Rethinking Manliness Through Vulnerability with JT Frank

Season 3, Episode 4: Rethinking Manliness Through Vulnerability with JT Frank

JT Frank is a proud veteran and first responder. He started his career in the United States Air Force and has spent the last 23 years protecting and serving his country as a civilian federal employee. Through his extensive time in the military and as a first responder, he has become intimately familiar with both the positive and negative lifestyle and habits associated with these career fields. Unfortunately for JT, the negative habits progressively played a larger role in his life.  Through trial and error, JT realized, not only do these habits not serve him personally, they are detrimental to the long-term success and mental health of the veteran and first responder community.

In 2019, JT came to crossroads in his life where, through personal reflection, he looked inwardly at what was holding him back from being the best possible version of himself. Through his exploration, JT realized the power of habit building, both negative and positive ones, in relation to happiness and success. He made major healthy lifestyle changes building better habits for himself, which have positively impacted his family, work and overall wellbeing.

JT’s lifestyle changes inspired him to create the Consequence of Habit podcast in 2020 with the overall goal of empowering individuals and communities by bringing awareness to the impact habits have on mental health, success and the environment. Since then, he has had the honor of interviewing a diverse range of guests from high-ranking military officers to professional athletes to your seemingly average everyday person. The common thread in all of JT’s interviews is that his guests have made positive changes in their own lives by looking inwardly, examining their habits and making changes. JT has taken these lessons, pinpointed what worked, and incorporated them into something that benefits a broader audience.

In late 2020, JT founded Consequence of Habit Inc, a 501(c)(3) charitable organization dedicated to helping others establish habits to succeed and improve mental health. JT accomplishes this by continually providing stories of hope, inspiration and positive change through the CoH podcast. JT also leads CoH experiential events, short volunteer hands-on teamwork and leadership experiences that facilitate connection, purpose and challenge.  What started as JT’s personal journey has now become a passion to help others make positive changes in their own lives, the community, and the environment.

Learn more at https://www.consequenceofhabit.org/ and https://www.consequenceofhabit.org/

Choose Your Struggle Presents: Made It, Season 1, Stay Savage dropped April 29th! Subscribe to Made It's stream! https://kite.link/choose-your-struggle-presents-made-it

Jay recently wrote an article for YES! Magazine: https://www.yesmagazine.org/issue/pleasure/2022/05/18/drugs-better-policy-help-reduce-overdoses

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Today's Good Egg:  Do something for your neighborhood and your neighbors!

Looking for someone to wow your audience now that the world is reopening? My speaking calendar is open! If you're interested in bringing me to your campus, your community group, your organization or any other location to speak about Mental Health, Substance Misuse & Recovery, or Drug Use & Policy, reach out to me at [e-mail]. 

• Tank Tops are in! You can see what they look like on the website (thanks to