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June 19, 2025 23 mins

What if stepping back could actually move your business forward? In this episode of CEO 2 CEO, host Scott Sustacek sits down with John Martin, Chairman of FlutterBee Education Group, for an interesting conversation on how selling a minority stake in his company became the catalyst for compounding value, faster growth, and greater fulfillment.

John’s thoughtful and purposeful journey into recapitalization is a must-hear for any founder considering private equity.

From choosing the right advisor to navigate the deal process to the selection considerations, John shares what he learned—and what surprised him most—about giving up some control to gain long-term value.

This conversation goes beyond dollars and deals. It’s about building something bigger, staying true to your vision, and finding joy in the evolution of your business.If you’ve ever thought, “I can’t grow this alone,” or wondered how to get your business to the next level, this conversation will hit home.

The CEO Roundtable is comprised of executives representing many fast-growing Minnesota companies who desire to share their ideas, experiences, and insights.

Our CEO Roundtable leadership development groups include entrepreneurs interested in growing their companies by leveraging the knowledge of their peers.


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