Helene Godin was a lawyer for 22 years before she burnt out on the long hours and commute. She quit in 2010 with no plan.
Over the next year, Helene used her skills as a lawyer to study the gluten-free market and develop recipes. In 2011, she opened By the Way Bakery. Today, Helene has five retail locations and her gluten-free, dairy-free and kosher products are sold at Whole Foods and Stew Leonard’s grocery chains.
In this episode of Career Switch Podcast, Helene shares the ups and downs she went through to open her store and how she continues to grow her multi-million dollar business. She also reveals the everyday challenges she still faces as the founder and CEO of By the Way Bakery.
Helene offers her best advice for making a career change, especially if you, too, are thinking about starting a retail business.
Episode Highlights:
- Quitting due to burnout
- Studying the gluten-free market
- Using lawyer skills to start and run a business
- Designing a store
- Selecting a logo
- Challenges of running a retail business
- How to grow a business
- How to attract customers
Find By the Way Bakery at:
Website: www.btwbakery.com
Instagram: www.instagram.com/bythewaybakery
Facebook: www.facebook.com/ByTheWayBakeryHastings
Other episodes about starting a business:
Ep 29: The ups and downs of building a business
Ep 25: Is your hobby your next career?
Ep 6: Starting a woman-owned small business
Music credit: TimMoor from Pixabay
Podcast info:
What's your career switch? What do you think about this episode and the show? Tell us at careerswitchpod.com. Follow us on Instagram, Facebook, and LinkedIn.
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
Las Culturistas with Matt Rogers and Bowen Yang
Ding dong! Join your culture consultants, Matt Rogers and Bowen Yang, on an unforgettable journey into the beating heart of CULTURE. Alongside sizzling special guests, they GET INTO the hottest pop-culture moments of the day and the formative cultural experiences that turned them into Culturistas. Produced by the Big Money Players Network and iHeartRadio.