Collective Intelligence: Marketing Insights & Ideas to Help Brands Thrive

Collective Intelligence: Marketing Insights & Ideas to Help Brands Thrive

Collective Intelligence delivers actionable insights and ideas that help modern brands win. Explore our episodes for fresh perspectives on categories, consumers and culture from IPG's global network of marketing experts. For more information, visit intelligence.interpublic.com.

Episodes

October 26, 2021 35 min

Join Paul Parton as he talks with Ben Kalevitch from United Minds about the company’s recent Global Employee Experience Survey with KRC Research. The study looks at current employee trends as organizations experience continuous, unprecedented change. Paul and Ben discuss the important and sometimes surprising factors affecting employee satisfaction, during what has been called “The Big Quit” or “The Talent Wars.”

Share
Mark as Played
Share
Mark as Played

In this Floor 9 episode, film critic Kyle Turner joins IPG Lab’s Adam Simon and Richard Yao to discuss the future of the film industry, as it struggles to adapt to the streaming era over the course of the pandemic. A diminishing theatrical window and the lack of new IP originating from streaming services will affect the future of movies, as will the growing cultural relevance of video games. 

Share
Mark as Played
September 20, 2021 4 min

Collective Intelligence’s debut podcast highlights a few recent perspectives. In four minutes, get introduced to five different insights. In this episode, hear about Generation Alpha, a group becoming known as Coronials being raised through the pandemic. Get an answer to the question: is TikTok serious enough for B2B? Learn how perceptions about social activism differ between Gen Z and Millennials, with implications for brands. Fin...

Share
Mark as Played

Popular Podcasts

    If you can never get enough true crime... Congratulations, you’ve found your people.

    The Daily

    This is what the news should sound like. The biggest stories of our time, told by the best journalists in the world. Hosted by Michael Barbaro. Twenty minutes a day, five days a week, ready by 6 a.m.

    Dateline NBC

    Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations.

    Stuff You Should Know

    If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks then look no further. Josh and Chuck have you covered.

    The Ben Shapiro Show

    Tired of the lies? Tired of the spin? Are you ready to hear the hard-hitting truth in comprehensive, conservative, principled fashion? The Ben Shapiro Show brings you all the news you need to know in the most fast moving daily program in America. Ben brutally breaks down the culture and never gives an inch! Monday thru Friday.

Advertise With Us

For You

    Music, radio and podcasts, all free. Listen online or download the iHeart App.

    Connect

    © 2021 iHeartMedia, Inc.

    • Help
    • Privacy Policy
    • Terms of Use
    • AdChoicesAd Choices