S2-E149 - Business Owners Taking Back Control of Life with Ross Bymolt - Champion Mindset Collective

Episode Transcript
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(00:00):
Ross, the stats around entrepreneurs burning out are
staggering. Of entrepreneurs report
experiencing burnout at least once a year.
What are you seeing on the ground and what's driving this
epidemic? I've exhausted business.
Owners by my particular market and niche is helping business
owners who are just running on empty, running on fumes.
And as a business owner, the dream is that you're going to

(00:23):
set this business that runs without you and life is grand.
But the reality is that businessowners often work more than
employees, so we're sold as an entrepreneur, this dream that
doesn't match the reality. Business owners have the
Superman syndrome, which has I'mgonna do everything because it's
my business, and if I want it done properly, I'm gonna do it.
Myself. So how does someone go from
feeling like their business ownsthem to feeling like they're in

(00:45):
the driver seat? Again, if you are doing the
right things for your body, you will naturally start feeling
like life is right. And if you are doing all the
things in your business, part ofwhat I do of course is a
business coaching alignment, butin a very different way to make
people realise that there are things that they naturally good
at, things they're not good at. So I need to help people with
tasks in their business, but looking at it in a very

(01:06):
different way than a traditionalbusiness coach would, because I
can see and I can help people determine where their time and
energy and skills are best used within the business.
AI is such an amazing tool. The line of work that you're in
with the AI automation can be sohelpful for taking tasks off
people and just freeing up more time, not just from the business

(01:27):
owner perspective, from an employee perspective.
What if there was a science based system that could help you
reclaim your energy, focus and life without sacrificing your
business success? Today we're talking with Ross
Bimal, known as Ross the boss, who has cracked the code on
helping exhausted business owners not just survive, but

(01:48):
thrive. Welcome to the Champion Mountain
collective podcast who grateful that you're here listening or
watching this episode. Please share this episode with
your friends, family, your work mates and don't forget to
subscribe. Ross, you are a national
award-winning trainer, internationally recognised high
performance coach. You you've had you've been in

(02:09):
business since 2010. That's right.
And for the last five years you've been specialising in
helping exhausted business owners reclaim the energy they
focus and direction using a science based lifestyle system.
Correct. Wow.
It's unhelpful. Well, Russ, before we go into

(02:31):
that science based system, couldwe ask you to share a little bit
about your journey and life fromchildhood?
Sure. And what got you to this point
and what are some of the highlights or the challenges
that you've overcome and and youknow to get to this?
Point right no fair enough thanks for having me on first of
all, it's very good to be here and to share this this

(02:53):
interesting field with with yourlisteners.
So I had a, I had a great childhood, to be honest.
We as a family were very active.So my parents were very sporting
and me, my brother and sister all got into sports at a young
age. But we also did things like
water skiing as a family, rollerskating, all sorts of stuff.
And it was from a young age thatI just started to, to develop a

(03:18):
love of sports and then by association, movement and
competition and just challengingyourself.
And that's always held through my life and right through to,
you know, getting to the Auckland level for football and
to national level. I was actually in the New
Zealand development squad for badminton and always playing at

(03:40):
a high level with tennis. And I just loved playing sports.
My very first job while all my friends were working, you know,
at McDonald's and local restaurants getting 4 or $5.00
an hour, I was actually a Level 1 certified badminton coach.
So I was getting four times the income that these people were
doing something that I loved. And on the back of that, I was

(04:01):
the first one of my friends to buy a car.
And then I ended up being the chaperone, all my friends to all
the parties, sober driver. I had my first car, so didn't
think that one through. But I then carried that just
without even realising through my life, just movement, sports,
always had it as part of myself.And then came time to leave
school and decide which direction I was going to go.

(04:22):
What I decided to do was becauseI did well at school grades and
at a very academic college, theysaid you got to go into further
study, into a field where you'vebeen scoring high grades.
What's that going to look like? So actually did three years of
architecture and then after thatI did three years of an IT
helpdesk. Then after that I did three
years of wireless broadband, 3 years of project management.

(04:45):
And what I started to realise isthat there is a pattern to what
I'm doing here. There is an initial interest,
first year of interest, the second year is going through the
motions and the third year is I'm over this just one out and
looking for that might be. And after the 4th cycle, 12
years later hit 30 years old andI was like what am I doing?
This is not sustainable. It's because I'm not doing

(05:06):
something is just really a real passion.
It's just a job to earn dollars,but it doesn't really resonate
with me as a person. So then I went right back to the
drawing board through my, you know, well paid corporate job
into the rubbish bin and came back to what is it that really
has been a path from my whole life.
And that was movement, sports, fitness.

(05:27):
And my first thought was maybe Icould get back into badminton
coaching again, realising that no, that was many years ago and
I'd have to retrain from scratch.
And do I want to be that specific one sport?
So I thought maybe I could help sports people at a higher level
looking at exercise solution forsports people.
And that led me into a personal training qualification.
So I threw myself into that got excellent grey Excellence Award

(05:51):
through that and then launched my personal training business in
2010. So 2009, got qualified with a
double diploma with Excellence Award through my full time
career in the Burner went straight into starting my own,
my own gym actually from home rather than the commercial rent
and some scenario. There's a whole lot of

(06:11):
challenges. What I realised early on through
that was that if you have a solution focused on one specific
modality such as exercise, and you have a specific way of
delivering that modality within that realm, you're going to get
a whole lot of variable responses.
You're going to get people who, this is great for them, throw

(06:32):
that in them, give them generic advice around stop eating crap
food and structure it a bit better and away they go.
And then this different person is going to get average results
and a whole lot of people go nowhere.
You have optimal responders, youhave average and you have
nothing. And it made me wonder, first of
all, what am I doing wrong? Is it me?
Is it I'm not connecting with these people?

(06:52):
Are they lying behind my backs? They don't want to feel bad.
What is it about these differentresults?
It was at a time, so 2017, I entered the New Zealand Exercise
Industry Awards in two categories.
I won the innovation of the yearand I was runner up for personal
trainer of the year. But I was feeling like a fraud
because even though, you know, like clapping is your award, I
was like, but I'm not deliveringresults consistently for people.

(07:13):
Am I actually even that good? So I threw myself back into
study because I realised that there were some pieces of the
puzzle that were just missing. And that was in 2019.
I discovered what I now advocateas the solution, which is a
different solution for everybodybecause we are all different.
And if we just look at using onemodality, like exercise, perhaps

(07:35):
for the people that you're talking to, that is less
important than other things. There are other things on the
table that don't even know are important in the lifestyle that
they need to address before exercise even becomes a a system
that they can get results from. So many people are exercising
without results. Maybe it's not the exercise
that's the problem. Maybe it's the other things that
are very important for them theydon't even know about.

(07:57):
And so that has been a very interesting field and the
science behind that has led me down a rabbit hole of six years
now and a very different career path for me. 2021, the company
that by am endorsed through ran the very first international
coach of the year and I placed runner for that one as well.
So runner ups everywhere. The good thing about that is you

(08:21):
make some very good connections with some very high level people
in space and realise that what you're doing is really making a
difference because of the fact that it is what we need to know
about as as humans. And that's where I'm at at the
moment, trying to give everybodythe right set of instructions
that they need. We meet at About the Way and act

(08:45):
like badminton. I wasn't.
That way. I wasn't that great at school,
but yeah. And I've been through that
whole, you know, pattern as wellof, of working in corporate and,
and jobs. I mean, it's been 16 years in
one role. I didn't make it longer than 3.
And then to be like let go of itand then you know, you know,

(09:06):
didn't learn from that scenario and then went back into
corporate and got me again and again and four times.
And then eventually after the 4th one, I was like, okay, so
something's got to change here. And that's when I started my
business. Yeah.
But we meet at the Networking Group event at the Auckland
Business Chamber and knew you were presenting about the

(09:28):
epigenetics and how each people each how you have different
types of body types. When you start talking about the
science and the science which you've just touched on there,
it's called. Epigenetics and.
It's something that a lot of people don't know anything about
and in it's in of itself, the science is fantastic.
But what I'm more interested in is taking that science from a

(09:51):
theoretical perspective and whatdoes it mean practically and
what do you do with epigenetics?Some people are like, ohh, it's
really cool to know how our whatour genes are and what specific
genes are switched on and what propensity we have for certain
diseases and metabolic conditions.
Great, OK, now that you know some risks, what do you do with
that information to stop the risks from becoming a reality?

(10:12):
And so I'm not so much interested in what do people
need to know from a science perspective, but what do they
need to know from a pack? What do you do with it?
And so the, the platform that I am endorsed through a very big
on here's how you use this. They're not going to worry about
the science. As a endorse coach, I need to

(10:34):
know what the science is, of course.
But what do you do with the information to actually make a
real tangible difference in yourin your realm?
Yeah. And so that's where I mean, if
you want to start getting into the detail now, what the
platform does is first of all, you get a high level
categorization. The research for this has gone
back studying humans for over 100 years, 25 years worth of

(10:55):
development. Like the back end to the system
is mind blowing, which is why I've been studying it for six
years and I still don't feel like I know much at all about
it. But you get categorised a body
type and that is how at a high level your body looks at
environmental factors and applies them and a priority that
is important to you, right? So within that, so you have

(11:17):
different categorisations of a body type.
Then within that you have the practical application of your
specific set of instructions. So it's specific to you and
that's what I call the personalised body blueprint.
So even giving people a hierarchy of environmental
factors that are important to them for a body type can work
wonders that the magic comes with unlocking what that

(11:37):
personalised blueprint is because that's the specific
actions unique to you and nobodyelse, right?
And that's essentially the message I'm trying to get out
there. If you are the type of person
that has tried a generic programme around boot camps or
intermittent fasting or meditation and you find that
you're not really getting the result that is stepped on the

(11:59):
tin, then that's probably not the thing that you should be
doing Just because someone out there says this is what
everybody should be doing. As soon as someone says here's
some research we've done, everybody should do this one
thing, they're instantly missingthe point.
And I say to people, have you seen the raw data of what that
study suggests? Because the raw data, I say to
people, it's like a shotgun sawnoff shotgun saw off the barrel

(12:21):
and fired at a wall and you'll see pellets everywhere.
And statisticians. Their job is to go where is the
biggest grouping of pellets. This is.
Precisely right. And when you're trying to give
people advice about what they should do and you're trying to
make assumptions and take averages and means, you're
missing the entire point that weare individual.
Yeah. And So what does this person

(12:41):
over here need versus that person over there?
There's just group. There's people over here and say
this is what you should do. Ignore them.
Ignore them. They're outliers.
Doesn't matter. It's not.
That's not how we do. That's not scientific.
No, absolutely no. I agree with you.
Let's talk a little bit about Burnout Crisis.
So Ross, the stats around entrepreneurs burning out are

(13:02):
staggering. 52% of entrepreneursreport experiencing burnout at
least once a year, and 68 work more than 50 hours a week.
From your experience working with 400 clients, what it what
are you saying on the ground andwhat's driving this epidemic of

(13:24):
exhausted business owners? I think it, it, it's, I mean,
my, my particular market and niche is helping business owners
who are just running on empty, running on fumes.
And just at a societal level, ifyou look back to a couple of
generations know where you'd have, dad would go to work and

(13:44):
he'd look after the income and mum would be at home looking
after all the family affairs. And you have this very big easy
split of people's tasks. Now life, we are so hyper
connected to each other and we are so pressurised that mum has
to work, dad has to work. Both of them have to deal with
all the family environments and stuff.
We are so, so busy and we are torn in so many directions.

(14:06):
And as a business owner, the dream is that you're going to
set up this business that runs without you and life is grand.
But the reality is that businessowners often work more than
employees. And so we're sold as an
entrepreneur, this dream that doesn't match the reality.
And so entrepreneurs, business owners are more susceptible than
the average person because theirbusiness and their income relies

(14:26):
on them giving their focus to that particular vessel.
And they've started it because they're passionate about what
that vessel can do for their life.
Then they get caught in the weeds and they end up spending
much more of their time dedicated to that.
And I've fallen victim to this many times.
You know, I've been a business owner now for what, 16 years?
And there's been times where I have crashed and burned
completely while also trying to be a great dad.

(14:49):
I've got two kids, you know, a 10 year old and an 8 year old.
Ohh. I've gone through a marriage
separation because just life completely got in the way.
I've got a new partner now and blended families and all that
sort of stuff. Everyone is just so busy.
And the more busy we get, the more as humans we lose touch
with the fact that we are beingsof nature.
We are animals and there is a way going back 100,000 years and

(15:12):
people go away 100,000 years. Genetically we are exactly the
same as we were 100,000 years ago.
There is no genetic difference, we are just expressing
differently. We are taller, we have different
brain structures but geneticallyidentical to our ancestors.
And if you think about what we used to do as a clan like basic
human to what our society is like now.

(15:34):
And the age of technology has really changed how we interact
with our world around us, and very few people are really aware
of what their driving needs to actually be a proper functioning
human. They're just an existing mode.
Yeah, yeah. And is it is it that business
owners are trying to do too muchthemselves and not delegating?

(15:58):
That's a big people. Well, yeah, so one of the big
challenges is that, you know, a lot of business owners have the
Superman syndrome, which is I'm going to do everything because
it's my business, and if I want it done properly, I'm going to
do it myself. And the reality is if you paid
someone like a virtual assistantor an employee, and they could
do it 80 percent, 70% as good asyou, is that going to be good

(16:19):
enough for certain tasks? And the answer is, yeah, I'm
sure it will be. What's that gonna look like for
you? If you can free up a huge chunk
of your time, you get it done 80% as well.
Probably pretty good, aren't it?Some things don't have to be
done with your particular way. 100%, right?
Somethings can be done 80% well by other people.
What I also help people realise is that if you are in a constant

(16:41):
state of stress, then everythingis going to start falling apart.
Yeah. So I also help people realise
because the platform that I users goes into all these
specific things about what we need and who we are.
And a lot of it is here's what you do with it.
And a lot of it is here's uniquethings about you that you
probably don't even realise thatare uniquely you.
So I love diving into certain areas.
And one of the areas in the platform is what we call genius

(17:04):
or unique skills and how you apply them to the world around
you. And I like going through that,
especially with the business owner clients that I have and
going. Did you know that you are really
skilled in doing these particular things, but you're
not skilled in that? Are you doing a lot of that sort
of stuff? You're not skilling it.
If you brought somebody on who had natural skills and I can
help you identify what that person might look like, that

(17:25):
would be such a good compliment to you.
And I guarantee they could actually do that better and
enjoy it because it's tasks thatyou don't enjoy and you're not
good at. Find someone who's aligned with
those skills. Bring them on board and then
you're away, then you have the win.
Win other than just taking a cutand having that 80% of done
Well, you might find someone's actually, maybe you're the

(17:46):
person doing 80% and you find someone that can do it 100%.
So then you get your time back and then you should get the job
done better with someone who enjoys it.
That's a win, win. And you know, no man is an
island, right? Everyone, everyone who's made it
successful has had people on their journey with them.
And, and especially now, I mean,here's a bit of a plug for my

(18:08):
business, but like especially now with the eye in automation,
you can, you can take all those mundane repetitive tasks and you
can automate them using automation, but also AI powered
work flows and that's what we'rehelping small businesses.
With 100% and such a big tie in there with what I'm seeing with

(18:29):
what you do, which is just trying to help business owners
take the load off their shoulders so that they are able
to then slow the pace of life down and just breathe again.
And so many people are in just vital flight states without even
realising it. If some people, I, I say to
them, just stop and be aware right now of you're breathing.

(18:50):
Yeah, it's probably quite fast and quite shallow, isn't it?
That's a stress response. How many people often go, I'm
breathing deeply and I'm aware of my, my lungs filling and
emptying my diaphragm. No, no one is aware of what
their breathing is doing. And breathwork is a huge area
that some people I know are focused just that's their
business model breathwork. It's, it's that area because if

(19:13):
you are in the state of stress and you forget how to breathe,
you're going to be elevated up here the whole time.
Absolutely. That's one modality.
And I, I'm not a believer that there is one fix out there that
if everyone does this, it's going to solve their problem.
And that's why I'm trying to take this high level approach.
Yes, that's important. But yes, there are other drivers
for you that are also important.We are all different.

(19:34):
We can't just have one set of instruction code for everybody.
Hmm. Can you paint a picture of what
a typical exhausted business owner looks like when they first
come to you? That's not a good picture.
And again, that would vary because as I mentioned before,
with the high level 6 body types, how that manifests is

(19:55):
very different. So some people are angry.
They're just really angry. They're just short views.
They're snapping at their partner.
They're aware of what they're doing, but they just can't help
it. Some people are just pushing
through because they're driven to succeed and their mission is
so important to them, but they are just literally forcing
themselves on a daily basis to get up, grind away.

(20:17):
There's no pleasure. There's no enjoyment.
It's just do the thing running on absolute fumes.
Other people are just caffeinated through the whole
day and then crash badly at night because caffeine through
the day is not going to lead to a restful night.
Some people are escaping into alcohol and drugs and addiction

(20:39):
just to switch their mind off. They're not able to do that, so
they're using outside vices. So what how that manifests is
very, very different. Some people have addiction
personality, some people have anger personality, Some people
have just pushed through, but there's nothing left.
Yeah. And there are other signs that
starts going wrong with the body.
Some people are just like, ohh, my digestion is just a mess.

(21:01):
You know, I'm constantly just bloated or there's just gurgling
going on. And you know, digestive system
is 1 indicator for a whole lot of people if things are working
right in the body. Some people are highly anxious
and you can just tell that they're just by their eyes
flicking around that they are just wired.
They're just wired the whole time, they're not in a calm

(21:21):
state. And so it actually does look
quite different because it manifests differently.
Yeah. And straight away, cause I've
got very good at it, picking people's high level body type, I
can help realise what those signs are likely to be.
Yeah, yeah, I feel like people are living an unconscious life,
yes. They're not conscious of what's
going on for them, and they're reacting rather than actually

(21:44):
taking time to be in the prison moment and go, okay, what's
happening for me, you know? What can I do to actually move
myself forward? A lot of people are just sitting
back going. I've got to deal with this now.
Yeah. And as you mentioned before, and
I've had a couple of guests on on this podcast who talked about
breathing and they've got their own businesses. 1 is about
breathing while you sleep and the other one is, is more like

(22:06):
proper breathing. They do breathing sessions and
so on. And, and look, breathing is such
a natural thing to do, but like,it's like we're not conscious of
how we're breathing either. Yeah, right.
It's that unconsciously competent.
You know, when you're a baby, you have to actually work at it

(22:29):
to get your lungs firing. But when you are not a baby,
every every year after that, youdon't even think about it.
You just breathe. And when you have a calm
environment, you breathe calm. When you have a stressed
environment, you breathe stressed.
And breathing can change your state from stress too calm to

(22:51):
calm ear. It may not fix everything but
it's one method. And I use breath work.
And how we breathe actually alsodiffers from person to person.
Would you believe it? Some people are designed to
diagrammatically breathe. Some people actually do better
by alternate nostril breathing. There is actually different
breathing styles for different people, which is fascinating.

(23:13):
You think we should all breathe the same?
We actually shouldn't. Even breathing is unique.
It is. It is unique, yeah.
So you mentioned helping people escaped from the hustle trap.
Hmm. What exactly is the trap and why
do so many successful entrepreneurs fall into it?
Yeah, yeah. Because of, as I mentioned
before, that desire to have thisbusiness which provides them the

(23:36):
lifestyle they want and the dream that's sold.
And you see so many people out there, especially with the the
amount of social media podcasts and posts from all these
successful people. And you get to believe that if
you start a business, you're going to be that person, you
know, sitting on a tropical island sipping A pina colada

(23:57):
while your team makes you bajillions of dollars.
And the reality is, it's not thecase.
The reality is you work more, you're more passionate.
And the people you bring into your business, it's not their
business. They're there to do a job
between certain hours and they're never going to be as
passionate as you. And business owners realise
that, so they end up working harder to account for their
staff lack of passion and they just get trapped going.

(24:18):
No one really cares like I do. The reality is no one will, no
one ever will. It's you, it's your little baby
and they get trapped in it. And so learning to step back
from your business as not the only thing in your life is how
you escape from the trap. Realising that if you learn to
be a better human, you're going to be better to all the people

(24:38):
around you are going to be a better leader, you're going to
be a better family person, you're going to be a better
friend, a better lover, better everything.
But if you're just solely focused on the trap of the
hustle and the grind of your business, then all of your life
is going to be a struggle. Yeah, you gotta push people away
as well. Hmm.
Yeah. And you know, like people's what
I what I've noticed is that likewhat you said before with social

(25:00):
media, people always comparing themselves to other people,
right? And it's like, but what, you
know, you take people like who are successful.
Take Tony Robbins for example. He's been doing this, what he's
doing for like over 40 years now.
You can't compare yourself to tohim, especially if you're in
your first year of business. Yeah, they say the first three

(25:22):
years are the other challenging years because that's where
you've got to really put the work in.
Yeah. But while you're on that
journey, it's like you don't have to do it alone.
You can take, you can bring other people on the journey with
you. I'm in my first, first year of,
of, of business. And the the A I work flows sort
of things I've now got I've now brought on partnered with other

(25:46):
people so that they can help me.I make sure that I account for
their time but also get a a portion of their time paid back
to me as well. Yeah, I love, I love looking at
the social media posts and stories of business owners when
they're talking about those struggle years.
Yeah. Because it's so much more
relatable to business owners whoare struggling, who haven't
cracked it sitting on the tropical island with their pina

(26:06):
colada. Yeah, it's like, ohh, even that
successful person has had that journey of struggle because they
all have. A lot of people just see the end
result and they go, I want that too.
You can't have that without the struggle.
It's just least it's not possible.
Exactly. The next question I've got now
this is this is interesting. People often say I'm busy, I'm
so busy, I'm busy, busy, busy, right?

(26:29):
So what is the difference between being busy and being
burnt out? And how can entrepreneurs
recognise when they've crossed over that line?
Being busy and there's being productive.
And if you are, you know, up late at night till midnight and
you're clear on your e-mail inbox and you're responding to,
you know, supplier because there's a material delay, you're

(26:53):
probably not being that productive.
It's probably not the best use of your time.
And so there is a, I like to letpeople realise there's a certain
way that they are designed to live and there's a certain way
that if they get into the right rhythm and flow for them that
they can avoid the burnout. So some people for instance, and
one of the technologies, one of the environmental factors we

(27:13):
talk about because I haven't really talked much about this
yet, but how it essentially works is that there are 7
environmental factors that influence our genes express
going more back into the science.
And so that priority changes from person to person and how we
structure our lifestyle around, that's also very important.
So for instance, my body type just at a high body type level

(27:35):
is designed to be outdoors in nature as much as possible.
So we're in an artificial environment here.
I drove in an artificial environment in my car from an
artificial environment, which ismy house.
If I don't stop and take the time to get outside in the fresh
air, be surrounded by trees and beautiful nature and sunshine
and vitamin D, it's going to affect me a lot more than other
body types Wells. So I need to start putting some

(27:57):
rules in place for people to sayeach day you need to make sure
you get outside for 10 minutes. Maybe it's in the morning and I
can help people work out from one or the other environmental
factors, which are not a lot of other platforms address, which
is the science of time. It's called chronobiology.
And we have our brain called thesuprachiasmatic nucleus or SCN,
which dictates how our body relates to time.

(28:19):
And some people are naturally early birds.
The soon as the sun is starting to jazz break a little bit, they
are up, they're awake, they're onto it and they're good for the
for the morning anyway. But they are designed to,
they're the ones that you'll seein the gym running the streets
at 5-6 in the morning where the rest of us, like what are you
doing? Doesn't look appealing at all.
But their body says I'm awake, Ineed to move and express my

(28:41):
hormones and get it out right now.
But they are also the people that in the afternoon are
starting to Peter out. They should be the first one to
bed. But if they are a business owner
trying to do all the things and they're up till ten, 11:00 at
night, they are running against what their body needs.
So I'm helping them work out a structure.
These same people are also on off type people.
Yeah, it's everything and it's nothing.

(29:01):
So if they try and go in for thelong slog and work on a
particular problem for the wholeday, it's working against what
they should do. Seem to break them down into
small segments. What?
Go hard for an hour, switch off,Maybe do a little high knees
interval session because they'redriven by movement and then go
hard for an hour and stop again.Some people myself are the
opposite end of the scale. I'm a night owl.

(29:22):
The mornings for me are terribleand it's always been that way
and I thought there was something wrong with me.
Nope, it's exactly how I should be.
If I try and get up early and I try and do things stressful, I
can absorb early, but I can't absorb stress early.
That's the difference. So yes, I can get up, but it has
to be slow, pleasurable that. So if I got up and thought, ohh,
I better hit the gym before I get into work, it's going to

(29:44):
Rick me for the day because my body sees that as a stress
response. Cortisol rises a stress
response. And then my energy, which is
supposed to start slowing ramp up through the day will ramp up
high. And then the afternoon where my
energy supposed to be peaking, it crashes right down and I'll
just go. Ohh.
Sorry sorry in front of clients and allsorts.
I just couldn't stop it when that when I didn't realise what

(30:04):
I was doing wrong. And my have a complete opposite
inverted energy relationship than the other people are
talking about. And so letting people know.
And I've just had a really big restructure with the person who
shares the same body type as me so that this person business
owner is no longer doing anything before 11 AM, which is

(30:26):
stressful. She used to do exercise in the
morning. No cut that out.
She used to plan like staff meetings where you have to
really be on. No, I said cut that out.
And so this person has structured things so that in the
afternoon is where these things happen.
And she said to me, can't believe how much better I feel.
You're not doing anything different, but you're doing it
differently through the day. And.

(30:48):
Just restructuring your day, theright task, the right time,
switching all around. Not doing less, but doing it at
a different time where your body's naturally wired to
perform. Game changer.
And you probably have a bit of sleep as well. 100% yeah, yeah,
yeah. Especially exercising in the
evening. Yes.
And your body gets tired and then you.
Just gotta be careful it's not too late though.
Not too late. Otherwise your body stays awake,

(31:09):
you know? Exercise primes you be like, and
if you're doing that at like 8-9o'clock at night, you're not
going to get the. Signals more like a 5 or 6. 100%
Yep. I often do my exercise sessions
5:00 or 6:00 and my body loves it.
Perform well and it gives me enough time to wind down before
sleep and that's an optimal timefor me.
Especially after working a full day.
And if you've worked a full day and then you go and exercise it,

(31:30):
you're able to then, you know, release all of that, all of that
stress precisely. And and then, you know, get your
body back to normalisation. That's it.
So it would. It would, for me at least, would
come unstuck even if I thought I'll do my exercise session at
the end of the day, but I got upearly and I had a real stressful
back-to-back meetings and some intense mental tasks if I did

(31:51):
that through the morning. And then when my energy is
supposed to rise up, if I've elevated too high come the
exercise session, I'll be just ohh, just struggle not enjoying
it. And it's not because the
exercise is the wrong time, it'sbecause I've done something at
the wrong time earlier which is made the exercise become a
problem. I haven't preserved my energy
and that's one thing I'm really big on in my particular, which

(32:13):
is trying to help people rebuildand preserve the energy stores
by aligning the right actions with what they need, as I
mentioned, through time, but also other interventions.
You know, you have fitness. We just mentioned that of course
you've got food. For some people, this social
environment is really important.And one example I love to
highlight that one is looking back to the COVID days when we

(32:34):
were forced into lockdown environments.
Some people loved it. Some people thought, ohh, I
don't have to deal with people and work and I can tick some
projects off around the house and get rid of just humans are
from me. And some people thrived in it.
A whole lot of other people massively, massively failed.
And you saw depression, you saw massive weight gain and health

(32:55):
issues coming from an A lockdownenvironment from these people
that are expressing hormones around things like oxytocin,
which is eye contact like this, hugs, touch, expressing love.
If you're, if you can't do that and it's a hormone dominance and
it's another part of the platform which is different
people express hormones differently and have a need to

(33:15):
top up certain ones. Oxytocin mentioned.
Another one is prolactin, which is what mums get when they give
birth, which is loving and caring for their baby.
Certain people have higher levels naturally of prolactin.
They need to love and care for their their clan, whatever it
might be, often their family. And if they don't live with
their family and they can't visit their family, they can't
express prolactin, they're goingto become really unwell.

(33:38):
And so if you force people, everybody, into an environment,
everyone's going to react differently to.
That yeah, yeah. That was a challenging time for
a lot of people. For me, I felt like it didn't
really affect me much. I guess I just adapted to it.
Hmm, yeah, okay, let's talk a science behind the solution.

(34:00):
So you're not just another business coach.
You're you're using what you call science based life
lifestyle system with epigenetics coaching.
Can you break this down for us and for the listeners, what does
science tell us about the traditional approaches to
business stress and burnout? You know, and I'm working.

(34:24):
One of the things that I really don't like is this big push
about, you know, as a business owner, as a high productive
person, beat everybody at the office, get an early crack
through your most important lists 1st and start the day.
And Brian Tracy with, you know, Ethan Frog, that's what was one
of his philosophies. But it's funny, Brian Tracy has

(34:46):
a certain body type and Brian Tracy's body type is the early
bird body type. That's also mission focused and
task forces and ticking things off.
And so he's talking in a way that people like him can
naturally gravitate to and will get great results.
Yeah. But the problem is it's wrong
for me. I should not eat that frog early
at all. I should maybe nibble its toe,
but I shouldn't pick that frog. That's not what I should do.

(35:08):
Yeah. And so when you just get generic
advice that is right for some, it's never going to be right for
all. And the stats on it are that any
particular modality you're goingto get around about, let's say
20 to 30% people who are the optimal responders, those people
who are going to get great results.

(35:28):
The rest of the people after that, the biggest majority of
people after that are the ones who just get average results
because it's kind of okay for them.
But you also get the the non response.
Those are the non responders. Then you also get the people who
go backwards. You get the people who by doing
this thing, it makes them worse.And so for me, if I followed the
likes of, you know, get up early, Brian Tracy modality beat

(35:50):
everyone to the office, do a bigtasks first.
As I mentioned, the response to my body for doing that is going
to be a big energy crash in the afternoon.
And my job is to preserve energy.
And so yes, while you can do that, is that what you should do
just because you can do it, should you do it?
And my job is to go, no, don't eat that frog early.
Don't do that. Eat the frog in the afternoon.

(36:11):
So I eat my frog in the afternoon, sometimes in the
evening. I find that if I preserve my
energy the right way, day shouldstart slow.
That's what I'm designed to do. It should ramp up through the
afternoon and through the evening.
I should be firing my, my brain is awake.
So I'll often go for a shower atnight and they have this great
idea and then jotted down my notepad cause my brain is
naturally wired to ramp up through the day.
That's how I'm gonna be. And if I fight against my

(36:32):
biology, that's where disease, that's where dysfunction, that's
where exhaustion, all the thingsthat go wrong is when you fight
yourself because you're trying to do the right thing, but
you're not given the right tool,the right task, the right
strategy and upfront. And it's so confusing for people
because like, you know, like you're getting all this general
information and, and it's all good information that is, like

(36:54):
you said, is it right for your body?
It's like eating right for your body type.
It's like you what kind of exercise is right for your body
as well? What kind of information is
right for your body? And.
It's so funny, I mean my traditional, I guess coaching
around food and fitness as a personal trainer, which is the
first qualification that I got in their health space.

(37:15):
Actually, no, technically was the badminton coach, wasn't it?
But I guess after those years when I was no longer a teenager
and used it as a as a away to focus on helping own our
business owners, using food and fitness as a strategy.
For some people, it's fantastic.High interval training, you
know, short burst stuff, amazingfor some people, six small meals

(37:36):
a day. That's what my PT college here
was best for everybody. The result there, the reality
is, no, it's actually not right.There are some people out there
and not my body type, but there's a body type which are
the big people, the large people, the people that their
number one challenge is always weight loss.
They're the people that always have metabolic issues around

(37:57):
insulin resistance and type 2 diabetes.
The just the large people, they're designed to be large and
they're the ones who are expressing prolactin.
So they have this need to care for the people around them.
They do best with two or three meals a day only because they're
digestive system is so big. It takes them a lot longer to
rebalance properly between mealsand if you constantly feeding

(38:17):
that digestive system, it can't rebalance and it's in a state of
stress. It needs to reset.
And so fasting works really, really well.
There's other strategies and that's just from a timing
perspective, let alone what goesinto the body.
And so again, that that overriding time is an important
one. I'm, I do well with three or
four meals a day. I currently have a four meal

(38:39):
strategy but the first meal isn't till about 10 or 11 in the
morning and. Fasting all the way through to.
The exactly. So I'll do a longer fasting and
then I'll have either 3 or 4 hills in that window.
But dinner should not be my largest.
And so getting the structure right, let alone the foods and
so many people are focused on, you need to have a paleo, you
need to have a a vegan or you need to have a Mediterranean

(39:00):
diet. It's like, maybe it's not the
diet that's the problem. Maybe it's how much you're
having when yeah, again, that science of time or
chronobiology, for some people, it's just as important, if not
more to get the timing right than it is the actual foods that
go in. And that's what people don't.
Realise that's interesting because like my my partner, she
was like she will say to me, well, you you'll have a a meal

(39:23):
and then you go ohh, feel like do you really want need some
more? Like are you, you know, are you
hang your full And I'm like, yeah, no, actually I'm good, you
know? And there's some good tricks
around how to help that as well.Sometimes the brain is going
ohh, especially when I start making changes to people and
their their system is going. But you usually do this.

(39:45):
I usually have more at this time.
There are ways to trick you know, that's instead of having a
more meal or a lovely dessert, why don't you make yourself like
a nice herbal tea, something youenjoy and you go, ohh, this
satisfied my need for pleasure. I'm getting some pleasure from
this without actually throwing the whole lot more calories into
the body. There are tricks you can use,
but it's getting into the fine tuning of how we.
Do it. My, my mum was like an amazing

(40:05):
cook and my father and I could, of course he didn't curries and
stuff. You know, you'd have like rice
and roti and, and I used to like, I have a big plate full of
rice with, with Curry. And sometimes I'd have maybe 10
ratings. I remember the age of 15 going
to my auntie's place and eating something like 16 righties in
one sitting. That's impressive.

(40:28):
How the chicken bum myself, top thing, yeah.
But like as I've got older it, it changes, right?
And coming from the background of like of that in Indian
culture where you eat big meals at in the evening, I've had to
change that. You've just touched something
really important as well, is that when I create the profiles

(40:48):
of people, what I call the personalised body blueprint on
this particular platform, it is a snapshot of exactly who you
are at this point in time. So the whole idea is it's
working out through the science embedded into the platform,
which I don't want to get into now because it's going down
another rabbit hole. I know that.
But the whole idea is that it gives you a blueprint based on
exactly who you are and what youshould do at this point in time.

(41:10):
And the cool thing about that isthat as you start making changes
in alignment with your blueprint, and often every two
or three months, I'll say to people, right, we're going to
now update your blueprint and itspits out a different set of
parameters. The thing that changes the most
is the food list. So for instance, you're not
going to go from a morning person to a night person.
Those there are somethings that are hard wired into you.
Now I'm genetically always goingto be a night out.

(41:30):
I know nothing I can do is goingto change that.
That's who I am. I'm also going to be the type of
person that needs to have less frequent meals.
That's who I am. However, the things I put into
my body based on what my digestion is saying at this
point of time, that can change. And so there, the information
that comes out is always up-to-the-minute.
And that's the cool thing about it.
It's not saying here's a generalset of rules that's going to

(41:53):
work for you and hopefully get the best.
It's like specifically precisionscience tells us right now do
this and then as we update it right now, do this, right now do
this. So it changes as you change.
And that's the coolest thing about it because we are always
dynamic. And you just said before, when I
was younger, when I'm older, yeah, a lot of people come to me
and say I used to do this. I always did this and it was

(42:16):
great for me. Now I do this and it's not great
for me. You're not the same person, you
know, the same as you were five,10/15/20 years ago.
In some cases you need to changeas your body changes.
Yeah. And also you might have been
like at a younger age, you've probably be more active as well
than you are at an older age. The biggest one, to be honest
with you is the amount of tasks and responsibilities we get

(42:38):
settled with as we get older. When you're young, you're free,
you can do what you want, you'vegot time.
Exactly got this currency calledtime and you get older and you
find that that currency is just stepped up the whole time.
So it's not like people don't want to move.
It's that they're just got otherthings that are above movement
in the daily To Do List that they just have to get done.
And it's that, you know, important but not urgent.

(43:01):
You know, the quadrant of you know where that sits.
And so many people deprioritize the important, not urgent in
favour of important and urgent or not important but urgent.
It's the urgent stuff. And I always trying to get
people to realise is that, you know, just because it's urgent
is actually important. It's important for you to do.
Maybe it's not. Maybe you should start sliding

(43:23):
in some of the not urgent but more important things, like
looking after yourself. Exactly.
Yeah, that's a quick question about epigenetics.
And I know you don't want to go too much into detail, but like
what does epigenetics and how does it relate to business
performance and being out of recovery?
So epigenetics basically by definition means around the

(43:44):
expression of your genes. And the platform that I use, a
lot of other platforms and thereis DNA testing out there and
people say what's the differencebetween DNA and genes?
DNA is your hard wired code. Genes fit within DNA, but you
can switch on segments of that code and so you can do and

(44:04):
people say, well, how do you change the coding of your genes?
How we react with the environment around us is how you
reprogram whether genes are on or off.
Essentially you get genes that are hyper expressed, repressed a
bit, but we just say on or off because it's a simpler way of
doing it. And some genes that are on, you
don't want them to be on becausethey're causing dysfunction and

(44:26):
problems in the body. Some genes that are off, you
want them on because they're going to help your body.
And so by doing the right actions and it's not just so
many other people go, ohh, food is how you do this.
Maybe, maybe not. That's why I mentioned before 7
environmental factors. And my job is to let people know
what their priorities are because we can't do everything.
It's impossible to be perfect. You know, I said to people, your

(44:48):
life is here, your blueprint might be there, maybe it's here,
maybe it's already there. Maybe just go do this a little
bit. But when you have to do a big
lifestyle restructure for peoplebecause they're living so far
away, they'll also have more problem than further you live
away from how you should, the more problems you're going to
have. Maybe it's worth mental anxiety

(45:08):
and maybe it's the mental side of the game.
Maybe it's the body breaking down, maybe it's weight game,
maybe digestive issues. Maybe it's a support, the angle,
the frustration, whatever it might be, the further away from
how you live, the bigger the challenges you're going to have.
And often that journey back to where you should be can take
longer. So my job is to let people know
how they should be living and what we can do that works in

(45:29):
with their lifestyle so it's nottaking over their life.
So bitesize changes based on what is the most important.
That's the that's, that's the real secret.
How does it relate to business and performance?
If you are performing better as a human, everything in life is
gonna be better. That's basically the that
that's, that's how it works. I just niche into business
owners and energy because the biggest challenge that I've had

(45:51):
through my career because I madethis mistake when I first back
in 2019, got certified, tested that on myself.
And so I'll share with my my results, first of all, because I
in the past, have you come across feds, you come across
snake oils, you come across people selling all sorts of crap
because that's what people do. Some of it is bollocks and some

(46:14):
of it harms people. And when you come across
something that you don't know about, my responsibility is
first of all, you need to make sure this is actually a proper
thing. I was sceptical by nature
because I'm designed to be a deep thinker and research staff
and I hadn't heard anything about this.
And I'm like, how can we possibly have this amount of
specificity because I've never heard about it before.

(46:36):
How is this possible? It sounds like it could be BS,
but I need to test out myself because I'm intrigued.
It sounds too good to be true. And my upbringing says it's too
good to be true. Probably is.
So I was like, well, I like the sound of it.
Is it real or not? And so I when I first, and the
reason I got put onto it was that I attended a lick cheques.
I always have skill knowledge. And it was a double PhD who gave

(46:58):
this lecture. He's now the CEO of the
Epigenetic company, Doctor Ken McDonald, amazing, amazing
human. And he has a double PhD, one in
exercise Physiology and one in Dietetic.
So he's a doctor of exercise anda doctor of nutrition.
Well, I'm not at that level. So I'm like, if he's saying
something about this, then I should probably listen to him.

(47:19):
And they him and the company hadset up a little stall and they
said for anyone that's wanting to know more about it, because
they were directing it to personal trainers.
And they said, we're going to give out free profiles to you.
Because obviously if they can get personal trainers and other
health professionals under theirumbrella, then those people can

(47:41):
affect a whole lot more people down the line.
So it's a smart strategy. So I was like, OK, let's let's
take this and I've got nothing to lose, nothing to lose.
Surely it's free. And I went through the process
and I was trying to the guy was just one of the the coaches
wasn't doctor can give him the profile.
And I was trying to when he was setting up the profiles, trying
to test him out. And I was trying to see if I
could find some holes in it straight away.

(48:01):
But everything the guy said about me without even profiling
me because I said I said to him and he said ohh, you're going to
be this body type straight away.And I looked at him.
I was like, hey, how could you possibly know that?
And he was like, you, you just are.
And now that I've gone through six years of it, I know what he
was coming from. But he said you're likely to
suffer from digestive issues. And I was like, yeah, he said
you're likely to not be a morning person.

(48:24):
Yeah. And he said if you do things in
the morning, being a trainer, doyou have early clients?
Yeah. Do you notice a big crash in the
afternoon? Yeah, really specific random
things he was saying. I was like, how could you know
this already? So that got me intrigued.
So straight away I was like, well, I like what Doctor Ken was
saying. I like the fact that this guy
already had me pegged straight away.
Let's see what can happen. So at the time, I was 94 kg

(48:47):
trying to get to 95. Never been 95 in my life.
Thought was nice round Number. But in the process of bulking
up, when you bulk up, you don't just put on muscle mass, you and
a little bit of body fat. So it wasn't a lean in 94, but
also noticed that my energy was really inconsistent, especially
the afternoon crash. I always to me there was number
obvious signs and day-to-day rhythm as to what my energy was

(49:08):
going to do. I had just ongoing bloating and
digestive issues. That's always I thought I was
just a bloaty fatty dude. To be honest, I thought I was.
And so I started making changes in alignment with my profile.
One of the big ones was the timing of things.
Another big one was my physical environment.
So as I mentioned, outside in nature, I'm designed to be

(49:28):
outside in nature. It's more important for me than
other body types. Yeah.
So bringing that back into it and also the foods that I ate
within that and how I exercised,I, I made little micro changes
to a whole lot of things. I wasn't just one area, there
were ones that were more important.
The timing was a big one and theresults straight away was that

(49:49):
my body started to drop weight. And first of all I was like,
ohh, this sucks I'm losing weight, what's going on?
Trying to bulk up. Then I realised it was all body
fat that was dropping away. So I trimmed right back down and
three months to 88 kilos. I lost 6 kilos and was all body
fat and my 6 pack came back and I was like, this is pretty cool,
but that was the physical side of it.
The other side of it was that I now had a system that gave me

(50:12):
consistent energy in a way that was designed to do so.
All of a sudden I was like, okay, if I take the morning slow
and I push all my clients out and people that don't want to
someone going to remove. I had to do a bit of a
restructure. I'm sorry, some clients you're
just going to go if you can't change different time.
I'm this is important to me to do so I'm not going to do it.
Some people realise that well, I've got jobs.

(50:34):
I can't work within these hours,but I could do after work and I
was like, that works for me because I'm a night owl, not a
problem. So I'm actually moved the whole
of early morning people to afterwork in the evening and that
just allowed me to have a much more pleasurable cruising
morning. Energy built up, no big crash in
the afternoon and getting the the timings for consistency
around meals, my digestion settle right down and so many

(50:57):
other problems just buying themselves out.
And I was, and this was only in a few months and I was like,
this is phenomenal. I, I've never experienced
anything so profound in such a short space of time, not by
promoting the latest diet or by doing something just intense and
unsustainable. Cause that's the thing that a
lot of people promise something and you give so much of time and

(51:19):
effort to it, but it's not sustainable.
It's a short burst thing. And what I want to do is set up
a lifestyle that's sustainable, that's enjoyable, that's
repeatable, that gives you energy on demand, that gives all
of your issues and your body andyour mind just arrest.
And so you can always perform atyour peak.
And so I was like, wow. And I mean, a lot of people, a
lot of people who are like working a day job, you know that

(51:40):
they're probably up at the crackof dawn on the way to on the way
to work and they haven't got that flexibility.
Right. And unfortunately, this is the
biggest Rd. block I came across early on.
Yeah, so excited by this technology.
And I was like, everybody needs to know about this.
Everybody should do this. This is so cool.
But the reality is that not everybody can do this.
Exactly. Unless you're running your own
business where you can, living on your life on your terms and

(52:02):
you can choose what time you work and all that, sort of.
Stuff you gotta realise as well that, you know, this society we
live in, so much of it is an artificial constraint that we
believe is how we have to be. But it's all artificial.
You know, we 100,000 years ago didn't have these things called
jobs and we certainly didn't spend anywhere near as much time
in these artificial environmentswe live.

(52:23):
And so the further you get away from where you, what you should
be doing, the more problems you're going to have.
And the amount of people who arebrought in early days saying,
okay, we're going to change the timing of this.
I can't, we're gonna start having a big meal this time
through that I can't. And the amount of times I had, I
can't. And I was just like, wow, there
are so many people who are just stuck.
They want to, but they're stuck because they controlled, they're
not in control of their life. And that's the biggest shame out

(52:46):
there with so many people in an employee model who are
controlled by other people. Exactly.
And that's the biggest shame. And so while I want to help
these people, I realise that I just can't.
If we're talking about changing your lifestyle in line with what
you should be doing, but people like, well, I can't do that,
then I cannot help you. And that's the unfortunate
reality. So that's why I've chosen the
entrepreneur or business owner angle because they can.

(53:08):
They can. And you know, like I've got a
hat for people who, you know, have talking about before about
redundancy and so on. You know, every time you go
through this. And if you keep going through
this scenario, then maybe it's time to really rethink it and
go, OK, is this really serving me or do I need to do something
different here where maybe I start my own business, but I

(53:31):
also put on these these things into place so that, you know,
based on my body type, I can getup at a certain time and do
whatever I need to do. So that that's something that
I'm quite interested in as well.I think the the line of work
that you're in with the I automation can be so helpful for
taking tasks off people and justfreeing up more time, not just

(53:55):
from the business owner perspective, from an employee
perspective so that they can actually go look, I don't need
to be there at 8:00 AM and get up at 6:00 to get to work by 8
to do these jobs because whole of that's automated.
Maybe I can cruise in at 9 and that extra hour in the morning
is going to make such a difference if they are a night
out. So I think it's an A I is such

(54:16):
an amazing tool, all the challenges there as well, but
it's an amazing tool. And if we look at the pros of
what it can do for our life, it can help us remove so much of
the stress that we are burdened with and the business that we're
under. And if one of the things I did
not that long ago was a time audit.
So I, it's quite an intensive thing to do.

(54:36):
You know, you got to break your day down into like 15 minute
intervals and record what you'redoing at every 15 minute
interval. And the amount of tasks that
you're doing in there, which arenot the best if you use your
time are massive. And it's like, well, that's what
I can help exactly. If I can just have a system
which responds and does on on demand.
All these things are have to do and I can use my genius on my
skills when I'm good at what I like to do the majority of the

(54:58):
time. How much cooler is that going
to? Look, absolutely I totally
agree. And you know, like going forward
like we, we will get to a point where we'll become managers of I
assistance. And so that's what I'm doing is
going through working with business owners and going, hey,
what are the most repetitive tasks that you're doing that you

(55:19):
don't enjoy that staff don't enjoy, that we could give you
back more time or you can reclaim your time where you can
actually do the things that you love to do, yes, and get the
freedom back to go and. Yeah, precisely.
And also then have the the the time to actually look at
structuring your lifestyle the right way.
So you give people about the time that I can say right, with
that extra time, we're gonna nowmake changes that are aligned

(55:40):
with peak performance for you. And so, you know, so many times
as well, people go hear what you're saying, but I just, I've
got to do this and I've got to do that and they stuck in the
weeds the whole time. It's like you've got to take a
high level perspective of Birds Eye view as to what your life
means. Yeah.
And if you're just in stress mode on their hamster wheel,
running, running, running, and you're just flatlining the whole
time or crashing and burning, you know, it's not sustainable.

(56:02):
Yeah. And what I want to say to people
is if you are in that perspective, if you are in that
scenario where you're just running on empty, you're
crashing and burning, you're snapping, your body's falling
apart around you, but you're just pushing through that.
What has to be done. That's not sustainable and
that's not an enjoyable life. We've got a fixed time on this
planet. Let's actually use it the right
way. And it's never too late to stay.
Enough's enough. I'm now gonna do it right.

(56:24):
And that's what I want to step in and go.
I can help you do it. Right.
Absolutely. Yeah.
We've become like robots ourselves with with us.
Yeah. Industrial revolution works.
Yeah. And it's time to live life on
our terms and and you know, giveus, give us make ourselves a
priority with this boss level system.
Walk us through the optimal performance programme.

(56:47):
And when someone comes to you completely burnt out, what?
What's the journey from exhausted to energise look like?
Sure. So the boss level is the name of
the business that I run. And because I am Ross, the boss
running boss, they all makes sense.
So the initial programme is a three month programme and I I've

(57:08):
done that because you need to give something a reasonable
amount of time. The change after that, then
people can continue on a month by month basis based on their
particular needs. So basically three months, we
create your blueprint and we coach you through the highest
priorities week by week. We're sitting task rating your
performance, trying to do and getting enough of the metrics so

(57:29):
that we can refine what we're doing without taking over
people's life. Because the problem with all
these people that I see is that they're already so busy and so
stressed. If I add a whole another layer
of stress onto it, I'm not goingto create results for them.
I'm just going to add more problems until as well.
So I need to address every case individually.
That's what I love. You know, there is no cookie

(57:50):
cutter approach. There is no here's what we do
for you. We take the blueprint, we take
the person's life and we go, what are the most, what are the
biggest stock points? Here's the priorities for you.
What can you change right now? What can we?
What do we need to leave on the table?
Because there are somethings have to be left on the table for
a bit while we start unlocking all the doors around that.
What I find is that if you startunlocking enough of the right

(58:13):
doors, then people are more inclined to tackle the things
that they think that they can't do.
So it's given wins where things can be done.
So for instance, food, it's an obvious 1, you know, we are what
we eat and the reality is we arewhat we transform what we eat.
So what's our digestion doing time of the day, Can we change
that? What meal sizes are right at

(58:33):
what time of the day? What foods in that can we eat?
If I can get people starting to eat better and they notice some
improvements around food becausefood is one of the environmental
factors and I like dealing with people who already have an
understanding about what food is.
If you are buying food from a packet, it is not food.
It is some industrialised crap full of chemicals and you spin

(58:54):
it around. If you can't name what the
ingredients are in there then you're not eating food.
It's not food at all. So hopefully enough people out
there realise that if you're eating packed food, you're never
going to be optimal straight away.
Get rid of the junk. Eat real food.
Ohh it takes time to prepare. How about looking at doing
things like meal planning and having a day where you plan and
you batch and you food RIP. Maybe it's a Sunday afternoon or

(59:16):
Sunday evening and you prep a whole lot of things through the
day. Maybe what's the strategy that's
going to be like to get you to actually make food something
that you prioritise? I don't have the time.
OK. There are food delivery services
out there. There are healthier options for
eating or out if that's what youneed to do.
What can we do around food that's gonna work with you?

(59:37):
Because we all gotta eat, you know?
Yeah. How much are people moving?
When can we move? How do we move?
How can I get people just to start doing the right things in
a way that they are not putting up a wall of resistance?
Because that wall of resistance,if you go and you've got to do
this and they're like, I can't, you've got, I can't got, I
can't. You're not going to get through
to them. So I try and circumnavigate the

(59:58):
way around to go. Here's the important priorities.
Let's between us discuss what wecan do and we'll set goals
around that for Stage 1, stage 2, stage 3, from where you are
to where you need to be. And sometimes three months is
not enough at all. Sometimes three months is more
than enough time. But I've got to set a programme
around it so I can give people my best time and give them the

(01:00:20):
best chance of success. And if this storm will work to
be done, I'll give people the brutal honesty.
After three months, sometimes it's like, look, you've done
stuff or changes. Either this is not the right
time for you, you're not seriousenough, or you are so far away
from where you should be. We need more time.
Can you stay on a month for months senario with me at some
kind of package so that we can keep you moving?

(01:00:41):
Forward. Yeah, that's the whole idea.
Some people, you know, if they're quite close or they're
the people who like a challenge and they're right.
I'm, I'm in so much pain, I'm just going to make these changes
right away. And they get great results.
Some people like, I feel fantastic.
Thank you so much. I've now got the right way and
the right sense to live my life.And off I go.
I keep in touch with people and sometimes people come back like
I've undone a whole lot of it. I need help again.

(01:01:03):
Yeah, absolutely. Yeah.
So at the title of the show is about exhausted business owners.
I'm gonna say that again. So taking back control, the
title of this podcast is Exhaust, Exhausted business
owners taking back control in their life.
What does it look like in practise?

(01:01:25):
How does someone go from feelinglike like their business owns
them to feeling like they're in the driver seat again?
You are doing the right things for your body.
You will naturally start feelinglike life is right.
And if you are doing all the things in your business, part of
what I do of course is a business coaching alignment, but

(01:01:46):
in a very different way to make people realise that there are
things that are naturally good at things they're not good at.
So I need to help people with tasks in their business, but
looking at it in a very different way than a traditional
business coach would, because I can see and I can help people
determine where their time and energy and skills are best used
within the business. So I do a lot of structure and
work in that. This is, well, what does it look

(01:02:07):
like for someone who's gone through the journey?
Just imagine someone who's flatlining, struggling,
snapping, feeling like they are just grinding away to someone
who is doing the things in life that they love, who is happy,
who is bursting with pride and enjoyment.
That's the difference. And I've seen huge
transformations from people who are just like rubbish to and

(01:02:29):
energised. And it can happen in a short
space of time. As I said, you know, my own
journey was two to three months.Yeah.
And I was never in a bad shape because my training has always
been around stay in good shape, exercise, food, look after
yourself. I've always been in good shape.
That's because I had a family upbringing which is around
performance and sports performance.

(01:02:51):
And so I've always been someone who has been a performer and
looked after myself. And even when I thought I was
doing okay, I or doing quite well, there was so much left on
the table I didn't know about. And I've now found the keys to
unlock that. And so I work with people who
are of a high performance and said I wanna be better.

(01:03:11):
I'm not performing badly, but I know that there's more out of me
I can get. Help me with that.
And so I love working with thosepeople, but also conversely, I
enjoy working with people who have the right mindset about
what they want to do and why, but they're just doing
everything wrong, everything wrong for them, but they're
taking traditional advice. It's not like because not lazy,

(01:03:31):
they're just so confused becauseone system says this, one person
says that, the other person saysdo this, and they're just trying
to cobble together things that latest studies are saying they
should do, but it's not working for them because they get the
wrong information. Because it's so confusing out
there. I can't throw the confusion and
say, look, all of these things you've heard are fantastic.
Everything you've heard is fantastic, but what's right for

(01:03:51):
you? That's the difference and not no
one's getting everything wrong because you get everything
wrong. You're lying in hospital, you're
in a really sore state. You can't get everything wrong,
but no one can get everything right either.
Yeah, some people get things right just by trial and error
and guesswork. But even then, not getting
everything right there getting somethings right and so I can
unlock the other things for those people.

(01:04:14):
And sometimes people are doing awhole lot of things wrong and so
that just leads to holiday, different conversations and
things that we can do. Every case is different.
Hmm, what's your long term vision?
My long term vision is to have boss level no one as the
solution to help people, to helpbusiness owners optimise their

(01:04:35):
life and perform at their best and enjoy everything that life
has got. So I want to grow to a team of
coaches and automate the business.
I still run my personal trainingbusiness so I actually have two
businesses. My goal is to stop running my
personal training us and go fulltime into boss level and have
already making moves at the moment to transition my PT

(01:04:56):
business into a body type coaching business.
I have a lot of people are already helped with in that
space. And so just yesterday actually I
notified them all saying I've got a new model that's coming
online, which is around coaching.
And so that's going to mean thatI stopped training people and
coach people a lot more. So at the moment I'm probably
probably 5050 with the boss level coaching and the PT staff

(01:05:21):
that the PC, the personal training business.
I only take people who are all of the mindset that we are
unique and I can give them for specific things based on their
body type. So I already do things
differently from a personal training space.
But I don't want to be Ross the trainer.
I want to be Ross the coach and no one just for that.
So I'm only making moves in thatspace as well to go full time.

(01:05:44):
And it's it's yeah, it's very transitional point right now.
And I'm seeing good, good signs.I'm quite excited about the near
future, and the long term futureis even more exciting.
That's awesome. Yeah.
So people want to get people have been watching this or
listening to this. I have connection resonated with
what you've said. How did they get hold of you?
They can go to the website Boss level dot NZ.

(01:06:06):
You can find me an e-mail to Ross boss level dot NZ.
Those are probably the two best channels.
I run a monthly masterclass event and if people want to know
more, help break them down. There's two steps that I can
offer people who want to explorea bit further.
I've got an ebook, so fire me ane-mail to Ross at bosvale dot NZ

(01:06:28):
and I can send you the ebook to have a read from there.
That will give you a lot of the information, help you workout
your body type. Or if you want to skip that and
actually have me help you live, come along to the masterclass.
And so the masterclass details are going to be on the website
soon. Currently the website needs to
be updated cause I'm going to using high level and automating

(01:06:51):
that and having a sit landing page.
That's all changing. But the master class and the
ebook are the two best ways. But I think the best step at
this point, to be honest with you, just changing a whole of
the online presence. Find me an e-mail Ross
impossible dot NZ. I'll give you the details and
send you to the landing page forthe next masterclass or the
ebook and can discuss with you your own particular needs.
Nice. Sounds good.

(01:07:12):
All right, we're at the Quick fire questions now.
So you got 6 questions. You can answer this in a short
sentence or a single word. The first question is what is
your definition of success and has that definition changed for
you over time? Living a life on my terms and
has it changed overtime? Yes, it has.
Hmm, who's been your greatest inspiration and why?

(01:07:34):
Ohh, that's a really good one tobe honest with you.
It would be Doctor Ken that I mentioned before they because he
is the embodiment of the system and he is the one that has done
so much of the study and the information that he just knows

(01:07:55):
all the knows all. I want to basically be Doctor
camp which is now all the stuff and help people with all the.
Stuff. What are something that you
believe that others might disagree with?
Ohh that would be generic performance advice.
No matter who it comes from is not right for everybody and

(01:08:18):
justice, because there is a TonyRobbins or a Gary Brecker or
whoever it might be Andrew Huberman, all these people who
are promoting Joe Rogan a particular way of doing things,
they've just found a solution that works for them.
Even though they might have all the science to back it up.
If they say it's right for everybody, it isn't.

(01:08:39):
If you could go back and give your younger self a piece of
advice, what would it be? Follow a passion, not what other
people say you should do. What is 1 message you like to
share with the world? Ohh find out what your personal
drivers are that actually make you happy.

(01:09:00):
And my last question is, what does it mean to you, to you to
be a champion and to have a champion mindset?
To live in your zone of genius and be in flow and do what
you're naturally skilled at. Yeah, 100%.
Well, thank you Ross for sharingyour insights.
And to all the listeners, if you're running on empty and

(01:09:22):
wanting to reclaim your energy and focus and life, checkout
boss level at bus level dot NZ or connect with Ross on
LinkedIn. Remember, the true success
thrives when in your health, relationships and performance
are all In Sync. It's mind, body, soul, and it's
the three brains. It's the head brain, heart brain

(01:09:44):
and your gut brain. Make sure you're looking after
all of those and you you're checking in with the moon.
And if you are a business owner and you're struggling with
repetitive tasks in your business.
This episode is sponsored by a work flows, which is my company.
And if you're struggling with with the repetitive tasks and

(01:10:05):
not finding the time to do to prioritise yourself and put
yourself first, the incoming come and talk to me because I
can help you automate your processes and give you back time
so that you can save time, you can be more productive and you
can grow faster. Rather than working harder,

(01:10:27):
you're working smarter. So so that that's something that
I've always lived by as work smarter, not harder.
And I will continue to say that.So wishing you all the best and
remember to share this episode with your friends, your family
and your work mates and subscribe and thank you.
And lastly, I just want to say you are loved.

(01:10:49):
You are worthy. Champion your life, champion
your greatness and have an amazing day.
Fantastic and thank you very much for the invite and it was
lovely sharing my message with you all.

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S2-E149 - Business Owners Taking Back Control of Life with Ross Bymolt

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.css-14f5ked{margin:0;word-break:break-word;display:-webkit-box;-webkit-box-orient:vertical;box-orient:vertical;-webkit-line-clamp:2;overflow:hidden;}S2-E149 - Business Owners Taking Back Control of Life with Ross Bymolt