Ruth Carpenter - Marketing Magic: Creating Consistent Customer Experiences

🎙️ In this episode I sit down with Ruth Carpenter, the creative force behind the marketing of one of the UK’s most iconic and playful pizza brands — Pizza Pilgrims.

From navigating career leaps to scaling a national brand, Ruth opens up about the realities of marketing in hospitality, how to stay authentic as you grow, and why being serious about not taking yourself too seriously is a powerful strategy.

👀 Expect real talk about:

🍕 Her journey from the creative agency world into the heart of hospitality

🍕 Lessons learned from both indie venues and national rollouts

🍕 Why Pizza Pilgrims is not just about pizza

🍕 The subtle art of turning branding into a community-driven movement

🍕 The power of humour, connection, and a little bit of chaos in brand building

🔥 Whether you're in hospitality, brand, or just love hearing stories from people who are passionate about what they do — this one’s for you.

Ruths Answers:

🔥 Best Hospitality Experience: Hawksmoor

🔥 Best Hospitality Tech: StoreKit

🔥 Best Restaurant: Six By Nico

🔥 Best Burger: Truffle Burger

🔥 Best Hotel: Ace Hotel

👉 Hit subscribe, drop a comment, and let us know your favourite part of the conversation.

📺 Or watch on YouTube:

https://youtu.be/ee8sz8rCEqQ

#HospitalityMarketing #PizzaPilgrims #MarketingStrategy #WomenInBusiness #BrandBuilding #Loyalty #RestaurantMarketing #CreativeBranding #HospitalityTech