Whether you run a company or work for one, your company’s brand matters: to stand out in the marketplace, engage customers, and create a higher impact beyond the bottom line.
My guest today is a fashion designer whose clothing line is an instrument for social change. Stephen H. Jenkins’s fashion line, Gracist, celebrates West African culture’s beauty, diversity, rich history, and traditions and connects people worldwide with shared values of compassion, respect, and love.
Expect to learn:
- Why brands need a higher purpose to resonate in a crowded marketplace
- How to leverage stories to engage customers
- Why your customers want to know how your product or service is made so they feel an emotional connection to your company
CONNECT WITH STEPHEN H. JENKINS
ABOUT BUSINESS MISFIT
Fresh voices and new perspectives on business, growth, and impact.
THE SHOW IS A PRODUCTION OF BAND OF MISFITS®
We help companies grow and leaders to thrive.
🎤SHOW NOTES: https://www.podpage.com/business-misfit/
👋BOM ON THE WEB: https://www.welcomemisfit.com/
📫GET THE MISFIT MINDSET NEWSLETTER: https://www.welcomemisfit.com/
Stephen Moegling is the podcast host, Founder & Chief Misfit.
Sir Isaac Smith is the show’s well-bearded executive producer.
The indomitable Stephen Jenkins voices BOM’s mascot, Lafayette the Owl.
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
The Joe Rogan Experience
The official podcast of comedian Joe Rogan.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Special Summer Offer: Exclusively on Apple Podcasts, try our Dateline Premium subscription completely free for one month! With Dateline Premium, you get every episode ad-free plus exclusive bonus content.