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July 30, 2024 40 mins

In this final episode of the season, I talk about why showing up consistently is crucial, especially for Kiwi business owners navigating New Zealand's temporary economic decline. Despite the recession’s challenges, I highlight the significance of maintaining marketing efforts and creating tailored content for your 1% ideal client. 


I discuss the positive outlook from financial experts, the importance of building community, and how sharing your growth journey can inspire and engage your audience. Through consistency on social media and setting personal business goals, I share why right now you should be focusing on long-term success rather than instant virality. 


In this episode you will learn:

  • Why it’s important to show up online and be present during tough times
  • How you can maintain marketing efforts and seek tailored advice to improve content during a recession
  • Insights on economic challenges and positive outlook for recovery from experts
  • How to create content targeted to your 1% ideal client for more effective connections
  • Ways to share positive outcomes and stories to inspire and engage your audience
  • The importance of patience with social media growth and focusing on long-term business goals

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What would you like to learn about in Season Two? Please get in touch with us on Instagram @coffeesandcontentpod – we would love to bring you more of what you want so that you can up your Social Media and Marketing game! 


Also, please feel free to get in touch with me via the links below or ask a question on Spotify in the Q & A box. 


Resources mentioned:


Get in touch:

Instagram - @thesocialcollective_nz ; @coffeesandcontentpod

Website - www.thesocialcollective.co.nz

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Host

Loren Tomlinson

Loren Tomlinson

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