Clicks and Giggles | Your Backstage Pass to Digital Marketing Strategies

Clicks and Giggles | Your Backstage Pass to Digital Marketing Strategies

Welcome to Clicks and Giggles, where marketing wisdom meets humor, hosted by the seasoned marketing pro, Jordan Rothwell Perry. Tailored for individuals with compelling offers, this podcast is your backstage pass to the world of digital marketing strategies. Jordan, a 3rd generation agency founder, peels back the curtain on advertising myths perpetuated by the "bros" and "agency gurus," offering behind-the-scenes insights on making marketing truly click, connect, and convert. Each episode delivers practical insights, interviews with inspiring women, and a refreshing "live, laugh, launch" perspective to the business world. Clicks and Giggles is more than a podcast; it's a journey with a mentor who understands that marketing is about people, connection, and having a good time. And if weekly episodes aren’t enough for you and you want more of your favorite Click Magnet, you can connect with Jordan over on Instagram at @launchwithjordan.

Episodes

April 23, 2025 14 mins

You don’t need a “ground floor opportunity” from someone else—you are the opportunity. In this episode, I’m sharing why building your own business is the most powerful move you can make. From MLM stories (yes, I was once the lipstick lady) to lessons on ownership, email lists, and sustainable offers, I’ll remind you why going all in on your own business is the best bet you’ll ever make. Let’s dig in, get gritty, and build something...

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It’s time to spring clean your business! In this episode, I’m giving you a checklist of quick but powerful fixes to refresh your marketing, client experience, and backend systems. From updating your Instagram bio to auditing your lead magnets and contracts, these small tweaks can make a huge impact. Let’s dive in and get things running smoothly!

Topics covered in this episode:

  • Why a simple Instagram bio update can boost...
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March 5, 2025 15 mins

Ever walked into Sephora just to browse and somehow left with a bag full of products? Same. And it’s all because of sampling. In this episode, I break down why Sephora’s free sample strategy works so well and how you can apply the same approach to your business. From lead generation to crafting the perfect freebie, I’ll show you how to create an irresistible first experience that builds trust and leads to sales. Let’s make your off...

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February 26, 2025 15 mins

Ever feel like you can’t escape your work notifications? Same. A year ago, I was drowning in client texts, voice memos, and endless emails—and I knew something had to change. Enter the fun phone. In this episode, I’m sharing what it’s really like to have two phones, the pros and cons, and how this simple shift has helped me create better boundaries, improve communication, and reclaim my personal time. If you struggle with disconnec...

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Your client experience can make or break your business. In this episode, I’m sharing real-life lessons on why the little things—like communication, expectations, and follow-ups—matter more than you think. From what not to say to clients (please, never tell someone you’re squeezing them in!) to simple tweaks that increase retention and referrals, this is your sign to audit your client experience. Small shifts can lead to big wins, a...

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February 12, 2025 12 mins

Cart is officially closed, and I’m back with part two of my behind-the-scenes look at launching The Room! In this episode, I’m breaking down what worked, what I’d do differently, and why you must have a plan for the day your cart closes. Plus, I’m sharing real wins from the incredible women inside The Room and the big lessons I learned along the way. Whether you're launching a program or just curious about what goes on behind ...

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Ever been ghosted or rejected in business? Me too. But what if I told you that rejection could actually be the secret to your next big win? In this episode, I’m sharing how getting ghosted turned into over $10,000 in sales for my friend—and how you can flip rejection into growth, too. Whether it’s in business, life, or love (wait till you hear that story!), I’ll show you how to embrace rejection, build resilience, and keep moving f...

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What if you could take back control of your time and transform how you work and live? In this episode, I sit down with time management coach Jennifer Sykes to dive into her life-changing strategies for being intentional with your time. From her “Nine-Minute Method” to tips on working with your cognitive fuel tank at its fullest, Jennifer shares her advice to help you prioritize what matters most.

Topics covered in this epi...

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January 28, 2025 25 mins

Ever wonder what it’s really like to launch a mastermind? In this bonus episode, I’m taking you inside my brain during the launch of The Room. From last-minute tweaks to learning what worked (and what didn’t), I’ll share the thought process behind creating a space that combines strategy, support, and connection. If you’ve ever been curious about launching or just want a glimpse behind the curtain, this one’s for you!

Topic...

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Stepping into the right room is just the beginning—but, whether it’s a networking event, mastermind, or casual coffee chat, the way you engage can make all the difference. In this episode, I’ll share strategies for building authentic connections, following up with purpose, and maximizing every opportunity to grow your business. Tune in and learn how to make every room count!

Topics covered in this episode:

  • How to maximi...
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Ever feel like you’re going it alone in your business? Let’s fix that. In this episode, I’m diving into why being in the right rooms—whether in-person or virtual—can transform your business. From networking with like-minded peers to gaining expert insights, the connections you build can lead to lifelong referrals and massive growth. Tune in and let’s get in the room together!

Topics covered in this episode:

  • Why being in...
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Overwhelmed by endless marketing tasks? Let’s simplify things. In this episode, I’m breaking down how to approach your marketing with clarity and confidence. You’ll learn how to plan in 90-day chunks, repurpose your best content, and use AI tools like ChatGPT to save time and energy. It’s time to focus on what you do best, show up authentically, and let your marketing work for you. Let’s make it simple and impactful!

Topic...

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Ready to leave 2024 behind and embrace the possibilities of 2025? In this episode, I’m breaking down the trends, habits, and mindsets to leave in the past and the ones to bring into the new year. From redefining success to running ads that actually work, we’re casting vision for a more intentional and impactful year ahead. Join me to kick off 2025 with a plan that sets you up for success!

Topics covered in this episode:

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Ready to wrap up the year with a bang? In this episode, I reflect on the past year’s gifts, challenges, and lessons while encouraging you to set intentions for the year ahead. Discover how to balance your “why,” embrace new opportunities, and refine your offers for the long game. Let’s suit up, stay inspired, and dive into creating a life and business that truly matters. Let’s do this together!

Topics covered in this episo...

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Are you a planner or a procrastinator? In this episode, I explore the four types of planners and share how you can finally hit the sweet spot: a plan that’s effective, flexible, and realistic. Learn how to reflect on what worked (and what didn’t), reverse-engineer your launches, and block time for what matters most in life and business. Let’s set you up to breeze through Q1 with confidence and breathing room!

Topics covere...

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December 11, 2024 15 mins

Are you leveraging the power of reviews to boost your business or support your favorite spots? In this episode, I dive into why reviews matter from both a consumer and business owner’s perspective. Learn practical tips on giving impactful reviews, gathering testimonials, and turning feedback into actionable insights. Whether you're looking to elevate your SEO, improve customer relationships, or simply show appreciation, this i...

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Is market research really worth your time? In this episode, I’ll show you why it’s the $100 billion industry you can’t ignore and how it can completely transform your offers. I’ll dive into simple ways to gather the insights you need—without overcomplicating the process. From surveys to focus groups, and even a little “lurking,” I’ll share real-life strategies that make market research both actionable and rewarding. Ready to create...

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Is your business ready to handle real growth and success? In this episode I dive into the realities behind the "10X your business" mantra, exploring the operational challenges and opportunities it brings. From ensuring FTC-compliant marketing to scaling customer service and optimizing internal systems, this episode is a blueprint for sustainable growth. Whether you're running a brick-and-mortar store or an online emp...

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Have you ever wondered what makes a high-ticket program truly worth it? After spending over $30,000 on programs this year—some hits, some misses—I’ve learned a lot about both buying and creating high-ticket offers. In this episode, I’m diving into what to look for as a buyer and how to create a program that’s a no-brainer for your clients. From authentic testimonials to fair pricing and avoiding high-pressure sales tactics, I’m sha...

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Is your marketing sending the right message? Join me in this episode to explore how powerful positive messaging can be in creating client connections and driving success. I'll challenge your fear-based marketing, showing how mindset, confidence, and vision shape the way clients respond to your brand. From case studies to practical tips, discover how shifting from scarcity to abundance draws clients who believe in your services...

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