Lead and design smart, not hard | Hans Guntren

Hans Guntren is the Vice President of Product Design at Demandbase, focusing on delivering customer value through AI and Machine Learning. He's a veteran technology executive and board advisor with over 20 years of product design experience.

Hans spent over a decade advising Silicon Valley technology firms and worked within IBM's Silicon Valley Lab, where he managed product design and oversaw a host of complex enterprise products. In addition to his experience with Fortune 500 companies, he helps early-stage startups develop their product vision and design.

In this episode, Hans and Yuriy discuss what's wrong with the trend of incorporating AI into products. They also talk about the graceful way of working with a design team and teaching young people that winning is not just about brute force.

📚 During this discussion, Hans mentioned The Startup J Curve by Howard Love.

This podcast is created to connect with tech and design leaders. Let’s connect on LinkedIn:

🎙 Yuriy Mykhasyak, Podcast Host, CEO and Co-Founder of Cieden

🎙 Hans Guntren, Vice President of Product Design at Demandbase

This podcast is brought to you by Cieden, a digital product design agency. If you are looking for a product designer who knows how to design an AI product, check if we align with your vision.

Thanks for listening!