEATE CHELETTE (01:48):
let's talk about the most important thing. First,
for somebody who's kind offamiliar with quantum leaps, but
maybe not really, what is aquantum leap?
Nona Djavid (01:57):
Okay, so when I first started to jump into the
definition of a quantum leap.
How does this happen? How doesone quote, unquote quantum leap?
Because I feel like it's aphrase that gets thrown around
often. Could might as well beanother 10x or another way of
describing a really bigtransformation. But if you go
deep into quantum physics, iswhen a particle moves from one
(02:20):
layer to another layer. Now,that's super simple, but what
does this have to do with me andyou and the entrepreneur, the
business owner, or anyindividual who wants to sort of
achieve some level of success orsome level of impact? Well, to
make it practical, there'sanother piece to the definition
(02:43):
of the quantum leap that we needto understand. And what that is
is that a quantum leap, like inorder for the particle to jump
from one layer to the nextlayer, is that that part
particle does not require morework. So the for the particle to
jump from one layer to the nextlayer, you would think that you
have to struggle, you have tohustle, you have to work really
(03:05):
hard, except that article willjust make a jump. But the
distinguishing factor here isthe quantum jump will happen
when the particle is in adifferent energetic state, so
once I heard this, I thought,Hmm, how does this relate to my
experience as an individual? Howdoes this relate to my
(03:29):
experience as a as a mom, as abusiness owner, as a human
being? How does this relate andover the past, probably over a
decade. Now have a much betterunderstanding of where I started
with this, but reallyunderstanding the importance of
the energetics of a business, orthe energetics of something that
(03:53):
you want to experience in life,versus the mechanics of things.
Okay, well, what are theelements that's gonna make this
business really successful, orhave a great exit, or even this
relationship to takes it, takeit to the next level? What are
the elements in that? And Ithink majority of people would
say, Okay, well, you have todate your wife, and you have to
(04:14):
be present, and you have to, youknow, have this marketing and
the sales funnel and this andthat and the other. But they're
rarely, are we talking about theenergy with which you would
approach those mechanics that weput in our businesses or in our
relationship? And I think youknow with your podcast, the
(04:34):
epicenter of spirituality is aswell as business, that this is
the cross section. I always saythe cross section of a quantum
leap is actually just that wherethe right mechanics meet the
right energetic I
BEATE CHELETTE (04:51):
love this so much. I think that this is right
there at the crux of where weare right now and what we are.
Seeing. And I think that theexternal reflection of where we
are at right now is a directcounteractive measure to this
energetic movement that you andI have talked about before, that
(05:15):
there's been this massactivation, and this energy is
really coming forward now whenyou are in the traditional old
masculine energy and the domore, hustle, manipulate the
system, persuasion, pushinghard, work yourself to death,
make sacrifices. What happenswhen you are in that energy? And
(05:37):
is, in your opinion, are thesetwo energies right now
colliding.
Nona Djavid (05:41):
Okay, let's break what you just said down a little
bit, because I think it's like,that's like a full workshop for
two days. Thatwas like a whole master class,
right? That was a whole masterclass right there. So there are
a couple of things in what yousaid that are really powerful.
One, obviously the masculineenergy, which is the part that
(06:02):
gives you the structure, thedirection, the motivation that
you, you you move forward andand not all of it is actually
negative, right? And then thethere's the other aspect that's
evolved, which is the feminineenergy, which is more like, I'm
gonna give birth and I'm gonnacreate and I'm going to nurture
this project, this business,this business idea, right? And
(06:22):
the reality is, we actuallycontinue to need both of the
energies, we need the masculineto give us the container. And
I'm going to come back to this.
So if somebody's listening tothis and they're triggered by
these concepts like, lean intoit, I'm going to break it down,
and I'm going to make sureeverybody's on the right path.
(06:44):
But
BEATE CHELETTE (06:44):
yeah, and let's just say that for the record,
this is not about male or femalebashing or diversity equity,
inclusion is nothing like that.
The purpose of this show really,as we are seeing this incredible
shift that we, in so many ways,really are privileged to
experience, I want to help youunderstand that, and you you're
very right. Let's take thejudgment out and just, let's
(07:05):
just look at the energies thatdrive certain behaviors without
attaching it to a person orattaching it to even a feeling.
So is it would that adequatelydescribe this according to you
know how you feel about this aswell?
Nona Djavid (07:21):
Yeah, absolutely.
And I think, to make it clear, Ithink that we all have access to
the feminine and we all haveaccess to the masculine energy.
The challenge has been in thepast and continues to be, until
we make our way onto the otherside or create some you know,
balance in the situation is thatwe have leaned in too much in
business, in the masculineenergy and into the toxic
(07:44):
masculine energy, which is thedrive that leads you right into
burnout. And let me be veryclear, this is not a situation
for women business owners. Thisis not just a situation for
female or male, or any kind ofbusiness. So this is across the
board. This is the consciousnessof the world out there, which is
(08:06):
the hustle culture, the like yousaid, involve. It could involve
manipulation too, salesy, thepush, the drive to make
something happen, no matterwhat, no matter what the outcome
is for people that are involvedin that particular business or
relationship or any
BEATE CHELETTE (08:25):
other winning, winning, winning,
Nona Djavid (08:29):
winning, winning.
So that's definitely a trait ofthe masculine again, none of it
is raw is bad or good. We're notsaying feminine energy is good
and masculine energy is bad. Youneed the balance of both. When I
first started my first business,I had $300 in my bank account,
and I moved down to SouthernCalifornia, and I went to work
and I did what other people hadtold me to do my coaches and
(08:51):
mentors, mainly male coaches andmentors, but also even some
female coaches and mentors thattold me, you go to work, and you
hustle, and you knock on doors,and you do the sales thing and
all of those things. And I didthat, and I had a near seven
figure business, and Icompletely burnt out here. I was
checking off all the things. Ihad a really good business. I
(09:15):
had 13 employees. It was makingmoney. It was standardly
successful to the standards oftoday's society. I just got
married, I had my child, Ichecked off all the boxes, got
my degree from Berkeley, got mydoctorate, and here I was
completely burnt out. Why?
(09:36):
Because I had forgotten all theother juicy stuff that exists in
life. And I was really makingdecisions and moving forward in
life and creating quote quotesuccess based on the definitions
that existed out there in theconsciousness, and really
subscribing to the hustleculture. And when I first
(09:57):
started to speak about thistopic. Like I thought I was
going to be approached by a lotof women who are burnt out from
this process. And guess whowalks up to me after every stage
that I'm on, men who have beenbuilding businesses, who have
had successful exits from theirbig companies, and here they are
(10:18):
feeling like they missed out onwhat was important, which is,
which is really exiting outsideof the the traditional
definitions of success, beingpresent and having gratitude and
approaching the mechanics oftheir business from a place of
abundance instead of a place ofscarcity. So those are the
(10:38):
things that will help youQuantum Leap, or these
individuals Quantum Leap insteadof doing more of the mechanic,
because ultimately, 70 80% ofentrepreneurs are burnt out. You
know, over 40% of them are theywould be considered clinically
anxious or clinically depressed.
Why? Because we haven't learnedto integrate both sides of what
(11:01):
we're talking about, theenergetics as well as the
mechanics. We've just pushed toohard in the mechanical portion
of things. I
BEATE CHELETTE (11:09):
refer to it really as the matrix, for lack
of better words, and because Ithink it's an example that lots
of people can can relate to, isthat we've been taught that this
is the way it is. It's beenhanded down to us. It's
genetically embedded in our DNA.
What I find very interesting isthat specifically right now,
when the systems that have beenbuilt really primarily by men,
(11:32):
for men, that have failed manydiverse or different or unique
individuals and really alwaysfailed men too, because, let's
face it, I don't think that menreally want to work like this
anymore, either. What isprompting the dissatisfaction?
Is it more and more people arefiguring out that it is flawed?
(11:52):
Is it that a false promise hasbeen given? Have we been misled,
or is it just the way it is,
Nona Djavid (12:01):
I think, all the above, all the above in the
consciousness of the world,right? Like you bring in all of
these points that have led us toget to this point where we are
burnt out and the things that weare doing, and the in the in
following the matrix. I call itthis vicious success struggle
(12:22):
box that we've all been sort ofliving in, or the frames of the
success and struggle box framesthat we have been wearing.
Because if you think about it,even just how we raise our
children, I have two boys andjust the other day, and I teach
this stuff. So this is howingrained the idea of struggle
(12:43):
and work and stay in the box andfollow the things and check off
all the things in the matrix.
This is how strong it is forsomebody who steps outside of
the matrix and is created trulyan unreasonable way to do
business in life. I caughtmyself the other day telling my
children, you do this. So youget this, you clean your room
before you do this, you havegreat job cleaning after
(13:05):
yourself. It's part of whatmakes them great human beings,
and hopefully one day, greathusbands to somebody. However,
all of the validation that wehave received as children has
been through doing you do this,if you get an A plus, if you are
the mother's helper, if you'rethe teacher's helper, if you are
adding value in this particularway that is useful to society
(13:28):
and useful to the parents andthe caregivers, then you are
worthy. So then No wonder, youknow, the 40 year olds and the
30 year olds and the 50 yearolds of the world are now
recognizing, wait a second Ihave I'm done with the doing.
I'm done with the hustle. And Iwish I could say that this
(13:49):
pivotal moment that we'resitting at right now, which I'm
so privileged to be living in,this pivotal moment where the
consciousness makes a shift, Iwish I could tell you, listen,
this has been happening becausewe're so conscious and we're so
aware, and we just have studiedhow things have worked out, and
now we have this light bulbmoment. But unfortunately, at
(14:09):
least in my experience, majorityof people are coming to an
experience to go where they arecompletely burnt out, tired, a
heart attack, later, healthissue, later, a couple of
divorces later, where they go?
There's got to be somethingdifferent. So it's this
(14:30):
breakthrough. Is not so much apoint of so much awareness and
my experience, or so muchconsciousness
BEATE CHELETTE (14:37):
exhaustion of every other way. Yes, yes is is
the exhaustion
Nona Djavid (14:41):
of every other way?
Great way to put it? Yeah,
BEATE CHELETTE (14:44):
exactly, and exhaustion, it really is. So now
that is a great lead way for usto go into quantum leaps. Is
there a reason? Has anybody everreally figured out why quantum
leaps exist? Is it. Is there, isthere a method to it, or is it,
or is it still kind ofmysterious?
Nona Djavid (15:07):
I think there's a there's a lot of complicated
theories around this, but Ithink if you simplify it to the
fact that a quantum leap willonly happen if you shift your
energetic state, and then if youtranslate that into your day to
day life, and go, Well, how doesthis apply? I
BEATE CHELETTE (15:26):
think that the concept of energy is really
simply explained. You know,somebody said to me, Well, do
you believe in do you believe inWi Fi and Bluetooth and radio?
And if you believe in radioenergy that somebody somewhere
transmits, and if you have theright frequency you can receive,
or even your Bluetooth, then youalready agree to the concept of
(15:47):
energy, because it's the samething. So to your point, I do
believe that if we believe thatenergy is not something
external, that just happens, butsomething internal, we can, I
don't want to say, manipulate,but be we can work with, or we
can hone as a as a skill or as acraft. Now we're talking about
(16:10):
quantum leaps. So what do I nowdo to get aware of this energy,
to be able to initiate a quantumleap, because you said you had
four steps, and I want to makesure that we give our audience
the whole system to reallyunderstand that there is a
frequency within yourself youneed to change. And how do you
(16:31):
change it? What do you do to getthere?
Nona Djavid (16:34):
Well, I have to share with you before I go into
the four steps right before thispodcast, what do we do? You had
me meditate and close my eyesand make sure that we set the
intention for this episode forthe audience to get the best
value out of this conversation.
When I opened my eyes, I saw theworld differently. I felt
differently. I felt moreconnected to you. I felt more
(16:55):
connected to what I was going totalk about just by setting that
intention. I know it soundsblue, but I actually have tons
of research to back this up. Mybackground is in neurology from
Berkeley, so I can tell you thenervous system, the way that it
operates, is by sending signalsbetween the brain and the rest
of the body and then out in anelectrical magnetic field. So we
(17:17):
are made out of we're made outof a lot of things, but there is
a lot of energy that's involvedin our electric, electromagnetic
field, or in our energeticfield, is what I call it. So the
four steps of a quantum leap,right? The four steps of a
quantum leap, one would say,Okay, I want a quantum leap in
my business. I want to 10x mybusiness in a short period of
(17:40):
time, and I want to collapsetime and do it in such a short
period of time, and I want to doit a certain way, I would say,
okay, but before you do that,before you even get into the
action, get into the doing, getinto the structure of the
business or life, you have tostart with the end result in
mind. And I call this anunreasonable vision for life,
(18:01):
unreasonable vision for yourbusiness. I have a mastermind
where I have a lot of sort ofunicorn founders and
entrepreneurs in there, wherethey, every single one of them,
has done things that are totallyoutside the box. They've bet on
themselves in such a way thatnot factual like it would be
(18:22):
like that is not possible, butthey've done it, and they've had
massive exits. They have reallyamazing, incredible businesses.
They've been able to scale andand multiply. And it all started
with having an unreasonablevision and building certainty
around the fact that I can havethis, this could be mine. And if
(18:45):
we're taking it back to thenervous system, the nervous
system doesn't originally feelsafe in that unreasonable
vision. So if I my next levelfor my business, if you know
there was some level of magic.
And it happened right here,right now, I would go into a
(19:05):
panic attack. I wouldn't knowwhat to do with it, because it
would mean more team members.
Maybe it would mean morefinancial freedom. So like, your
nervous system goes into a panicattack because it doesn't feel
safe there. So in some ways, inthe very first step of a quantum
leap of getting to the otherside of this, this big leap, you
have to know where we are star,where we're landing, what's the
(19:27):
outcome that we would like toexperience? And I think the more
unreasonable this vision is, thebetter, because if you're just
coming up with smart goals, theSMART goal by definition, you
already know how to do it. Yourcurrent identity already knows
how to do the smart never.
BEATE CHELETTE (19:50):
I've never in my life have used SMART goals. I
have a program that actuallypromises to not be that because
I do not believe in that. I. Ithink it's okay to say for
accountability, if I keep myword, I think that's different
that. But that's not a goal.
That's an accountability. So ifI say, in order to have this
(20:10):
unreasonable goal, I need to Ifigure that I'll have to make
connections and network and getmy name out there, and I'm going
to commit to doing 10 of these,I can be accountable for that.
But I very, very nervous, almostto call anything a SMART goal,
because I find it is back in the
Nona Djavid (20:33):
back in the box, because, by definition, by box,
definition of a SMART goal,measurable, timely, all these
things, realistic, really,forget it. You lost me. I
blocked that one out of mysystem. But here's the thing,
all of those by definition, theyrequire you to stay the same
(20:56):
because you already know how todo it. If you already know how
to do it, then you are not goingto have any evolution in the
process. Your identity stays thesame. All
BEATE CHELETTE (21:08):
right, so let's move on to the next so the first
thing is to really set myunreasonable goal. Yes,
Nona Djavid (21:14):
yeah. Okay. So then the second, second step in the
process I call expanding youridentity to match this
unreasonable vision. If you setSMART goals, you're not going
anywhere with your identity.
You're going to operate from thesame identity. And I think with
all the doing, all the mechanicsyou're going to put into it,
(21:34):
best you're going to get is someincremental growth. You're
definitely not going to have aquantum leap. And if you try
really hard, and if you aresubscribed to the hustle
culture, you're going to leadit's going to lead you down the
path of burnout. So this is whythe second step is really
important, because it's helpingyou expand your identity in in a
(21:55):
way you are finding out who youneed to become to be a match for
that next level. Just give youan example. I think the easiest
example of this for businessowners or entrepreneurs is when
they go from business owner toCEO, or if they go from
practitioner owner into CEO,right? One has, one is in the
(22:20):
business, doing all the businessthings. There's a lot of
stresses, you're handling allthe things. And then the other
is a visionary. The identity ofthese two is wildly different.
So if I have an entrepreneur whosays, I want time, freedom, and
I want to step into CEO, I go,first of all, what's the
unreasonable vision. So let'slay that out in a 20 page paper
(22:42):
to give it to your nervoussystem. And then in Step two,
let's identify the traits of theCEO that you do not have, that
you need to operate from, thatyou need to express more of.
Let's also identify the piecesand the traits of your
personality that are stronglyyou're holding on to, like, I'm
(23:05):
a hard worker and I do things acertain way and whatever. Let's
see what parts of the traits ofyour current identity are also
holding you back from becomingthe CEO of your company. And I
think this is, this is where alot of exploration happens. And
I want to address something inthis step, because people will
(23:26):
get lost and say, am I fakingit? Right? Is the imposter?
BEATE CHELETTE (23:32):
The Fake it till you make it? Yeah.
Nona Djavid (23:34):
Okay, yeah. I mean, it did. It didn't occur to me,
but I was explaining this tosomebody, and they were like, so
do you mean I need to fake it?
And I was like, No, that'sdefinitely not what I said.
Because ultimately, you have tobelieve it, not only that, if
you are showing up in yourlimitations, if you're showing
up in the restrictions that youhave put on yourself, if you're
(23:54):
showing up less than fullpotential, in reality, that's
faking it, because you're bornwith unlimited potential. You're
born and you literally have allpotential. There's some genetics
involved, and there'scircumstances definitely
involved, but all the pieces ofyour identity you picked up from
your parents and experiences oflife. So by the time you get
(24:16):
here and you say, I want to bethe CEO, you've only picked up
the small business owner traitsalong the way, so you can
intentionally choose differentparts of your personality or to
express them more.
BEATE CHELETTE (24:32):
I have such a great, great example for this
Nona I was giving. I wasmentoring a class, and there was
this one woman she says, I'mhiring a virtual assistant. I
want to pay between three and $5and why would I overpay? And I
said, Well, I pay my virtualassistants 15 $16 in the
Philippines. She says, That'soutrageous. Why would you pay so
much? And I I said to her,because I believe a in
(24:56):
abundance. And she was giving meso much pushback. And then. I
said, Didn't you just say yousigned $3 million in contracts?
How does somebody act who has a$3 million pipeline? I said, Is
this something you should beconcerned about, and whether you
pay three or $15 to a virtualassistant? She says, Well,
(25:17):
that's ridiculous. I said,that's the point,
Nona Djavid (25:21):
that's the point.
Yeah, what a great example.
Isn't that the best
BEATE CHELETTE (25:25):
example as I can and I said, how much time and
energy are you spending on this,on, you know, in the emotional
energy of feeling takenadvantage of and and instead of
saying, I'm gonna find the bestone for the job that I don't
have to train. And when I saidthat to her, and she said it was
ridiculous, that's when itreally clicked for her. And I
(25:45):
said, that's what we mean. Youhave to become the person that
acts like they're running a $3million business
Nona Djavid (25:53):
Exactly, exactly.
So I say, if you have a resist,like a resistance, or something
like this, what you'redescribing that's popping up,
you really have two options. Youeither cut it out so you don't
hire, or you shift your energytowards like you're saying,
like, is it really worth forsomeone the next version of you
that has a $3 million contractor $10 million exit? Is it
(26:16):
really is that how the nextversion of you would show up.
And so decision making, process,the standards, what kind of
relationship, what kind ofrelationship you have with
money, what kind of relationshipyou have with time. I mean, I
have 10 categories that I gothrough for people to determine
the identity of the version ofthemselves that's already living
this unreasonable vision. Andit's that's what a great example
(26:38):
to basically put it in practice.
So where are you showing up outof alignment and playing small
in your current identity? Andit's not easy, because we've
picked up these hyper identitiesfrom a place of trauma. I'm a
caretaker, I'm a healer, I'm afixer, I'm an entrepreneur. All
(26:59):
of these are really a traumaresponse. So it's not easy to
unhook from them, but you canset the intention and begin the
work of unhooking from thoseaddictions. Yes, and
BEATE CHELETTE (27:10):
I'm not saying go buy a private yacht, because
the 500 million exit founderwould have a yacht. Let's not go
there quite yet. But right,we're talking about behavioral
changes in how you show up asthe person you need to be who
has a $500 million exit. Solet's move on to step number
(27:31):
three, yes,
Nona Djavid (27:33):
and the third part of the process is the
embodiment. So it's like, okay,in my body and body, right? In
my body, how do I feel as thenext version of myself? Right? I
tell my students, how would thatversion show up in her or his
(27:54):
body while she's drinking hercoffee, while she's getting on a
podcast, while she's answeringthe phone. Because there's
research around this too, thatnext future version of you has a
different posture. You'vealready done the things and
experienced the things. Theposture is different. The
breathing is different,physiology is completely
(28:16):
different. One version nextversus the next version. So this
is more like, How can I practiceand tap into the version of me
that's already had the exit, theversion of me that's already the
CEO, the version of me that'salready in a great relationship,
and whatever category, right?
And then how do I feel in mybody? What's my posture like?
What's my breathing like? Whatdoes my health look like, and
(28:39):
feeling that in the small thingsthat you existingly do in your
3d world anyway. So this becomesmore about experiencing her or
him in the now, in thisexistence, when
BEATE CHELETTE (28:56):
I was running my first business, I remember there
was a moment where my employeesaid to me, why are you running
around in a suit? This is andheels. This is your house. You
work out of your house. And Iremember saying, because where
I'm going, this is what theperson who does it looks like,
(29:19):
right? I mean, looking back, Iprobably would not recommend
wearing heels in a house whennobody's watching for other
reasons. Is there anything elsethat we need to we need to know
about how to initiate quantumleads.
Nona Djavid (29:31):
There's a very last step in the process, which I'll
go over in a second. I just wantto go back and say something
about wearing the suit in thehouse, because I think it goes
beyond what you wear and how youdo your hair, which shoes you
wear, any of that. I think it'sthe energy you bring to the
table. So if you wore the suit,and it made you feel powerful,
(29:53):
and it made you feel like I'mI'm in this position, and I'm
going to take this company tothe next level. That is what's
going. Carry the company to thenext level. It's not the suit
itself. It's how you felt andwhat your how you filled up your
energetic field as a result ofwearing the suit. So that really
tunes into and it goes reallywell with the embodiment step
(30:16):
three of the process.
BEATE CHELETTE (30:18):
Thank you.
Excellent. All right, so let'smove on to the final step.
Nona Djavid (30:22):
Yes, the fourth step in the process is taking on
reasonable action, unreasonableaction. So the beginning of this
conversation, I mentioned I had$300 in my bank account. When I
moved down to SouthernCalifornia, decided to start a
business. Didn't know anybody,and I remember I made a deal
with the the person who hadhired me at the time wasn't
(30:44):
really hired. I was anindependent contractor, which
meant I have to work for everypenny. And I made, made a deal
with my landlord to sort of giveme 30 days. I had 30 days to
make everything work, and themost like if I talk to a
financial advisor. Okay, notthat I could afford one at the
time, but if I talk to afinancial advisor, if I talk to
(31:05):
anybody who has lived any kindof life in the matrix, which
would have been 99% of everybodyI knew, and I said, I'm going to
take 200 of this, $300 that Ihave, and I'm going to join a
networking mastermind. Theywould have been like,
BEATE CHELETTE (31:23):
what are you how are you gonna eat? What are you
gonna do? Yes,
Nona Djavid (31:27):
exactly, exactly.
How are you gonna eat? Are yougonna Where are you gonna get
the food? Like, you don't eventechnically have shelter, right?
You need 30 days of of work tobe able to pay for this. I did
that anyway. So that was anunreasonable action that I took,
and it turned out to be reallythe foundation, not just because
that decision was reallypivotal, but also the energy
(31:47):
with which I approached acertainty I had on the other
side of this quantum leap that Iwas going to make, the jump that
I was going to make. And I took$199 of that $200 of the 300 and
I participated in a mastermindthat was going to take me to the
like next level, that I wasgoing to meet people, even,
(32:09):
whether it was going to bethrough osmosis or real life,
that I was going they were goingto help me some way build my
business, or I was going tolearn from them, and, of course,
add value As much as I could inmy early 20s. If it wasn't for
that unreasonable decision andaction that I took, I would not
be here, sitting here now with,you know, multiple million
(32:32):
dollar companies, seven figurecompanies, investments and the
life that I've created formyself and my children. I think
unreasonable action is makingdecisions based on where you are
headed, not based on where youare right now. Yeah,
BEATE CHELETTE (32:48):
and I think that in entrepreneurship, we these.
We see this very often, whenpeople launch programs without
having built them, when we seepeople take ideas and do proof
of concept, selling it so tospeak, or offering it to clients
before they have even put thefirst pen to paper so to speak,
(33:09):
and that is an unreasonableaction is to lean yourself out
of the window. So I do reallyencourage our listeners today to
think about this from thisperspective of unreasonable
actions are not about bragging,arrogance or pretension, but
unreasonable actions aboutthings that you truly believe.
(33:30):
And this all goes back to thebelief system, because that
generates the energy is two Ireally believe this will help
me, and that's why you know, 10people can go to the same class,
and one person you know turns itaround and makes it amazing, and
nine others say we got nothingout of it because they were not
taking the actions, or they wereor it wasn't creating the
(33:53):
resonance, or they were in adifferent mindset space. So we
are at a time in the show. So Iwanted to just ask, is there
anything else that you want toadd that will help our audience
to understand these concepts ofquantum leaping, and is there a
first step that they shouldstart with right now when
(34:15):
they're finished with listeningto the interview?
Nona Djavid (34:17):
Okay, yes, I think the very first thing to do is
you probably, if you'relistening to this, you fall into
two categories. One categorymight be I know exactly what I
want. I know exactly where I'mtaking my life and where I'm
taking my business. Anothercategory might look like I have
three bullet points of thingsthat I want to accomplish, but I
haven't really expanded on it.
So if you're in the firstcategory, you know exactly where
(34:38):
you're going to take it. I wouldsuggest you sit down, create
some thinking hour. I suggestagain, couple hours a week where
you sit down and you dream aboutwhere it's going to go, what
experiences it's going to createfor you, what kinds of
relationships you'll have. Andif you fall into the second
category in which you have threebullet points, then sit down
with that and it. Expand onthat. Give it some wings, add
(35:00):
some juice to it and see wherethat takes you. It becomes much
easier to start to think aboutidentity and embodiment and
action when you have a reallygood visual description
kinesthetic using all of yoursenses and you know exactly
where you are headed.
BEATE CHELETTE (35:19):
I love that very much. And for somebody who now
wants to explore more of yourwork, or potentially work with
you where should be sent them, Ialways
Nona Djavid (35:28):
love connecting with people personally. So if
you have listened to this andthis has resonated with you,
just connect with me onInstagram or social media
anywhere and say, Hey, I foundyou on this podcast, and I'll be
happy to send you. I have a 90minute training on quantum
leaps, which obviously wecouldn't take 90 minutes to go
over, but there's 90 minutes,it's absolutely free, as long as
(35:50):
you mentioned this podcast, andI'll be happy to send that over
to you as a gift.
BEATE CHELETTE (35:54):
Wonderful.
That's very generous, and wemake sure all of this is in the
show notes, and that's it for usfor today. Thank you so much
Nona for being here and sharingyour insights. I take a lot away
from the conversation,especially the reminder, oh,
quantum leaps, of course, whydidn't I remember remember this
sooner? So thank you so much forall the time and love and
(36:16):
attention you gave to ouraudience today.
Nona Djavid (36:20):
Thank you. I appreciate it. I love that, and
that's
BEATE CHELETTE (36:23):
it for us. For today, please share this episode
with somebody who could use aquantum leap in their lives
right now and help us reach morepeople. And with that, I say
goodbye and until next time. Soappreciate you being here. Thank
you so much for listening to theentire episode. Please subscribe
to the podcast, give us a fivestar, review, a comment and
(36:44):
share this episode with one moreperson, so that you can help us
help more people. Thank youagain, until next time bye.
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