En este episodio de CEO Digital grabado durante IAB Conecta México 2025, conversamos con cuatro expertos clave de la industria —Jhonathan Olivares, Counter Manager - Mediastream; José Gestas, de COR; Nicolás Maslo, International Speaker ISDI; y, Andoni Zarrabe, Content Director & Production de Ole Interactive— sobre cómo la inteligencia artificial está redefiniendo el marketing digital y la creatividad.
Más allá de la tecnología, discutimos la importancia de la adaptación cultural, la rentabilidad, la transparencia y el rol insustituible del pensamiento humano. Una charla indispensable para líderes, marketers y creativos que buscan mantenerse vigentes en un mundo cada vez más automatizado y exigente.
Si tienes alguna duda o comentario, recuerda que puedes escribirnos a ceodigital@mck.agency
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