CEO

CEO

Welcome to CEO—a podcast for entrepreneurs and those intrigued by the dynamic world of business ownership. Hosted by Martin Vika, this show dives into the authentic and often chaotic side of entrepreneurship, supporting you whether you’re launching your first venture or scaling an existing one. Each episode is a blend of strategy, mindset, and the messy moments no one discusses. Have you ever launched a business during a pandemic or stayed up at night worrying about your brilliant idea leading to bankruptcy? You’re not alone. We explore the highs, lows, challenges, and triumphs of entrepreneurship—because I’ve been there too. Our episodes serve as a roadmap through the entrepreneurial journey, filled with detours and unexpected turns. One week, we might tackle growth strategies; the next, we’ll focus on maintaining sanity when chaos reigns. Entrepreneurship is a marathon, and pacing is crucial—even Elon Musk has his chaotic moments! I recall launching my third business—though the details blur, cash flow was a nightmare, and my marketing efforts left much to be desired. That’s the reality: no one has it all figured out, and CEO is here to unpack that messy truth. We go beyond surface-level discussions, addressing gritty topics like sleepless nights over payroll and the pressure of product launches that flop. These real moments matter, and we also feature guests sharing their stories of triumphs and failures, revealing the resilience required to keep going. We’ll discuss essential yet boring topics like taxes and cash flow management while addressing how entrepreneurship affects mental health. These conversations are vital, and CEO provides a platform for them. It’s not always pretty, but it’s always worth it. Marketing is another focus. While many seem to have it all figured out, the truth is, no one does. We’ll dive into struggles and rare wins that make the entrepreneurial journey worthwhile. This podcast isn’t about glorifying success; it’s about embracing the unpredictable world of business and celebrating the small victories that remind us why we pursue this path. Whether you're starting, scaling, or contemplating your exit strategy, CEO is your guide through the realities of building a business. We strip away polished narratives to explore the raw, unfiltered moments that make entrepreneurship both daunting and thrilling. Subscribe now and join me, Martin Vika, as we explore entrepreneurship—one honest, sometimes painful, but always real episode at a time. Welcome to CEO—your guide to the unpredictable and inspiring journey of business ownership. Let’s dive in! Legal Disclaimer: The information in the "CEO" podcasts is for informational purposes only and should not be considered professional, legal, or financial advice. Listeners are encouraged to consult qualified professionals before making business decisions. All episodes are generated using the AI tool NotebookLM, and the content may reflect its limitations. The views expressed are those of the host and guests and do not necessarily represent the policies of any affiliated organizations. By listening, you agree that you are responsible for your own decisions, and the host will not be liable for any damages or losses arising from reliance on this information.

Episodes

April 26, 2025 14 mins

Okay, so picture this: I’m sipping a too-strong espresso (blame the barista) on April 25, 2025, and my eyes almost pop out watching the S&P 500 notch win number four in a row—whoa. One moment you feel invincible, the next you’re scratching your head because... tariffs? Again? President Trump’s latest steel-and-aluminum rhetoric makes you wonder if we’re in a drama series (spoiler: we are).

Anyway—here’s the skinny (or is it grav...

Mark as Played

Ever felt stuck? Like you’re trudging through quicksand in a job that drains the soul? Yeah, same. That’s where this story begins—a tale of monotony, spreadsheets, and endless coffee breaks (not the good kind). But then came Millionaire Blueprint, an online course that didn’t just change one person’s career—it rewired their entire mindset.

Picture this: a once-bored office worker, now running an online empire. The niche? Millennial ...

Mark as Played
December 9, 2024 25 mins

Affiliate marketing can feel like chasing rainbows—lots of hype, little reward. But the Viral Income System, sold through Digistore24, offers something different: a simple, referral-based model that actually delivers. Instead of complex schemes, it uses a viral approach where one person’s success sparks growth for others. No, it’s not magic or an instant jackpot, but it’s refreshingly straightforward and designed for real people.

Wh...

Mark as Played
December 6, 2024 15 mins

Okay, so—have you ever thought about making money on eBay but felt like, "Ugh, where do I even start?" This episode? It's raw, it's real, and maybe even a little chaotic (in the best way). You’ll hear one person’s unpredictable adventure with the EZBay Payday program—it’s not just another "I got rich quick" story, though. No, this is about the messy beginnings: botched listings, weird algorithmic mysteries (seriously, eBay's search...

Mark as Played

In this episode, we dive into a seven-step guide that could actually make or break your small food business. It's not about just surviving—it’s about thriving, growing, and standing out in a crowded market. So, we start with building a brand that’s not just "unique"—but something that feels like it’s made for your customers, like it’s speaking directly to their hearts. And social media? Yeah, it’s not just for scrolling—if you’re u...

Mark as Played

In this episode, we’re diving into a strategy that sounds simple but is actually incredibly powerful—a six-step roadmap for turning your personal dreams into a real business. And no, I’m not talking about “quick fixes” or hoping for some magical viral moment. This is about real, sustainable growth built around sharing your journey. Authenticity? Yes. Community? Absolutely. But forget the pressure to go viral overnight. This is abou...

Mark as Played

Alright, let’s get real—making money online feels like chasing a mirage sometimes, doesn’t it? But Adeife Adeoye (ever heard of her? She’s phenomenal) might just have cracked the code. In her YouTube video, "I think I've figured out HOW TO MAKE MONEY online | I made six figures doing this - it works!", she spills the tea on a strategy that’s equal parts simple and genius—like, why didn’t we all think of this sooner?

Here’s the gist:...

Mark as Played

Let’s face it—most of the “expert” advice on making money online feels like a broken record. Work harder. Post more. Engage consistently. Sound familiar? Well, in this episode, we’re flipping the script. We dig into the uncomfortable truth behind why so many people are spinning their wheels online—hint: it’s not laziness. It’s following strategies that are as outdated as floppy disks (remember those?).

This isn’t another lecture on ...

Mark as Played

In this wild ride of an episode, we’re peeling back the curtain on the truth about credit cards. You think you’ve got it all under control, right? Swipe, pay, swipe, pay. But, oh man, are you in for a shock. Behind all that smooth marketing and flashy rewards, credit card companies are raking in cash—off your debt. It’s a cycle. A trap. And those “convenient” minimum payments? Yeah, they’ll keep you stuck for years, paying way more...

Mark as Played

In this mind-blowing episode, we’re peeling back the curtain on the shocking realities of resume writing—things you wish you knew, but no one dared to say. Picture this: you’ve spent hours (days? weeks?) perfecting your resume—meticulously choosing fonts, obsessing over wording—and then… the recruiter spends a whole six seconds scanning it. Yes, you heard me right. Six. Seconds. So much for all that painstaking detail.

We’ll dive in...

Mark as Played

So, you think you know podcasting? Think again. This episode pulls no punches—it’s a straight-up, no-frills look at what it really takes to make it in the podcasting world (spoiler alert: it’s not magic, and it’s definitely not instant). Forget those fairy tales about overnight success. We’re talking about the grind—late nights editing, awkward marketing attempts, and that sinking feeling when your audience plateaus for three month...

Mark as Played

In this episode, we’re tearing down the shiny, perfect façade of Exchange-Traded Funds (ETFs). You’ve probably heard all the buzz—ETFs are cheap, simple, and the way to invest, right? Well, hold your horses. It’s not all smooth sailing in ETF-land. Sure, they’re hyped as the golden ticket to easy diversification, but what’s lurking beneath the surface? Liquidity issues, for one. Ever tried to sell a bond ETF in a market crash? Spoi...

Mark as Played

In this episode, we’re diving deep—no, really, deep—into why Exchange-Traded Funds (ETFs) are the gold standard for today’s investors. I mean, who doesn’t love a good low-cost investment that can grow with the market, right? ETFs are basically the Swiss Army knives of investing—flexible, liquid, transparent, and—wait for it—accessible to almost anyone. No more hoarding stock tips under your pillow or scribbling notes during a podca...

Mark as Played

In this episode, we're diving headfirst into the tidal wave of change that’s hitting the investment world—thanks to exchange-traded funds (ETFs). Now, this isn’t your typical conversation about stocks and bonds. No, we’re talking about how ETFs are democratizing alternative investments—think real estate, private credit, and the like—once reserved for the ultra-wealthy or institutional investors. Sounds too good to be true? Well, it...

Mark as Played

In this episode, we dive headfirst into the world of ETFs—Exchange-Traded Funds—through a data-driven lens. I mean, let’s be real, there’s so much noise out there when it comes to investing, and most people are just winging it, hoping for the best. But what if you could back up every decision with cold, hard data? It’s not some far-off dream; it’s reality. We’re talking liquidity, trading volume, bid-ask spreads—those little number...

Mark as Played

High-net-worth individuals—yeah, the ones who’ve really mastered the art of portfolio management—are increasingly turning to ETFs (Exchange-Traded Funds). Why? Well, ETFs aren’t just the latest investment fad; they’re the ultimate game-changer. Think of them as the perfect bridge between flexibility and sophistication, giving these investors the tools to diversify their portfolios, keep their tax liabilities in check, and move quic...

Mark as Played

Alright, so this episode is a journey into the fascinating world of ETFs—those unsung heroes of the investment universe that have quietly changed the game. We’ll be talking about the kind of sophisticated engineering that makes ETFs tick—how they’ve evolved from, you know, just another financial tool into something that can almost feel like magic in your portfolio. There’s this raw power in ETFs—liquidity, tax efficiency, tracking ...

Mark as Played

So, ETFs—where do we even begin? These aren’t your average investments. They’re not just passive vehicles; they’re like mirrors to the world’s economic shifts—constantly reacting to everything happening in real-time. Inflation, market dips, trade wars, you name it—ETFs respond in ways that can leave you both impressed and, well, a bit surprised at how efficiently they manage to stay ahead of the curve. I mean, think about it—how of...

Mark as Played

Ever feel like the market’s just out to get you? One day, your portfolio’s coasting, and the next, a single newsflash sends it spiraling. It’s unnerving—stressful, even. But here’s the thing: Exchange-Traded Funds (ETFs) might just be the unsung hero of your investment strategy, especially when it comes to managing risk. They’re like a safety net—except one you can actually tweak and customize to suit your exact needs.

Unlike indivi...

Mark as Played

Alright, let’s talk about ETFs—Exchange-Traded Funds. You’ve probably heard of them, right? But, you know, have you really thought about how they can turbocharge your wealth-building game? This episode, we’re peeling back the layers. Short-term strategies? Yup, we’ve got that covered. Think sector-specific ETFs—those beauties that let you tap into the hottest trends. The ones that are popping right now, whether it’s tech, green ene...

Mark as Played

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