February 28, 2024 • 28 mins
Discover the incredible journey of Jessica Hung, who transformed from a CPA to a trailblazing co-founder of Parasol Diapers, and ,Terese Fessenden who's reshaping the way we educate new parents with Fika Newborn. Our latest episode takes you through the meticulous process of developing baby products that are gentle on the most tender skin, and how knowledge becomes power for new moms and dads grappling with the challenges of early childcare. The collaboration between these two dynamic women is not just inspiring—it's a game-changer for families everywhere.
When it comes to our little ones, nothing less than the best will do. Jessica's quest for a diaper that addresses the pain of rash-prone skin resulted in a treasure trove of insights, and we share these along with Terese's practical wisdom on nurturing a newborn—from mastering breastfeeding to conquering sleep training. The episode is a testament to the power of passion and dedication in creating products and educational resources that can provide a sense of calm in the beautiful storm of parenting.
We wrap up our conversation with a sincere thank you to Jessica and Terese for their authenticity and the support they offer to parents just starting their journey. You'll find a wealth of guidance on Parasol.com and FikaNewborn.com—beacons of hope for those in the thralls of caring for a tiny human. Tune in for an engaging and empowering discussion that offers not just comfort for your baby, but peace of mind for you as well.
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Terese Fessenden - Fika Newborn
Jessica Hung - Parasol Diapers
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:02):
Hi, I'm Coach Mickey and I'm so glad that you've
joined us and if this is yourfirst time joining us, come on
in and make yourself comfortable.
For those of you that joined uson a regular basis, I'm so glad
that you do, and thank you somuch for always reaching out to
our guests and I love yourcomments, your questions and
your suggestions of all of myguests that I have on.
We've had some incredible,incredible guests, and today is
(00:23):
no different, and I think we'vegot to find something because
I'm so excited about my guests.
But that's why I have the spotgases, because everybody I bring
on has something to offer, andI wish, I wish wholeheartedly,
that I had had these two amazingwomen when I was having
children, and one of my guestsyou have heard in the past and
(00:45):
she is gonna come here with somenew information.
But also, we are going to acollaboration today and I'm just
gonna jump right in.
So today we have got with usJessica Humb and Tilly
Fezzington.
What we're gonna?
Fezzington Fezzington, you sayyour name is different now
Terese.
Speaker 2 (01:04):
Yeah, it's Terese Flores, but my married name is
Fezzington.
Yes, yeah, no problem.
Speaker 1 (01:09):
Thank you, thank you.
So Jessica is co-founder ofParasol diapers and, as a
women-owned business, they arededicated to innovating diapers
that prevent diaper rash tosensitive skin babies.
And Terese you have heardbefore on my podcast and I just
love her, love her.
Love her because, again, I wishI had had somebody like her
(01:29):
when I was having kids.
She is the founder of Thinkin'Newborn online education.
Now how fun is that?
Empowering parents withinformation and resources that
you're gonna need to buildconfidence as a new parent,
anywhere from breastfeeding tosleep training.
So welcome both of you.
I appreciate you taking thetime to be with me today.
How are you Great?
Speaker 2 (01:50):
Thank you so much.
Thank you, Mickey.
Speaker 1 (01:54):
I guess I'm gonna jump in with you because this is
something that I think isabsolutely amazing, because, as
a mom, and probably as otherparents who are listening, that
diaper rash is huge when itcomes to having babies and
children.
So I love, I love what you havecome up with and I'm good it's
gonna ask.
First of all, let's talk alittle bit about you.
(02:15):
So tell me a little bit aboutyou and who you are.
Speaker 3 (02:18):
Of course.
Well, everybody, nice to meetyou here.
I am a first generationimmigrant from Taiwan, so I
speak Mandarin as well too.
That's my first language.
I'm a single mom of two verywonderful kids.
They are a little older, theyare not babies anymore.
I've been working since age of14.
(02:40):
So I've been a career woman.
My career took me from being aCPA I specialized in taxation
for Fortune 300 companies tothen owning a small business in
education sector in Californiaand started to working out some
investment in real estate hereIn 2015,.
(03:04):
A friend of mine was a mother offive kids.
She shared a little bit of herstruggle finding some quality
diapers for her children.
I did some research and then Iwas blown away by wow, this is
interesting.
Like nothing had ever changedfor a couple of decades after I
have my two young babies.
(03:25):
So I decided to check out more,and one thing led to the other.
That's how I become theco-founder of Parasol Diaper
Company, and I just love working.
I throughout all this journey,I made so many different
incredible friends, and everysingle step they just keep
(03:48):
leading me to incredible peoplelike to race and also now today,
mickey.
So it's been wonderful andthat's who I am, and now I'm
stopped working mom I love it.
Speaker 1 (04:01):
I love the fact that you took a challenge that we
deal with as a parent and youjust ran with it to create
something that I know is goingto be successful.
I mean, this is just incredible, especially for infants,
Because, like I said, diaperrash just seems to be the most
prevalent thing.
That happens pretty much at anytime and with any parent.
You know when we ask each other.
(04:22):
So I love it.
I love it.
Okay, so, teresa, I'm gonna I'mgonna just have you recap.
I know a lot of our circle offriends have heard you and they
love you because they're alwayscommenting on you.
But you have now got an onlineeducation and I love it.
So you've taken it a littlestep further from just going
into people's homes and helpingthem to actually now offering
something online.
And finally, I would begrateful to have this Ros, or
(04:50):
Sorry about that.
Speaker 2 (04:52):
Yes, there was such a need for my services in home it
was difficult to keep up.
I'm only one person when I'veworked within the early child
care industry since I was 18, so, like Jessica, I started
working in high school when Iwas even younger than college.
(05:13):
My college time in college.
People and families love that.
I've just been doing this forso long and I have the formal
education aspect.
I was stretching myself thinand just so tired.
It's impossible to work everynight.
I have a family as well.
We came up with this idea foronline education which is
(05:37):
accessible nationwide.
It's a subscription service.
We have an annual rate and amonthly rate as well.
Speaker 1 (05:45):
That is great.
I love it because now you havean opportunity to reach out so
much further, because yourknowledge and what you have to
offer is so important.
It really does help because,like we said before, children
don't come with an annual.
It's a new family.
Sometimes it's difficult,especially when you don't know.
I love it.
My next question is how did youtwo meet to collaborate
(06:10):
together?
This is like a perfect match.
This is still perfect.
Speaker 3 (06:15):
Sorry, so you want to take the lead?
Speaker 2 (06:18):
Sure, I'll go ahead and share a little bit.
It's actually veryserendipitous.
I think it's very common fordoulas or newborn care
specialists like myself to reachout to other companies and just
see if they would like tocollaborate with samples to gift
our clients and products thatwe love.
I'm always looking for newproducts.
(06:39):
My clients always have newproducts that they've come
across that I learn about.
I reached out to Parasol onInstagram I think they just
showed up on a suggested.
I reached out to them and saidhey, what do you be interested
in?
Having any samples?
I do a lot of expos and thingsevents.
It's always nice to give thingsout to new parents.
Then I believe it was Jessicasomeone.
(07:03):
Somehow it got in Jessica'shands and then she had actually
emailed me and said oh, can youcome to our office, our local
office?
I said sure.
Then we went ahead and met.
I had no idea what to expect.
It turned out we've just builttrust and a friendship along the
way.
Here we are.
I'm so honored to work withParasol as well.
Speaker 1 (07:27):
It's great when you meet somebody that you can
actually collaborate with and dosomething that just fits the
perfect niche of what you'redoing.
Jessica, I shared how you cameup with the idea.
Explain how your diapers workto prevent, to help with diaper
rash for sensitive.
No-transcript.
Speaker 3 (07:48):
Well, there are a lot of the details.
There's many different workthat have to combine and happen
all together to make it workingout perfectly.
So I mean, besides the rawmaterials, that have to be
really, really good qualities.
So what had happened is in 2015, when I started with this idea,
(08:11):
and because I was a totaloutsider, I had no idea about
how to make a diaper.
I just have the idea about,like, hey, you know what,
something better, something highquality need to be introduced.
So I hired a consultant and hetook me on a very, very long
trip.
We visited about 20 differentcountries.
(08:33):
I basically went to rawmaterial suppliers,
manufacturers all over the place, from Asia to Europe to even
Middle East, and, of course, itmade with a lot of very capable
vendors in North America toreally understand what's their
insights for their offerings,their production processes,
(08:54):
their motivations.
And then I was so amazed that Iobserved varying approaches,
different strengths andweaknesses in a lot of different
type of practices.
In the meantime, I was trying toget to the understanding of
what's the reason that's reallycausing the diaper rush.
(09:14):
So I don't know if you know, inUnited States and this was a
few years back when bigcompanies they started to launch
, you know, featuring 12 hoursof absorbency for the diapers.
It's really really convenientand it sounds a very desirable
(09:35):
feature for a lot of diapers.
At the meantime, when thatproduct launched, there's an
indication, you know, the diaperrush, green cells also jumped
over the roof.
That basically tells peoplethat extended exposure to the
wetness on the diaper soil,diaper can cause the potential
(09:58):
issues.
So we have to take a few things.
We have to make our diaper dryreally fast.
We have to making sure all theurine that went down, gone down
to the diaper, won't neighborherbal surface again to touch
the baby's skin.
We have to make the diaperextremely breathable.
(10:21):
We have to make the materialreally soft.
We have to make the fit it fitsright so it doesn't irritate
any parts of their skin.
So it's a lot of combinationsto making sure it works
extremely well for the skin.
And that's how basically Istarted.
(10:42):
You know, take every singlepotential element that can
create any problems for thebaby's skin issue and then went
on a very thorough testing forsix months with Dermatase, which
is in Germany, to have ourmaterial and the product testing
on sensitive skin babies to geta result.
(11:05):
That's literally with 200babies 24 hours, consecutively,
48 hours and then 72 hours onour diapers give us a zero
result of any rotation on theskin to then come from its go to
lounge.
So it's a no joke.
It's definitely not easy.
(11:25):
It did take time, but I justfeel great, I feel comfortable
that when I truly can give thatpiece of mind to the parents
that make me sleep better, Well,yeah, you took a challenge that
most parents deal with, and Iremember even with.
Speaker 1 (11:43):
My children were babies.
One of the things that was forme was I hated when those
elastic were going to cut intothe legs and then they'd red.
And I was like, oh my gosh, andyou couldn't make it loose,
because then it was a problembecause now it's leaking.
But then if you made it tootight so it didn't leak, they
had this.
Poor little things have that.
And I was like forget it, I'lldeal with the leaking, because I
(12:05):
don't want to have that redmark.
So the fact that you took allof these challenges and you
tested it and said, okay, well,what about this and what about
that?
And you took it to collaborateand make a diaper, make a
product that actually fit andaddressed all of these issues,
is amazing, I mean.
And then to have it say, okay,okay, we're ready to go, and the
(12:26):
fact that you didn't justescape either something, I love
it.
I love the fact.
Plus, we are a mom, we do this.
So, like you, teri, so we're amom, we know these challenges
and people.
They're like I just needsomeone to fix this or have an
answer.
And you took something that wasin the marketplace and you made
(12:48):
it better.
Speaker 3 (12:49):
And trust me, yeah, trust me, I drive my
manufacturers crazy.
Good, every time when they hearJessica's coming, they were
like, oh, this crazy woman,that's good.
Oh, my God, you know, headacheis coming, passionate.
What she's going to complainabout?
Yeah, and that's me.
And that's why, when Teri'sreaching out to us, you know,
(13:12):
and after I learned, wow, thisis great, this is a very
professional service providerand she's right in Orange County
and I wanted to meet.
I don't just want the teammember to send her a product and
say, okay, let's collaborate,and then, you know, go for it.
I scheduled the meeting withher in face, I introduced the
product, I explained to her howthis is going to work, I
(13:34):
listened carefully of what youknow.
What are the parents' issues?
What kind of product or qualitythat they are looking for?
I constantly learning from theprofessionals and the parents
and I think this is veryimportant.
It's not just something in myown head that's thinking, okay,
(13:54):
this is what I want to do.
It's all about what Jessicawants.
It's not.
It's really all about what theparents really need.
And I better be a greatlistener.
And as soon as I learnedsomething and I passed it, I
check it and I know like, okay,this is going to be something
critical and important, not justfor them but for the babies.
(14:14):
I then will take it from thereuntil I finally get it from my
manufacturer to deliver that tothe parents.
It's hard but for whateverreason, I enjoy that process and
I guess that's why I survive.
For the business.
It's like a torturing myself,you know, to get to it.
Speaker 1 (14:38):
No, actually there's a word for this, Jessica.
It's called passion.
Speaker 2 (14:42):
It's like you have to do it.
Speaker 1 (14:47):
That's right.
When you have got passion,there are no obstacles because
you're either going to go aroundthem, over them or right
through them.
So, no, it's actually.
I love the fact that you don'tsettle and that if you want
something that is out there inthe marketplace that is just so
extraordinary and so we'relooking for, that just has so
(15:07):
much potential, but also you seewhat the challenges are and
you've got the answer for it.
You know, and that is whatmakes a really good product,
cause you've taken your passionand you've put it into something
and every parent that's goingto use your diapers is going to
see that because you've takenthe time to recognize what is
needed.
You know.
(15:27):
Same thing with you, teresee,you know, I know you go out and
you work with all of theseparents that have got newborns
and babies and again, you takethem through each and every step
on what to do and how to do itand help build their confidence.
You know, and again and that'swhy I keep bringing you back
because your passion forcreating, you know, a much
(15:48):
better environment for newbornsyou know newborns and for the
parents, you know your passioncomes through.
You know, and that's what makesyou too incredible, not only
business women, but just twoincredible, extraordinary
individuals, you know, andthat's why I love hearing your
stories.
So so, teresee, I know somehave you had the opportunity to
(16:09):
incorporate the parasol diapersinto some of the clients that
you've used.
Speaker 2 (16:14):
Yes.
So Parasol has been graciousenough to mail me samples on
demand.
If I email Jessica, they'reusually at my doorstep within 48
hours, which is so kind.
Yeah, and I do have clientsthat have which from competitor
brands and they've loved Parasol.
(16:35):
They've heard great thingsabout a certain brand and
they're like, oh, we'll pay theextra money for this brand, it's
wonderful, and then it's maybejust not a right fit for their
baby, for whatever reason.
And I introduced Parasol and Iknow I have one client recently
and they're like you know whatthey put off Parasol for a
little bit because they wereconvinced this name brand was
(16:59):
the one.
And then they tried Parasol andthey said we signed up and
we're getting Parasol.
So it definitely helps, youknow, having little sample packs
on hand.
Parasol gives me sort of liketwo little sample packs which
the parents love for puttinginside their diaper bags for on
the go, and then I might offerthem, you know, as a gift
(17:19):
usually a greeting gift or aparting gift I usually offer
them a pack of, you know, a fullpack of diapers as well in
wipes.
Speaker 1 (17:29):
I love it, the collaboration.
You know that's how it works,right.
I mean, you give a little bitand you share.
I always believe that, you know, when it comes to business, is
that you're having thecollaboration.
You actually lift each other upand that's what creates success
.
And both of you are just.
You have such a greatcombination to be able to
(17:49):
complement each other.
So I can see why this businesshas worked the way it has for
both of you.
Wow, that is Parasol is verygenerous of you, jessica, and
what a great way.
But and then also for you to beincorporated at Trace.
You know, I was just thinkingwhen you were talking about you
know.
See, that's the challenge.
People go well, you know it's alittle bit more, you know it's
(18:11):
a little bit more cost, but whenyou think about it, you're
really saving so much morebecause, like you said in the
beginning, jessica, if peopleare buying diaper rash ointment
and their child is dealing withis uncomfortable and then but
you could have a little bit morewith a product such as Parasol
diapers that's going to preventthe diaper rash and never cause,
(18:33):
you know, because that's anabsolute, but you know, may not
cause a diaper rash or somethingwith a child that is so that
you know it's invaluable.
So I mean, so, looking at itthat way, it's like it's it's
worth it.
You're getting quality.
You know for what you're whatyou're getting for your product.
Speaker 3 (18:51):
I think a lot of the parents, especially first time
parents, young parents, theyhave no idea why the babies will
have rash.
Right, they must be scratchingtheir head, thinking like, okay,
is it a food, Is it the outfit?
Is it that they have no idea?
So I mean, most of the timethey probably need to go to the
(19:11):
pediatrician, the doctor, right,they have to spend the time go
visit the medical professionalsthat will have to buy the diaper
rash cream.
They have to try many differentthings, that whole process, you
know, just to take all this oneissue, if we can go from the
root, not even giving them thatat all, I think it's not just
(19:33):
about money.
I think parents at thebeginning, when, when the life
changed right, this is a brandnew milestone they don't even
sleep well.
I mean, I remember when, when Ihad my first son, I was
breastfeeding and I'm literallylike getting up every two to
three hours constantly.
My son was like a you know aclock, you know one AM four.
Speaker 1 (20:03):
AM seven AM.
Speaker 3 (20:04):
Yeah, and you don't even have sleep and your brain
doesn't work the same way.
How?
How are you going to handle andtake another issue that coming
along your way?
I think it's too much.
And diaper is supposed to solvea problem for you.
Right To handle the urinationsand the boat movement it's
(20:25):
supposed to do is work, but thenwhen it becomes a product that
give you another health or skinproblems, that that deviates
from what is supposed to service.
So it's, I mean, to me, to giveparents a piece of mind is very
critical.
In the principle of a parasolphilosophy, you know, we have to
(20:48):
attend to every single detailthat can potentially do the best
, not just for the physical partof it but for the mental side
of it, to give them some sleep,for God's sake.
You know they don't have enoughsleep already.
I'm just a reason.
No, like all the challengingthe parent have to take on, you
(21:08):
know figuring out from there,and that's why she's there to
help too.
Speaker 2 (21:13):
Yes, exactly so I do.
You know, in person support.
I do overnight shifts themajority of the time because
parents need their rest and youknow those three hour marks come
along where they have to wait,where they wake up and they need
to change.
And so you know I, you knowmost part of support.
You know it's an investment andit's a gift and it's wonderful,
(21:36):
but you know the cost ofJessica mentioned a doctor's
appointment and healthcare.
Or you know, having someone tohave overnight sleep, overnight
care.
You know there's a price to payof some sort, so why not?
You know, help make your life alittle easier and have a dry
diaper throughout the night.
Speaker 1 (21:58):
Oh yeah, every little element is going to help,
especially as a new parent.
But, like you said, if you'vegot one challenge, that's been
addressed and now you don't haveto worry about a diaper rash
because you've taken the stepsto be able to prevent that, Like
you said, that's going to help.
But then also then having theknowledge of what to do and how
to do it.
That's a great combination tobe able to at least make it a
(22:22):
little bit easier.
It's never going to be easy.
Speaker 3 (22:24):
It's never easy having kids all the way up until
the age of 18.
Oh my gosh my kids, 23, they'restill dealing with issues and
trust me, Mickey, it's a fulllife.
It's a full life.
Speaker 1 (22:36):
I know, I know so, but if I would have had
something that didn't have, thatthey prevented diaper rash,
that would have taken a littlechip out of that, that one
element of being a parent, wow.
Well, you guys have been somuch fun.
I really enjoyed having you andI love what you're doing.
I love the fact that both ofyou have taken such important
(22:57):
things as a mom, as anindividual, and seeing what we
needed and taking it and justran with it to make everybody's
life better.
And so we've got a few moreminutes.
So is there anything that youwould like to add or you'd like
to share before we wrap it up?
Speaker 2 (23:16):
No, I think go ahead.
Yeah, I think everything'sgreat.
Thank you so much for having me, and you know we do have a
coupon code that we would liketo offer all the listeners.
It's keep on sharing 20 or 20%off of diapers and 20% off of my
online educational services.
So go ahead and visitfecannewborncom underneath the
(23:36):
Education tab, and you can findall of our online new parent
education.
Speaker 1 (23:42):
Oh, that is so kind of you.
Thank you so much.
And then they can also find youon all your websites and, as
everybody knows, both Jessicaand Teresa's website will be in
the description of the podcast.
So look for parasol diapers,and then also fecannewborn.
And again, you know that forall the information on the
podcast, but I'd also like tothank them for being the
(24:05):
gracious sponsors to a lot ofour YouTube channel and also our
podcast, and also you can findthem on keep on sharing too,
along with all our other socialmedia.
Jessica, is there anything elseyou'd like to add before we
wrap it up?
Speaker 3 (24:22):
I just wanted to say, like you said, I wish when I
had my baby I have somebody likeTeresa.
You know who's so good, whoknows so much about how we have
to handle certain things andgive us the kind of help that we
needed.
It's very important and Ihighly recommend parents get
(24:43):
professional help and, believeit or not, we have so many
parents, it's literally becomingfriends.
They have the first baby,second baby, third baby, fourth
baby, you know, still comingback to use a parasol and we
chat and different kids.
They have different issues.
Sometimes they have sleepissues.
Sometimes, you know kids havethis other kind of issue.
(25:05):
Reaching out to professionalsand that will really save the
time and then get to the bottomof the problems right away.
That's all I wanted to.
I can only do one thing.
I can read the diaparite foryou.
Everything else go to Teresa.
Speaker 2 (25:26):
Jessica, you know, that's just another reason why I
found the online virtualeducational education so
beneficial for parents and haveeasy access to it.
Speaker 3 (25:35):
Yes, love that.
Speaker 2 (25:37):
Because we have new parent, educators, healthcare
providers that are all on theplatform and it's easy,
accessible at your fingertips,and then you can get your sleep
and really dig into theeducational information on the
online service at an affordableprice.
Speaker 1 (25:54):
Thank you so much.
You have been awesome.
Thank you so much, both of you,for being with me today and
sharing all your insight andinformation and your knowledge
and creating some wonderfulthings for our circle of friends
and for all over the globe.
All over the world, becauseboth of you are online, so I'm
assuming everybody can reach outto you, no matter where they
live on the earth.
Speaker 3 (26:15):
Exactly so does the yep.
Speaker 1 (26:18):
You've already traveled most of the earth to
and around the country.
Well, thank you again for bothbeing with me, and I look
forward to hearing from both ofyou again and hear how
everything is thriving and whatchanges have happened.
And please, please, please,know that you're welcome to come
back anytime, and I wish bothof you an abundance of success
in everything that you're doing.
Speaker 3 (26:40):
Thank you, Mickey.
Speaker 2 (26:42):
Thank you, bye.
Have a great day, bye.
Speaker 1 (26:45):
Thank you All right, so thank you so much for being
with us.
As you guys know, the mostprevious thing you can do is be
yourself.
I really, really hope that ifyou are a new parent and you
know anybody that is a newparent, please reach out to
either Jessica or Teresa, andagain, you can find them at
ParisDalDiperscom and also forFikinNewborncom.
All that information will bedown in the description and I
(27:06):
will look forward to seeing you.
Until then, until our nextpodcast, see ya.
Hi, I'm Coach Mickey and I'm so glad that you've
joined us and if this is yourfirst time joining us, come on
in and make yourself comfortable.
For those of you that joined uson a regular basis, I'm so glad
that you do, and thank you somuch for always reaching out to
our guests and I love yourcomments, your questions and
your suggestions of all of myguests that I have on.
We've had some incredible,incredible guests, and today is
(00:23):
no different, and I think we'vegot to find something because
I'm so excited about my guests.
But that's why I have the spotgases, because everybody I bring
on has something to offer, andI wish, I wish wholeheartedly,
that I had had these two amazingwomen when I was having
children, and one of my guestsyou have heard in the past and
(00:45):
she is gonna come here with somenew information.
But also, we are going to acollaboration today and I'm just
gonna jump right in.
So today we have got with usJessica Humb and Tilly
Fezzington.
What we're gonna?
Fezzington Fezzington, you sayyour name is different now
Terese.
Speaker 2 (01:04):
Yeah, it's Terese Flores, but my married name is
Fezzington.
Yes, yeah, no problem.
Speaker 1 (01:09):
Thank you, thank you.
So Jessica is co-founder ofParasol diapers and, as a
women-owned business, they arededicated to innovating diapers
that prevent diaper rash tosensitive skin babies.
And Terese you have heardbefore on my podcast and I just
love her, love her.
Love her because, again, I wishI had had somebody like her
(01:29):
when I was having kids.
She is the founder of Thinkin'Newborn online education.
Now how fun is that?
Empowering parents withinformation and resources that
you're gonna need to buildconfidence as a new parent,
anywhere from breastfeeding tosleep training.
So welcome both of you.
I appreciate you taking thetime to be with me today.
How are you Great?
Speaker 2 (01:50):
Thank you so much.
Thank you, Mickey.
Speaker 1 (01:54):
I guess I'm gonna jump in with you because this is
something that I think isabsolutely amazing, because, as
a mom, and probably as otherparents who are listening, that
diaper rash is huge when itcomes to having babies and
children.
So I love, I love what you havecome up with and I'm good it's
gonna ask.
First of all, let's talk alittle bit about you.
(02:15):
So tell me a little bit aboutyou and who you are.
Speaker 3 (02:18):
Of course.
Well, everybody, nice to meetyou here.
I am a first generationimmigrant from Taiwan, so I
speak Mandarin as well too.
That's my first language.
I'm a single mom of two verywonderful kids.
They are a little older, theyare not babies anymore.
I've been working since age of14.
(02:40):
So I've been a career woman.
My career took me from being aCPA I specialized in taxation
for Fortune 300 companies tothen owning a small business in
education sector in Californiaand started to working out some
investment in real estate hereIn 2015,.
(03:04):
A friend of mine was a mother offive kids.
She shared a little bit of herstruggle finding some quality
diapers for her children.
I did some research and then Iwas blown away by wow, this is
interesting.
Like nothing had ever changedfor a couple of decades after I
have my two young babies.
(03:25):
So I decided to check out more,and one thing led to the other.
That's how I become theco-founder of Parasol Diaper
Company, and I just love working.
I throughout all this journey,I made so many different
incredible friends, and everysingle step they just keep
(03:48):
leading me to incredible peoplelike to race and also now today,
mickey.
So it's been wonderful andthat's who I am, and now I'm
stopped working mom I love it.
Speaker 1 (04:01):
I love the fact that you took a challenge that we
deal with as a parent and youjust ran with it to create
something that I know is goingto be successful.
I mean, this is just incredible, especially for infants,
Because, like I said, diaperrash just seems to be the most
prevalent thing.
That happens pretty much at anytime and with any parent.
You know when we ask each other.
(04:22):
So I love it.
I love it.
Okay, so, teresa, I'm gonna I'mgonna just have you recap.
I know a lot of our circle offriends have heard you and they
love you because they're alwayscommenting on you.
But you have now got an onlineeducation and I love it.
So you've taken it a littlestep further from just going
into people's homes and helpingthem to actually now offering
something online.
And finally, I would begrateful to have this Ros, or
(04:50):
Sorry about that.
Speaker 2 (04:52):
Yes, there was such a need for my services in home it
was difficult to keep up.
I'm only one person when I'veworked within the early child
care industry since I was 18, so, like Jessica, I started
working in high school when Iwas even younger than college.
(05:13):
My college time in college.
People and families love that.
I've just been doing this forso long and I have the formal
education aspect.
I was stretching myself thinand just so tired.
It's impossible to work everynight.
I have a family as well.
We came up with this idea foronline education which is
(05:37):
accessible nationwide.
It's a subscription service.
We have an annual rate and amonthly rate as well.
Speaker 1 (05:45):
That is great.
I love it because now you havean opportunity to reach out so
much further, because yourknowledge and what you have to
offer is so important.
It really does help because,like we said before, children
don't come with an annual.
It's a new family.
Sometimes it's difficult,especially when you don't know.
I love it.
My next question is how did youtwo meet to collaborate
(06:10):
together?
This is like a perfect match.
This is still perfect.
Speaker 3 (06:15):
Sorry, so you want to take the lead?
Speaker 2 (06:18):
Sure, I'll go ahead and share a little bit.
It's actually veryserendipitous.
I think it's very common fordoulas or newborn care
specialists like myself to reachout to other companies and just
see if they would like tocollaborate with samples to gift
our clients and products thatwe love.
I'm always looking for newproducts.
(06:39):
My clients always have newproducts that they've come
across that I learn about.
I reached out to Parasol onInstagram I think they just
showed up on a suggested.
I reached out to them and saidhey, what do you be interested
in?
Having any samples?
I do a lot of expos and thingsevents.
It's always nice to give thingsout to new parents.
Then I believe it was Jessicasomeone.
(07:03):
Somehow it got in Jessica'shands and then she had actually
emailed me and said oh, can youcome to our office, our local
office?
I said sure.
Then we went ahead and met.
I had no idea what to expect.
It turned out we've just builttrust and a friendship along the
way.
Here we are.
I'm so honored to work withParasol as well.
Speaker 1 (07:27):
It's great when you meet somebody that you can
actually collaborate with and dosomething that just fits the
perfect niche of what you'redoing.
Jessica, I shared how you cameup with the idea.
Explain how your diapers workto prevent, to help with diaper
rash for sensitive.
No-transcript.
Speaker 3 (07:48):
Well, there are a lot of the details.
There's many different workthat have to combine and happen
all together to make it workingout perfectly.
So I mean, besides the rawmaterials, that have to be
really, really good qualities.
So what had happened is in 2015, when I started with this idea,
(08:11):
and because I was a totaloutsider, I had no idea about
how to make a diaper.
I just have the idea about,like, hey, you know what,
something better, something highquality need to be introduced.
So I hired a consultant and hetook me on a very, very long
trip.
We visited about 20 differentcountries.
(08:33):
I basically went to rawmaterial suppliers,
manufacturers all over the place, from Asia to Europe to even
Middle East, and, of course, itmade with a lot of very capable
vendors in North America toreally understand what's their
insights for their offerings,their production processes,
(08:54):
their motivations.
And then I was so amazed that Iobserved varying approaches,
different strengths andweaknesses in a lot of different
type of practices.
In the meantime, I was trying toget to the understanding of
what's the reason that's reallycausing the diaper rush.
(09:14):
So I don't know if you know, inUnited States and this was a
few years back when bigcompanies they started to launch
, you know, featuring 12 hoursof absorbency for the diapers.
It's really really convenientand it sounds a very desirable
(09:35):
feature for a lot of diapers.
At the meantime, when thatproduct launched, there's an
indication, you know, the diaperrush, green cells also jumped
over the roof.
That basically tells peoplethat extended exposure to the
wetness on the diaper soil,diaper can cause the potential
(09:58):
issues.
So we have to take a few things.
We have to make our diaper dryreally fast.
We have to making sure all theurine that went down, gone down
to the diaper, won't neighborherbal surface again to touch
the baby's skin.
We have to make the diaperextremely breathable.
(10:21):
We have to make the materialreally soft.
We have to make the fit it fitsright so it doesn't irritate
any parts of their skin.
So it's a lot of combinationsto making sure it works
extremely well for the skin.
And that's how basically Istarted.
(10:42):
You know, take every singlepotential element that can
create any problems for thebaby's skin issue and then went
on a very thorough testing forsix months with Dermatase, which
is in Germany, to have ourmaterial and the product testing
on sensitive skin babies to geta result.
(11:05):
That's literally with 200babies 24 hours, consecutively,
48 hours and then 72 hours onour diapers give us a zero
result of any rotation on theskin to then come from its go to
lounge.
So it's a no joke.
It's definitely not easy.
(11:25):
It did take time, but I justfeel great, I feel comfortable
that when I truly can give thatpiece of mind to the parents
that make me sleep better, Well,yeah, you took a challenge that
most parents deal with, and Iremember even with.
Speaker 1 (11:43):
My children were babies.
One of the things that was forme was I hated when those
elastic were going to cut intothe legs and then they'd red.
And I was like, oh my gosh, andyou couldn't make it loose,
because then it was a problembecause now it's leaking.
But then if you made it tootight so it didn't leak, they
had this.
Poor little things have that.
And I was like forget it, I'lldeal with the leaking, because I
(12:05):
don't want to have that redmark.
So the fact that you took allof these challenges and you
tested it and said, okay, well,what about this and what about
that?
And you took it to collaborateand make a diaper, make a
product that actually fit andaddressed all of these issues,
is amazing, I mean.
And then to have it say, okay,okay, we're ready to go, and the
(12:26):
fact that you didn't justescape either something, I love
it.
I love the fact.
Plus, we are a mom, we do this.
So, like you, teri, so we're amom, we know these challenges
and people.
They're like I just needsomeone to fix this or have an
answer.
And you took something that wasin the marketplace and you made
(12:48):
it better.
Speaker 3 (12:49):
And trust me, yeah, trust me, I drive my
manufacturers crazy.
Good, every time when they hearJessica's coming, they were
like, oh, this crazy woman,that's good.
Oh, my God, you know, headacheis coming, passionate.
What she's going to complainabout?
Yeah, and that's me.
And that's why, when Teri'sreaching out to us, you know,
(13:12):
and after I learned, wow, thisis great, this is a very
professional service providerand she's right in Orange County
and I wanted to meet.
I don't just want the teammember to send her a product and
say, okay, let's collaborate,and then, you know, go for it.
I scheduled the meeting withher in face, I introduced the
product, I explained to her howthis is going to work, I
(13:34):
listened carefully of what youknow.
What are the parents' issues?
What kind of product or qualitythat they are looking for?
I constantly learning from theprofessionals and the parents
and I think this is veryimportant.
It's not just something in myown head that's thinking, okay,
(13:54):
this is what I want to do.
It's all about what Jessicawants.
It's not.
It's really all about what theparents really need.
And I better be a greatlistener.
And as soon as I learnedsomething and I passed it, I
check it and I know like, okay,this is going to be something
critical and important, not justfor them but for the babies.
(14:14):
I then will take it from thereuntil I finally get it from my
manufacturer to deliver that tothe parents.
It's hard but for whateverreason, I enjoy that process and
I guess that's why I survive.
For the business.
It's like a torturing myself,you know, to get to it.
Speaker 1 (14:38):
No, actually there's a word for this, Jessica.
It's called passion.
Speaker 2 (14:42):
It's like you have to do it.
Speaker 1 (14:47):
That's right.
When you have got passion,there are no obstacles because
you're either going to go aroundthem, over them or right
through them.
So, no, it's actually.
I love the fact that you don'tsettle and that if you want
something that is out there inthe marketplace that is just so
extraordinary and so we'relooking for, that just has so
(15:07):
much potential, but also you seewhat the challenges are and
you've got the answer for it.
You know, and that is whatmakes a really good product,
cause you've taken your passionand you've put it into something
and every parent that's goingto use your diapers is going to
see that because you've takenthe time to recognize what is
needed.
You know.
(15:27):
Same thing with you, teresee,you know, I know you go out and
you work with all of theseparents that have got newborns
and babies and again, you takethem through each and every step
on what to do and how to do itand help build their confidence.
You know, and again and that'swhy I keep bringing you back
because your passion forcreating, you know, a much
(15:48):
better environment for newbornsyou know newborns and for the
parents, you know your passioncomes through.
You know, and that's what makesyou too incredible, not only
business women, but just twoincredible, extraordinary
individuals, you know, andthat's why I love hearing your
stories.
So so, teresee, I know somehave you had the opportunity to
(16:09):
incorporate the parasol diapersinto some of the clients that
you've used.
Speaker 2 (16:14):
Yes.
So Parasol has been graciousenough to mail me samples on
demand.
If I email Jessica, they'reusually at my doorstep within 48
hours, which is so kind.
Yeah, and I do have clientsthat have which from competitor
brands and they've loved Parasol.
(16:35):
They've heard great thingsabout a certain brand and
they're like, oh, we'll pay theextra money for this brand, it's
wonderful, and then it's maybejust not a right fit for their
baby, for whatever reason.
And I introduced Parasol and Iknow I have one client recently
and they're like you know whatthey put off Parasol for a
little bit because they wereconvinced this name brand was
(16:59):
the one.
And then they tried Parasol andthey said we signed up and
we're getting Parasol.
So it definitely helps, youknow, having little sample packs
on hand.
Parasol gives me sort of liketwo little sample packs which
the parents love for puttinginside their diaper bags for on
the go, and then I might offerthem, you know, as a gift
(17:19):
usually a greeting gift or aparting gift I usually offer
them a pack of, you know, a fullpack of diapers as well in
wipes.
Speaker 1 (17:29):
I love it, the collaboration.
You know that's how it works,right.
I mean, you give a little bitand you share.
I always believe that, you know, when it comes to business, is
that you're having thecollaboration.
You actually lift each other upand that's what creates success
.
And both of you are just.
You have such a greatcombination to be able to
(17:49):
complement each other.
So I can see why this businesshas worked the way it has for
both of you.
Wow, that is Parasol is verygenerous of you, jessica, and
what a great way.
But and then also for you to beincorporated at Trace.
You know, I was just thinkingwhen you were talking about you
know.
See, that's the challenge.
People go well, you know it's alittle bit more, you know it's
(18:11):
a little bit more cost, but whenyou think about it, you're
really saving so much morebecause, like you said in the
beginning, jessica, if peopleare buying diaper rash ointment
and their child is dealing withis uncomfortable and then but
you could have a little bit morewith a product such as Parasol
diapers that's going to preventthe diaper rash and never cause,
(18:33):
you know, because that's anabsolute, but you know, may not
cause a diaper rash or somethingwith a child that is so that
you know it's invaluable.
So I mean, so, looking at itthat way, it's like it's it's
worth it.
You're getting quality.
You know for what you're whatyou're getting for your product.
Speaker 3 (18:51):
I think a lot of the parents, especially first time
parents, young parents, theyhave no idea why the babies will
have rash.
Right, they must be scratchingtheir head, thinking like, okay,
is it a food, Is it the outfit?
Is it that they have no idea?
So I mean, most of the timethey probably need to go to the
(19:11):
pediatrician, the doctor, right,they have to spend the time go
visit the medical professionalsthat will have to buy the diaper
rash cream.
They have to try many differentthings, that whole process, you
know, just to take all this oneissue, if we can go from the
root, not even giving them thatat all, I think it's not just
(19:33):
about money.
I think parents at thebeginning, when, when the life
changed right, this is a brandnew milestone they don't even
sleep well.
I mean, I remember when, when Ihad my first son, I was
breastfeeding and I'm literallylike getting up every two to
three hours constantly.
My son was like a you know aclock, you know one AM four.
Speaker 1 (20:03):
AM seven AM.
Speaker 3 (20:04):
Yeah, and you don't even have sleep and your brain
doesn't work the same way.
How?
How are you going to handle andtake another issue that coming
along your way?
I think it's too much.
And diaper is supposed to solvea problem for you.
Right To handle the urinationsand the boat movement it's
(20:25):
supposed to do is work, but thenwhen it becomes a product that
give you another health or skinproblems, that that deviates
from what is supposed to service.
So it's, I mean, to me, to giveparents a piece of mind is very
critical.
In the principle of a parasolphilosophy, you know, we have to
(20:48):
attend to every single detailthat can potentially do the best
, not just for the physical partof it but for the mental side
of it, to give them some sleep,for God's sake.
You know they don't have enoughsleep already.
I'm just a reason.
No, like all the challengingthe parent have to take on, you
(21:08):
know figuring out from there,and that's why she's there to
help too.
Speaker 2 (21:13):
Yes, exactly so I do.
You know, in person support.
I do overnight shifts themajority of the time because
parents need their rest and youknow those three hour marks come
along where they have to wait,where they wake up and they need
to change.
And so you know I, you knowmost part of support.
You know it's an investment andit's a gift and it's wonderful,
(21:36):
but you know the cost ofJessica mentioned a doctor's
appointment and healthcare.
Or you know, having someone tohave overnight sleep, overnight
care.
You know there's a price to payof some sort, so why not?
You know, help make your life alittle easier and have a dry
diaper throughout the night.
Speaker 1 (21:58):
Oh yeah, every little element is going to help,
especially as a new parent.
But, like you said, if you'vegot one challenge, that's been
addressed and now you don't haveto worry about a diaper rash
because you've taken the stepsto be able to prevent that, Like
you said, that's going to help.
But then also then having theknowledge of what to do and how
to do it.
That's a great combination tobe able to at least make it a
(22:22):
little bit easier.
It's never going to be easy.
Speaker 3 (22:24):
It's never easy having kids all the way up until
the age of 18.
Oh my gosh my kids, 23, they'restill dealing with issues and
trust me, Mickey, it's a fulllife.
It's a full life.
Speaker 1 (22:36):
I know, I know so, but if I would have had
something that didn't have, thatthey prevented diaper rash,
that would have taken a littlechip out of that, that one
element of being a parent, wow.
Well, you guys have been somuch fun.
I really enjoyed having you andI love what you're doing.
I love the fact that both ofyou have taken such important
(22:57):
things as a mom, as anindividual, and seeing what we
needed and taking it and justran with it to make everybody's
life better.
And so we've got a few moreminutes.
So is there anything that youwould like to add or you'd like
to share before we wrap it up?
Speaker 2 (23:16):
No, I think go ahead.
Yeah, I think everything'sgreat.
Thank you so much for having me, and you know we do have a
coupon code that we would liketo offer all the listeners.
It's keep on sharing 20 or 20%off of diapers and 20% off of my
online educational services.
So go ahead and visitfecannewborncom underneath the
(23:36):
Education tab, and you can findall of our online new parent
education.
Speaker 1 (23:42):
Oh, that is so kind of you.
Thank you so much.
And then they can also find youon all your websites and, as
everybody knows, both Jessicaand Teresa's website will be in
the description of the podcast.
So look for parasol diapers,and then also fecannewborn.
And again, you know that forall the information on the
podcast, but I'd also like tothank them for being the
(24:05):
gracious sponsors to a lot ofour YouTube channel and also our
podcast, and also you can findthem on keep on sharing too,
along with all our other socialmedia.
Jessica, is there anything elseyou'd like to add before we
wrap it up?
Speaker 3 (24:22):
I just wanted to say, like you said, I wish when I
had my baby I have somebody likeTeresa.
You know who's so good, whoknows so much about how we have
to handle certain things andgive us the kind of help that we
needed.
It's very important and Ihighly recommend parents get
(24:43):
professional help and, believeit or not, we have so many
parents, it's literally becomingfriends.
They have the first baby,second baby, third baby, fourth
baby, you know, still comingback to use a parasol and we
chat and different kids.
They have different issues.
Sometimes they have sleepissues.
Sometimes, you know kids havethis other kind of issue.
(25:05):
Reaching out to professionalsand that will really save the
time and then get to the bottomof the problems right away.
That's all I wanted to.
I can only do one thing.
I can read the diaparite foryou.
Everything else go to Teresa.
Speaker 2 (25:26):
Jessica, you know, that's just another reason why I
found the online virtualeducational education so
beneficial for parents and haveeasy access to it.
Speaker 3 (25:35):
Yes, love that.
Speaker 2 (25:37):
Because we have new parent, educators, healthcare
providers that are all on theplatform and it's easy,
accessible at your fingertips,and then you can get your sleep
and really dig into theeducational information on the
online service at an affordableprice.
Speaker 1 (25:54):
Thank you so much.
You have been awesome.
Thank you so much, both of you,for being with me today and
sharing all your insight andinformation and your knowledge
and creating some wonderfulthings for our circle of friends
and for all over the globe.
All over the world, becauseboth of you are online, so I'm
assuming everybody can reach outto you, no matter where they
live on the earth.
Speaker 3 (26:15):
Exactly so does the yep.
Speaker 1 (26:18):
You've already traveled most of the earth to
and around the country.
Well, thank you again for bothbeing with me, and I look
forward to hearing from both ofyou again and hear how
everything is thriving and whatchanges have happened.
And please, please, please,know that you're welcome to come
back anytime, and I wish bothof you an abundance of success
in everything that you're doing.
Speaker 3 (26:40):
Thank you, Mickey.
Speaker 2 (26:42):
Thank you, bye.
Have a great day, bye.
Speaker 1 (26:45):
Thank you All right, so thank you so much for being
with us.
As you guys know, the mostprevious thing you can do is be
yourself.
I really, really hope that ifyou are a new parent and you
know anybody that is a newparent, please reach out to
either Jessica or Teresa, andagain, you can find them at
ParisDalDiperscom and also forFikinNewborncom.
All that information will bedown in the description and I
(27:06):
will look forward to seeing you.
Until then, until our nextpodcast, see ya.
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