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July 2, 2025 18 mins

In this first episode of a mini series 'The Growth Edit', I’m pulling back the curtain on the chaos I lived through as a new founder, and how I transformed overwhelm into a clear, repeatable marketing system that gave me back my time and sanity. 

You’ll learn why posting on instinct alone keeps you stuck, how to build content pillars that guide every post, and why batching your content is the key to staying consistent (without burnout).

If you’ve ever felt like you’re throwing spaghetti at the wall with your marketing… welcome home. This episode is your midyear reset for a leaner strategy, stronger systems, and real CEO-level growth.

Takeaways

  • Simplify to Multiply: A lean strategy frees up hours each week.
  • Batching Is a Superpower: Create weeks of content in one sitting.
  • Content Pillars Provide Focus: 3–5 core topics guide every post.
  • Consistency Builds Trust: Predictable publishing wins loyal audiences.
  • Systems Over Spaghetti: Repeatable processes fuel sustainable growth.
  • Adopt Your CEO Energy: A serious business demands serious strategy.

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Host

Loren Tomlinson

Loren Tomlinson

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