On this episode of the Business of Betting podcast, Jason is joined by Manuel Stan, CEO of Catena Media.
Hear them discuss:
01:01 - Manuel’s journey to Las Vegas and what it’s like calling it home
03:07 - An overview of what Catena Media does and its role in the sports betting ecosystem
04:03 - How shifts in the U.S. market are impacting Catena Media’s business
07:21 - How affiliates are evolving and why engagement is becoming more important
08:00 - Why Catena Media doesn’t operate its own sportsbook
09:31 - The challenges of being a publicly listed company
12:28 - Catena Media’s turnaround strategy under Manuel’s leadership
13:30 - Why Catena Media pulled back from a joint AI initiative
15:20 - The long-term viability of CPA models in the U.S. market
16:49 - Jason’s take on affiliates and their role in customer acquisition
20:38 - The balance between product quality and marketing investment
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