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May 12, 2022 51 min

Are you using your numbers to inform your decisions or are you avoiding them?

Numbers don't define you, but they do tell you where you’re at and what you can do to change the future. 

In this episode, I’m joined by my bookkeeper, Parker Stevenson, to talk about the 5 financial pitfalls you want to avoid as a business owner and the financial state of the coaching and consulting industry in 2022. 

I’m also sharing some vulnerable stories from when I was $55K in debt and how I created a better relationship with money. All this is to say: If I can do it, you can too. 

Parker is the Chief Business Officer at Evolved Finance: a bookkeeping firm that specializes in helping online entrepreneurs to build more profitable and financially stable online businesses. For over 7 years, Parker has been advising some of the top coaches, course creators, influencers, and thought leaders on how to make more sound business decisions using their financial data. Before joining Evolved Finance, Parker spent 5 years at Adidas America where he became the US product manager for golf footwear.

Whether you’re a numbers person or not, this is for you. 

Show notes are always available at

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