Theresa shares her journey from leading channel sales and strategies at major tech companies to launching her own firm dedicated to helping organizations create high-impact partnerships.
Discover what makes a partnership truly successful, the biggest mistakes companies make, and why executive buy-in is crucial. Theresa also dives into the evolving role of AI in partnership strategy, the rise and value of co-selling, and how trust drives business outcomes. Plus, hear her insights on uplifting women in tech and the companies setting the standard for inclusive leadership.
Topics & Timecodes:
00:00 – Introduction to Theresa Caragol & AchieveUnite
01:46 – Why Theresa Founded AchieveUnite
03:38 – Defining a Successful Partnership
07:24 – Common Mistakes in Partner Strategies
11:04 – AI as a Partnership Propeller & Industry Impact
16:24 – The Co-Selling Movement: Why You Can’t Go Alone
20:08 – Companies Leading in Partnership Excellence
23:29 – Events & Communities for Building Partnerships
24:44 – Uplifting Women in Tech & Inclusive Leadership
30:45 – Where to Find Theresa On the Road & How to Connect
32:01 – Final Advice on Prioritizing What Matters
A new episode of Channel Insider: Partner POV is released every other Thursday.
Watch the interview on YouTube @ChannelInsider_NewsAndTrends
If you have questions for a featured solution provider or want to be a guest on the show, reach out to us at partnerpov@channelinsider.com
For more episodes of Channel Insider: Partner POV as well as written content on the IT channel, go to channelinsider.com
Connect with Channel Insider on LinkedIn.
Episodes of Channel Insider: Partner POV are hosted and produced by Katie Bavoso with help from Dana Sell, and edited by Ayen Alvarez and Katie Bavoso.
The cover art for Channel Insider: Partner POV was created by Aubri Ziegler. The opening and closing animations were made by Mackenzie Burke. The thumbnails for each episode are made by Brandon Cornwell.
Channel Insider: Partner POV is an asset of Channel Insider, which is a brand under TechnologyAdvice.
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