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June 29, 2025 28 mins

During a flurry of election-related anxiety, Imperfect Paradise host Antonia Cereijido re-downloaded TikTok and fell down a very specific rabbit hole: Latina trad wife content. Videos of women waking up at three in the morning, making “lonche” for their husbands and espousing traditional lifestyles – have become popular and gone viral on social media. In the first episode of a three-part collaboration with Latino USA, Imperfect Paradise goes behind the scenes with one particular so-called trad wife, Lupita Duarte, to understand what her motivations, politics and aspirations can tell us about the cultural moment.

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