The goal of the Customer Lifetime Value University Podcast is to provide listeners with actionable plans and strategies to improve their CLTV.The way we think about growth is changing. It's not all about acquisition. In fact, getting your existing customers to stay longer, spend more, and refer you are keys to creating exponential growth.Episodes will be a concise 15-30 minutes and will stay light on the theory and heavy on specific implementable things brands can do.
Summary:
- Be a guide for customers, and over time that will increasingly improve LTV
- Difference between a community and an audience
- How to allow your community members to connect with each other instead of it just being a megaphone from the company
- Make community members a core part of your company's journey (ask feedback and get inspired by them!)
- Have a goal for your community
- How to ...
Summary:
-Focusing on CSAT (Customer Satisfaction) and NPS (Customer Loyalty) can be powerful leading indicators
-Be proactive and check in with customers
-Have tangible goals around gathering feedback
-Aligning leadership around customer needs as you scale
-Separate and layer customer phase
-Anticipating and responding to customer challenges
-Being an organization led by Voice of the Cu...
-What is the MET (Minimum Effective Time) to generate X result
-How to build relationships with intentionality
-Using the “Mom test” to make communication accessible
-Consistency in touchpoints
-Personalization at scale
-What extra things are you doing to build customer love?
-Not B2B. Not B2C. H2H. Human to Human
-Building product associations through relationships
-Psychology of positioning
Things to Learn:
Things you will learn:
Things you will learn:
Things you will learn:
Things you will learn:
Things you will learn:
Things you will learn:
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations.
Anna Sale explores the big questions and hard choices that are often left out of polite conversation.
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
If you can never get enough true crime... Congratulations, you’ve found your people.
A straightforward look at the day's top news in 20 minutes. Powered by ABC News. Hosted by Brad Mielke.