Applied to 50+ UX or Product jobs & still no interviews or offers? Get UX job search help.
Welcome to the Career Strategy Podcast with Sarah Doody, a UX Designer & UX Researcher with 20 years of experience who founded the UX job search accelerator, Career Strategy Lab. She's been doing UX career coaching since 2017.
Follow Sarah on: LinkedIn | YouTube | Instagram
You might think soap operas have nothing to do with your UX job search, but in this episode, Sarah Doody shows you why that thinking might be keeping you stuck and invisible.
Back in the 1930s, Procter & Gamble created soap operas to sell, well… soap. But what they really created was one of the most effective audience engagement strategies in marketing history. And today, you can apply the same four principles to dramatically improve your visibility and momentum as a UX job seeker.
Whether you’re on the job hunt now or preparing for the future, this episode will reframe how you think about visibility, consistency, and strategy—and show you exactly where you might be going wrong.
What You’ll Learn in This Episode:
✔️ Why visibility, not just talent, gets you hired
✔️ The 4 key takeaways from Procter & Gamble’s soap opera strategy
✔️ How to show up where your audience (aka recruiters & hiring managers) are already hanging out
✔️ Why timing and repetition are critical to your job search success
✔️ What most UX portfolios and resumes get totally wrong
✔️ The mindset shift that turns your job search from passive to powerful
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