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July 23, 2024 27 mins

In this week’s updates episode I talk about Instagram's intentional focus on short-form videos rather than long-form content; the vital role of patience in social media success with a reminder about the silent followers who contribute significantly to your reach; and discuss a new feature on Spotify that allows comments on podcast episodes, which is a game-changer for direct listener feedback! 


I also highlight LinkedIn’s potential for business growth through its underrated features like sponsored newsletters. And finally, I explore the importance of creating content that not only engages your audience but also encourages them to share it.


In this episode you will learn:

  • Why Instagram has decided to focus on short-form video content
  • How individual voice messages on social media can increase engagement
  • Why patience with your content is important and the potential for posts to go viral days or weeks later
  • How Spotify's new feature works and the benefits to podcasters
  • Ways you can use LinkedIn as a valuable business tool
  • How to create share-worthy content on social media to engage audiences and inspire shares
  • What you can do to target ideal clients to foster loyalty and recommendations

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What were your key takeaways from this week's episode? Share them with us on Instagram @coffeesandcontentpod – we would love to hear from you. 

Also, please feel free to get in touch with me via the links below or ask a question on Spotify in the Q & A box. 


Resources mentioned:


Get in touch:

Instagram - @thesocialcollective_nz, @coffeesandcontentpod

Website - www.thesocialcollective.co.nz

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Host

Loren Tomlinson

Loren Tomlinson

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