In this episode of Coffee N° 5, host Lara Schmoisman sits down with Ewelina Aiossa, an expert in scientific and clinical beauty with over 15 years in the industry. From working with leading dermatologists and cosmetic chemists to navigating clinical research and product development, Ewelina shares invaluable insights on how skincare brands can stand out in today’s competitive market. Don't miss this insightful episode!
We'll talk about:
- The truth about clinical skincare studies and how brands can validate efficacy
- How emerging beauty brands can conduct clinical trials affordably
- Trends shaping skincare: from biotech to wellness integration
- Why social proof and digital presence are key in today’s beauty market
- The role of dermatologists in brand credibility and clinical research
For more information, visit Ewelina Aiossa's LinkedIn.
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