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June 3, 2025 60 mins

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What if your marketing actually worked, not just looked good?

In this episode of Casa De Confidence, Julie sits down with Liz Johnson, President and Principal Consultant of Mountain View Marketing, a powerhouse agency helping small and mid-sized businesses scale sustainably through smart branding, strategic outreach, and ROI-driven marketing.

With 20+ years of experience, Liz breaks down:

  • The biggest branding mistakes small businesses make (and how to fix them)
  • Why strategy should always come before tactics
  • How her team helped businesses grow up to 300%—without a single contract
  • What it really takes to create marketing that connects and converts
  • How to rebuild after a bad agency experience

If you’ve ever wondered why your marketing isn’t giving you results—or how to create a brand that actually grows your business—this episode is a must-listen.

What You’ll Learn:

  • The difference between marketing that looks good vs. marketing that performs
  • How to align your brand with your business growth goals
  • Why relationships, referrals, and ROI are the secret sauce for longevity
  • How to confidently choose the right marketing support for your stage of business

🎧 Tune in now and discover how to go from “meh” marketing to magnetic messaging and momentum.

Connect with Liz Johnson:
Mountain View Marketing Website
Email Liz: liz@mountainviewmarketingllc.com


This is an invitation to join a supportive community of purpose-driven entrepreneurs who are creating an impact in the world.
A mastermind is a community of peers who exchange ideas, provide support, and offer sound advice for running a successful business.
Join the Confident YOU Mastermind now at https://goconfidentlyservices.myflodesk.com/confidentyoumastermind

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Other helpful resources for you:

For more about me and what I do, check out my website.

Are you ready to get some help with:
Podcast launch/re-launch
Podcast growth, to increase your authority and position yourself as the thought leader you are.
Or Leveraging your podcast to build your online biz and get more clients
Sign up for a FREE 30 minute Confident Podcast Potential Discovery Call

In this session I will:
Identify the pain point that is holding you back.
Suggest a next step strategy for solving the pain point.https://calendly.com/goconfidentlycoaching/30-minutes-free-coaching-sessioin
Then we will talk about working together to accelerate the process.

Do you want a podcast audit? Check out this link

  • If you’re looking for support to grow your business faster, be positioned as an authority in your industry, and impact the masses, schedule a call to explore if you’d be a good fit for one of my coaching programs.



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