Clocking In with Haylee Gaffin - Podcast about Podcasting for Podcasters

Evergreen doesn't mean boring — it means leveraged. In this bonus episode, we break down what evergreen podcast content really is, how it fits into your business strategy, and why it's the most underutilized growth tool for podcasters looking to monetize long-term.

This is your mindset and strategy reset on what it means to create content that stays relevant, gets discovered repeatedly, and fuels your marketing systems for months (o...

What if your podcast wasn’t just content, but a powerful marketing tool? Today’s episode kicks off a brand series all about turning your podcast into an evergreen marketing machine. I’m sharing what I see podcasters doing wrong in their podcast strategy, plus the mindset shifts necessary to go from content creator to strategic marketer. 

This is part 1 of our series on Turning Your Podcast into an Evergreen Marketing Machin...

What can you learn from listening to other podcasters? In this episode, I’m breaking down three patterns in podcasting that I’ve noticed my clients and retreat attendees using to grow their shows. I’m connecting the dots so that you can build intentionality, confidence, and relationships in your next episodes. 

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their...

What if you gave yourself permission to say your biggest podcast dreams out loud? In today’s episode, you’ll hear from the attendees of this year’s Mic Check Retreat, as they speak their podcast dreams into existence. 

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only c...

Ever wonder if podcasting would make a difference in your business? In today’s episode, I’m passing the mic to a few of our Gaffin Creative clients, who are answering the question: what has podcasting done for your business? Listen in on their stories about what’s possible when you commit to using your voice strategically. 

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking ...

Ever wish you could eavesdrop on a candid conversation among seasoned podcasters? At Mic Check Retreat, I had the privilege of hosting a roundtable discussion with our incredible group of podcast attendees. We jumped into the real stories behind our shows—the triumphs, the hurdles, and the unexpected lessons that come with the territory.

In this honest, heartwarming, and somewhat entertaining conversation about what it actually ...

Are you celebrating your milestones? In today’s episode, I’m featuring my client Tara Whitaker of The Modern Editor. Tara is celebrating a huge milestone—50 episodes of her show—and sharing how working with Gaffin Creative has helped her get back on track after burnout.

This episode originally aired on episode 50 of the The Modern Editor Podcast.

Today's episode is brought to you by Mic Check Society, our community for podcas...

Think your podcast isn’t converting? Think again! In today’s episode, I’m sharing a personal story about the connection between a sale in my digital shop and a three-year-old episode of Clocking In. Plus, I’m diving into my tips for creating long-term success with your podcast. 

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our servic...

Grief doesn’t send a calendar invite. In this episode, I’m coming to you raw and vulnerable, sharing a deeply personal journey through one of the hardest seasons of my life. Over the past four months, I lost two of my grandparents—one just a week ago. Through these losses, I learned the real power of building a business and a podcast that supports your life when life asks you to pause.

I'm not here today with a polished plan or ...

What if the best content that you could share this week already exists? In today’s episode, I’m featuring my interview on The Modern Editor Podcast, hosted by my client Tara Whitaker. Tara and I share our insight into what it’s like to be a podcast guest, plus how you can make the most out of your guest appearances. 

This episode originally aired on episode 49 of The Modern Editor Podcast.

Today's episode is brought to y...

You don’t have to do it all to build a successful business. In today’s episode, I’m flipping the mic to some incredible women who’ve mastered the art of outsourcing—because staying creative, consistent, and balanced in your business doesn't happen alone.

You’ll hear from five inspiring podcasters—Stephanie Deininger, Jennifer Griffith, Bree Pair, Ali Haney, and Tara Whitaker—who share how outsourcing their podcast production to my t...

Ever feel like your to-do list is out of control but none of it moves the needle? Same here—until I started hosting weekly marketing meetings...with ChatGPT.

In this episode, I’m sharing the exact structure of my Monday Marketing Meetings—a framework that transformed how I prioritize, plan, and actually get stuff done. It's not your typical team sync. It’s a solo, AI-powered business check-in that keeps me accountable and aligned.

Will artificial intelligence replace podcast producers? As a podcast producer who’s watched the rise of AI tools over the years, I’m here to tell you: I’m not afraid of that happening. But I am strategic about how we use it at Gaffin Creative.

I’ll break down how AI is actually enhancing our workflows, where it falls short, and why human-first podcasting still matters. Spoiler alert: AI can’t replicate context, strategy, or the ...

Summer is here—and with it comes both the temptation to slow down and the opportunity to get ahead. If you’re a podcaster staring down your content calendar wondering “Should I take a break?” or “Should I double down?”—you’re not alone.

In this episode of Clocking In, I asked a few of my amazing clients to share how they’re approaching their podcast this summer. From full-on batching mode to intentional breaks, their strategies are ...

Feel like you’re doing everything to grow your podcast, yet still not seeing the momentum you want? In this episode, I’m completing the series all about podcast growth. Today, I’m sharing the podcast marketing framework that will lead you to sustainable and scalable podcast growth. 

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. ...

If you're serious about taking your podcast to the next level, it's time to talk about paid growth. While organic strategies (like tapping into your current audience or collaborating with others) are powerful foundations, there may come a point when you need an extra boost to reach new listeners faster.

That's where strategic paid growth comes in — and it’s not just about throwing money at ads and hoping for the best. Done well,...

What if you could instantly double or triple your podcast audience without spending a dime? In this episode, I’m continuing my new series all about podcast growth. Today, I’m sharing the secret to getting in front of new, highly-engaged listeners: collaboration. 

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for edu...

Are you tired of releasing episodes week to week and seeing no change in download numbers? In this episode, I’m continuing my new series all about podcast growth. Today, we’re diving into one of the most effective strategies for boosting your podcast: organic growth. 

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us fo...

Are you tired of releasing episodes week to week and getting no download growth? In this episode, I’m kicking off a brand-new series where I’ll be breaking down the exact strategies you need to expand your podcast audience—starting with the essential foundations.

In this first episode, I’m covering:

• Why podcast growth matters (and why it’s NOT just about big numbers)
• The 3 core growth strategies: organic, collaborations, and p...