Busy Business Owner Podcast
Welcome to "Busy Business Owner," the podcast designed specifically for time-crunched entrepreneurs who want to stay ahead in the fast-paced world of business without the fluff and boredom. Hosted by Kellen Kautzman, founder of Send It Rising Internet Marketing, this show delivers crucial and actionable insights on marketing, business trends, and innovative strategies to keep your business thriving. Kellen's extensive experience in SEO, social media, and digital marketing ensures you get the essentials in a fun, engaging, and easily digestible format. Perfect for the busy business owner on the go! Interested in marketing? Visit Kellen's Agency at SendItRising.com.
Episodes
Join Kellen Kautzman, CEO of Send It Rising, as he dives deep into the game-changing tools of UTM codes and Call Rail in this episode of The Busy Business Owner. Discover how to effectively track Google Ads conversions, maximize your ad spend, and become the Sherlock Holmes of business analytics. Kellen simplifies the often-overlooked essentials of setting up UTM codes, integrating Call Rail, and leveraging these tools to track pho...
eepfakes aren’t just low-quality impersonations anymore. They’ve evolved into disturbingly realistic replicas of musicians, politicians, and anyone else with a face or voice. But YouTube has stepped in with cutting-edge detection tools to help creators identify and manage AI-generated content mimicking them.
In this episode, we explore:
YouTube’s new AI detection processes that help artists detect fake versions of...
Since 2022, YouTube has significantly ramped up its focus on Shorts, making it a cornerstone of its platform strategy. Recognizing the massive success of TikTok, YouTube aimed to capture the same audience by enhancing its short-form vertical video feature. One of the key updates is the ability to create Shorts directly from existing long-form videos, allowing creators to repurpose their content seamlessly. This integration simplifi...
AI has transformed my daily life in ways I never imagined. From personalizing gifts to enhancing my digital marketing strategies, ChatGPT has become an essential tool that makes everything more fun, creative, and efficient. In this video, I'll share how I've integrated ChatGPT into various aspects of my life:
🎵 Personal Touch with AI: I used ChatGPT to create a customized birthday song for my sister, Chelsey Smi...
Welcome back to The Busy Business Owner, the only show on the internet hosted by a slice of Unbuttered Bread. Today, we’re diving into the transformation of Twitter into X. Since Elon Musk’s takeover, X has been making waves. Every day seems to bring a new twist to this evolving platform, and today, we’re breaking it all down.
From Twitter to X: What’s the Big Deal?
Twitter is no more. Musk rebranded it as X, part of h...
Welcome back to the Busy Business Owner podcast! Today, we're exploring the transformative changes YouTube has introduced since 2022, changes that are crucial for content creators, marketers, and business owners who leverage video for growth.
Since 2022, YouTube has significantly ramped up its focus on Shorts, making it a cornerstone of its platform strategy. Recognizing the massive success of TikTok, YouTube aimed to...
In this episode of The Busy Business Owner, Kellen Kautzman takes you on a wild ride through the recent rebranding of Twitter to X. From Elon Musk’s ambitious vision of creating an all-in-one "everything app" to the introduction of new features like 4,000-character Xeets and tiered subscriptions, this episode covers it all. Join Kellen as he breaks down the changes, challenges, and controversies surrounding the platform f...
In this episode, we're diving into an exciting update from Google Search Central that's transforming the world of digital imagery.
Discover how Google's latest support for labeling AI-manipulated images with IPTC photo metadata can enhance your SEO efforts and boost your content's visibility. Learn about the newly supported 'AI Generated' label, the practical steps to embed this metadata using tools li...
In this episode, we dive into the pressing economic indicators and predictions that every business owner needs to know. Analysts are sounding alarms over high interest rates and inflation, forecasting a potential recession that could see stocks plummet by up to 30%. We'll explore what this means for consumer spending and how businesses can strategize to maintain cash flow and protect investments.
But it's not all gloom and...
Join us on June 24th for another riveting episode if the Busy Business Owner Podcast.
- "Bye-Bye TikTok?" - Explore TikTok's fight against the U.S. government's "Foreign Adversary Controlled Applications Act," which could force a sale or ban the app by January 2025.
- "Meta's AI for Reels" - Discover how Meta's new automated feature is transforming Reels creation, though it might mea...
In this episode, we break down YouTube's long-awaited thumbnail A/B testing feature that's set to make creators obsess even more over their tiny images. We'll also explore YouTube's AI-driven comment sorting on Shorts and what it means for your viewing experience.
But that's not all! The SBA is rolling out new $5 million credit lines for small businesses, promising easier access to funds (if you can navigate...
X is rolling out more detailed analytics for content performance. Yay! But wait, there’s a catch—it’s only for those elite X Premium subscribers.
Snapchat has just dropped some groundbreaking news: augmented reality (AR) is apparently the secret sauce for brand promotion. Who knew? Partnering with Omnicom Media Group and Amplified Intelligence, Snap decided to test if AR could sprinkle some engagement fairy dust on ad campaigns.
YouT...
Yes, it's been quite the hiatus, but I am back. This is the start of some solo episodes I'll be doing. I hope you all have been well.
Don't forget to swing by SendItRising.com if you or someone you know is looking for marketing help.
We're back at hopelink giving another speech to 42 staff members and they even sing!
Incredible! I know.
Send It Rising - https://senditrising.com/
Speech to the angels that work at Hopelink about using their word "hopelink" like a verb to mean "Lifting someone out of a desperate situation" to "help someone and provide them hope".
Brought to you by Send It Rising - Digital Marketing Company.
#homelessveterans
https://rescueresidence.org
Brought to you by digital marketing agency Send It Rising.
#brandtracking
From Angeley
"I am passionate about growing companies and markets! My experience ( 18+ years) spans between: High Growth Start-Ups, Large Scale Corporations, and NGOs. I have been successful partnering with CEOs, Founders, & Investors to grow their companies as well as established Corporate Leaders expanding their organisations into international markets.
My expertise spans both E...
#revenuegrowth
From Gary,
"WHAT I DO: I help service businesses add new customers and grow their revenue by
providing leads through Google and follow up marketing.
WHO I WORK WITH: I partner with service businesses including:
️Attorneys/Lawyers
️Physicians/Healthcare Specialty
️ Holiday & Landscape Lighting
️Junk Removal & Hauling
️Cleaning & Maintenance
Jaswant S. Tony recently founded GoMeyra, a comprehensive and fully customizable cloud-based laboratory information management solutions (LIMS). A visionary leader in the software industry and an expert developer in systems IT technology, Tony developed the GoMeyra software in 2 ½ months during the pandemic, and it’s been in
use with a few labs and growing since June.
He is also the founder and chief technology officer...
Matthew Stibbe is a serial entrepreneur, marketing maven, writer, pilot, and wine enthusiast. But not necessarily in that order. He created marketing strategies, content and campaigns for clients including Microsoft, Google, LinkedIn and HP and contributed to Wired, Forbes and Popular Science.
Currently, he is CEO at Articulate Marketing, a UK marketing agency specializing in the technology sector. Also, his geek crede...
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