[IDDBA Series] Baking Success: A Strategic Approach To Personal and Professional Well-Being

Odette D’Aniello is the Founder and CEO of Celebrity Cake Studio, a family-owned and operated retail cake boutique. The company has received numerous awards, including winning Best of Western Washington several times. With experience in the food industry, business strategy sales, and marketing, Odette has obtained additional skills in product design and brand development, event management, and team building. 

She is also the Owner of Dragonfly Cakes, the wholesale sister company to Celebrity Cake Studio, designing, developing, and manufacturing delicious handmade and clean-label petit fours, tea cakes, and mini desserts. Beyond her entrepreneurial ventures, she hosts the Celebrity Gourmet Podcast, where she shares insights from successful individuals in the food and beverage sector.

In this episode…

Running a bakery — or any small business — is like juggling a dozen tasks at once. You make critical decisions daily, but how do you know they’re the right ones for your long-term vision, family, and well-being? Are your short-term wins pulling you away from what matters most?

Seasoned bakery entrepreneur Odette D’Aniello has developed a values-driven framework for decision-making, anchored by mindfulness, goal setting, and prioritizing well-being. She encourages business owners to reflect on their origin stories and long-term vision, using tools like the Japanese concept of ikigai to align passion, profession, mission, and vocation. By setting boundaries that protect family time to pausing before major decisions and embracing uncertainty, entrepreneurs can balance ambition with fulfillment. 

In this episode of the Celebrity Gourmet Podcast, Heather Prach interviews Odette D’Aniello, CEO of Celebrity Cake Studio, about aligning personal purpose with business decisions. Odette shares how values-based leadership fosters clarity, resilience, and long-term success. She also discusses techniques for goal setting, mindfulness practices, and balancing professional growth with family priorities.