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July 3, 2025 10 mins

Kristina is getting real about a potentially unpopular take that might just reshape the way you think about the busy seasons in your business. We all know the feeling of a busy season where we think we don’t have the time to post, podcast, or promote what’s making us busy. 

Though this is when it’s actually most important and most impactful for you to show up online.

When your business is thriving, when you're landing dream clients, speaking at events, or finally hitting milestones— that is when your audience is watching you most.

In this quick Community podcast, Kristina explains how showcasing your wins when you’re most busy is a magnet for more opportunities, and how even the smallest behind-the-scenes moments can build your authority online. 
Visibility matters in seasons of growth.

This isn’t about hustle culture. Rest is necessary. But if you’ve got the energy and excitement, ride the wave! Your community wants to see the magic you’re creating.

Tune in and let this be your pep talk to proudly share the work you're doing—make time to post, because people want to see it, trust me.

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