A suburban mom's obsession with Black Friday deals leads her to rush her family through Thanksgiving dinner to reach MegaMart's midnight sale. However, when Janet Thompson arrives with her husband Dan and teenage daughter Kylee, something seems off about the unusually orderly crowd and eerily efficient store employees. What begins as a typical holiday shopping trip transforms into a fight for survival as the family discovers the dark truth behind MegaMart's unbelievable deals and their "all sales final" policy. This clever horror story combines the familiar chaos of Black Friday shopping with supernatural elements, using retail imagery in increasingly sinister ways to build tension and scares.
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