Chasing Simple

Chasing Simple

How do I find time to create content without overwhelming myself? Where should I even be showing up in my marketing? How do I come up with fresh content ideas? Where should I be focusing my marketing efforts? What is lead generation and how do I do it? Are launches still a thing? And most importantly – how do I put it all together to market my business strategically? Can I really grow my business without spending all of my time marketing? If these are some of the questions that float around in your head when you think of marketing – welcome friend. This is Chasing Simple – where practical marketing strategy meets simplicity. I’m your host – Amanda Warfield. Simplicity-focused content marketing and launch strategist, speaker, educator, and author of Chasing Simple Marketing. I traded in my classroom lesson plans for helping creative entrepreneurs sustainably fit marketing into their business, without it taking over their business – so that they have time to grow their business, take t

Episodes

July 23, 2024 16 mins

How I Would Start an Email List from the Beginning I started my email list 7 years ago, and when I did I researched the heck out of how to start one. How to get people to join your list, how to set one up, how to choose your email platform, how to create a […]

The post Episode 222: How I Would Start An Email List from the Beginning appeared first on Amanda Warfield.

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Marketing Advice NOT To Take There is a LOT of marketing advice out there. Some of it is truly incredible. Some of it is incredible for the right people at the right time. And some of it? Is a terrible hunk of garbage. Today, I wanted to talk about 7 of the worst pieces of […]

The post Episode 221: Marketing Advice NOT to Take appeared first on Amanda Warfield.

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Finding Time For Marketing We all love to see the behind the scenes of how other entrepreneurs spend their time. With so much freedom comes a bit of overwhelm and it’s always nice to hear how others are structuring the vast amount of time and vast amount of to-do lists and still finding time for […]

The post Episode 220: Finding Time for Marketing [My Latest Weekly Schedule] appeared first on Amanda Warfield.

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Power Your Business with a Content Engine One of the best ways to make the most of your marketing time is by building a content engine. You want to power your engine with your content and drive people throughout your various platforms and spaces online (and your offers!). Essentially, you can think of a content […]

The post Episode 219: Power Your Business with a Content Engine appeared first on Amanda Warfield.

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Content Batching Tips: Stop Waiting For Inspiration To Strike One of the top reasons business owners tell me they couldn’t possibly batch is because they prefer to create their content only when they’re feeling inspired. And while in theory that’s great, in practice, you’re actually doing more harm than good by waiting for creativity to […]

The post Episode 218: Stop Waiting for Creativity to Strike: Use This Content Batching Tip a...

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Tools That Help Keep Up With Marketing Demands There’s nothing I love more than a great business tool that will help me simplify a process. And when it comes to marketing, I obviously love all of the tools. Right now, everyone is talking about AI and ChatGPT – for good reason. But I wanted to […]

The post Episode 217: Tools that Help Keep Up with Marketing Demands appeared first on Amanda Warfield.

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Finding My Content Creation Groove Ever since July, I have found myself stuck on the content creation hamster wheel. Yes, the queen of batching has been inconsistent and all over the place with her own content. Why? Because I haven’t been following my own system. Or, more correctly, because life has been life-ing and I […]

The post Episode 216: Finding a Content Creation Groove when Life is Throwing Curveballs appeared first on Ama...

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Why I Scrapped My Retreat Launch I scrapped my retreat launch last month. In fact, I scrapped the entire retreat (for 2024 at least). This is something I always always advise clients to never do, and yet here I am breaking my own rules. So, I thought I’d pull back the curtain and share the […]

The post Episode 215: Why I Scrapped my Retreat Launch appeared first on Amanda Warfield.

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A Peek At My New YouTube Channel You might have heard this mentioned on a previous episode recently, but I started a YouTube channel! Don’t worry – the podcast isn’t going anywhere. But I wanted a way to connect even further with you, so every Monday at 4:00 pm Pacific Time/7:00 pm Eastern Time, I’ll […]

The post Episode 214: A Peek at My New YouTube Channel appeared first on Amanda Warfield.

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Your Fastest Path To Six Figures It’s common in the online space for us to use six-figures as the “made it” goal. AKA, when we’ve hit six-figures in revenue in a calendar year, we’ve officially become a real business owner. And while I actually think that metric is arbitrary, and the sentiment is a bit […]

The post Episode 213: Your Fastest Path to Six Figures appeared first on Amanda Warfield.

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Steal My Annual Survey Strategy If you’ve never sent an annual survey before, this episode is for you. Annual surveys are one of my FAVORITE ways to improve my marketing each year – because they’re incredibly helpful and easy to do. In today’s episode, you’ll hear more about how I use annual surveys, how to […]

The post Episode 212: Steal My Annual Survey Strategy appeared first on Amanda Warfield.

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How to DIY Your Website with Kate Hejde When I’m looking for a service, the website truly makes or breaks whether or not I’ll take the next step with a company. However, when we’re busy with the day to day of our business, it can be difficult to find the time to work on our […]

The post Episode 211: How to DIY Your Website So It Sells Your Services with Kate Hejde appeared first on Amanda Warfield.

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Marketing Strategist vs Social Media Manager When it comes to marketing, there are about a million different people that can help you improve what you’re doing. And we all sort of overlap, and we all have different skills and it can get pretty confusing. One of the most common questions I get is if I […]

The post Episode 210: Marketing Strategist vs Social Media Manager appeared first on Amanda Warfield.

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An Exact Breakdown of Using Sales Funnels to Set Goals If I told myself in year 1 that in year 7 I had 3500 IG followers … well, I would be appalled and probably give up on my business before it ever really got started. Now, I know that those numbers I was so focused […]

The post Episode 209: An Exact Breakdown of Using Sales Funnels to Set Goals appeared first on Amanda Warfield.

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A Look At My KPI Spreadsheet What’s a KPI? What are you supposed to be tracking? How can you use them? Is it really all that important to track them? These questions are some of the most commonly asked ones I get around KPIs, and I figured that if I’m hearing the same questions over […]

The post Episode 208: Here’s Exactly What I Track in My KPI Spreadsheet appeared first on Amanda Warfield.

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Content Planning From The Business First Creatives Podcast Is the content creation process overwhelming to you? Do you get through creating one piece of content and feel drained? Today I’m going to share a guest interview I did for Colie James’ podcast – Business First Creatives – where I share the proper way to create […]

The post Episode 207: Content Planning + Disneyland from the Business First Creatives Podcast appeared first o...

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Choosing The Best Email Provider If you haven’t started your email list – it’s past time my friend. If I had to say there was one type of content marketing that was more important than all of the rest? It would be email marketing. But, the very first step – choosing which email platform to […]

The post Episode 206: Choosing an Email Provider {Private Podcast Sneak Peak!} appeared first on Amanda Warfield.

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4 Marketing Gaps I See My Clients Make When I onboard a new client, there are always standard questions that I ask. One of those being what their current marketing strategy looks like. And over the years, I’ve discovered that there are some very common holes that MOST of my clients have when they come […]

The post Episode 205: 4 Common Marketing Holes I See with Clients appeared first on Amanda Warfield.

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Steal This Social Media Strategy If social media feels overwhelming right now, you aren’t alone. The constant refrain that I’m hearing is that business owners just don’t know what to do about social media. It’s become overwhelming, it’s harder to see results … it’s just one more thing on top of a lot of other […]

The post Episode 204: Steal This Social Media Strategy appeared first on Amanda Warfield.

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The Power of Starting a YouTube Channel I’m going to be really honest with you. For the last year or so, I’ve had thoughts about potentially starting a YouTube channel, but each time I began to truly think about it I pushed the idea away, because frankly? YouTube is a LOT of work. And I […]

The post Episode 203: The Power of Youtube with LaShonda Brown appeared first on Amanda Warfield.

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