Things you will learn:
- Economics of retaining existing clients vs. acquiring new ones
- How to not get sucked into the “acquisition trap”
- The power of niching down (and it relates to CLTV)
- How events can impact CLTV
- How to get clients that stick around for 10+ years
- How to use experiences to create stickiness
- How to get human with your customers
- Add value in unique ways (like bulk buying licenses from a vendor to give to customers a tool they all need)
- If customers aren’t growing, they are on the path to churn
- Ask for information (like birthday and date of joining a program) so you can deliver special surprises
Popular Podcasts
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
24/7 News: The Latest
The latest news in 4 minutes updated every hour, every day.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.