Buzzdwords

Challenging directly can be difficult, being radically candid can make it easier. Join us for book #2 of our fall book club as we discuss Radical Candor by Kim Scott. If you're in a management position, or even if you struggle to be honest and direct in your every day life, this book is for you. Kim provides a framework to guide you on being a kick-ass person without being an absolute jerk-face. 

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We're back from summer break and we're EXCITED for our upcoming fall season. We're kicking off a loosely professional, marketing book club!  Get out your library cards, place your Amazon orders, go to that book store because we'll be covering some of our favorites. Read along with us or TL;DR that sh*t and just listen along.

Pair this episode with La Marca Prosecco. One of our hosts got ENGAGED over the...

 If you haven't seen the new Netflix documentary, White Hot: The Rise & Fall of Abercrombie & Fitch, RUN - do not walk. Sprint back to the horrific, dare I say (I do) douchey, days of the late 90's and early 00's. 

In this episode we talk about our personal experience with the brand. Did you know McKenna used to be a model??

Pair this episode with a Starbucks Java Chip Frappuccino. Mix some...

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Happy St. Patrick's Day!  Whether luck of the Irish  means good luck or bad luck, we don't really know. But what we DO know is you do NOT need to post on social today if it makes no sense for your brand.  Also, one of us quit their job and got COVID. So much fun to cover this episode. Listen already, will ya!

Pair this episode with a Guinness, Smithwick's or a good Irish Whiskey. Just please nothing with gre...

Happy Valentine's Day!

We're coming at you a few days early with a special episode on what is probably the worst holiday of the year. From it's murky origins to now being a $22 billion global industry, we cover all the Valentine's Day bases. 

Pair this episode with a Shirley Temple (dirty or clean, whichever way you love it).

In case you missed it, we have some of the top headlines and topics over the past few weeks from zero party data to Elon Musk's $5K bribe. Tune in to listen to how to and how to not use cultural awareness and holidays and sporting events in your marketing. And, why did the green M&M need to lose her boots? Honestly.

Pair this episode with a glass of Josh Cellars Chardonnay.

Everyone knows your marketing strategy involves a lot of moving pieces that help move and grow your business. One cost effective way to reach your consumers is email. And, no, email isn't dead! If you're brand new to email marketing, learn the 101 of getting started, deciding which platforms to use and basic tips and tricks to help you to email success.

Pair this episode with a water. Because YOU know and WE know...

On this episode of Buzzdwords, we go over 10 things you may have missed in marketing over the past month.  Instagram says "Listen, only THREE TO FIVE hashtags and WHY are you putting them in the comments??",  Lance Bass says "Bye Bye Bye" to bad jobs with a Digitas ad, TikTok girl and MORE.

Pair this drink with whatever makes you happy - alcoholic or non-alcoholic. Maybe drink a glass of water. It'...

 On this episode of Buzzdwords, we talk with Melissa Ripp.  From non-profits and family-owned businesses to large corporations, she's used her talent and expertise to weave together an integrated and holistic approach to marketing and storytelling. Now she's a full time solopreneur!

Melissa chats with us about what it's like to run a successful communications business and how to build healthy client relation...

Ready for a Part 2? 

In this episode, we catch up with Kelsey Juntwait on what life has been like since going viral on TikTok back in January 2021. We talked to Kelsey in February 2021 about her experience going viral, spilling that professional tea. (If you haven't listened yet, scroll back and find Episode #9!) In the six months since going viral, she's scaled her business and launched her own social media cour...