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January 8, 2025 25 mins

Our guest today is Stephen Aaron, founder of Perspective Strategies. He is also the founder of a voter turnout initiative in 2024 called Vote4America that worked to activate social media influencers and podcasters.

In this episode we dig into the mechanics and strategy of working with social media influencers with an eye towards how everyone - not just presidential candidates - can incorporate this into their campaigns.

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