Community Bank Value™ Playbook
Community Bank Value™ Playbook is a strategic series for community bank CEOs responsible for the future direction of their institution—focused on value drivers, timing, leverage, and optionality, so you can lead critical conversations with clarity long before anyone asks the question out loud.
Episodes
Most community bank CEOs think about value the same way everyone else does: call report metrics, peer comparisons, ROA, and efficiency ratios.
Strategic buyers don’t.
In this episode of the Community Bank Value™ Playbook, Kurt Knutson breaks down the eight value drivers buyers actually use to evaluate a bank — and why understanding them changes how you lead, whether you ever sell or not.
You’ll learn the difference between:
- Baselin...
Most CEOs assume value is about what they’ve built.
Strategic buyers care about what they can become because of it.
In this episode, Kurt Knutson explains how strategic value is actually created — why the right combination of banks can turn “two plus two into five,” and how understanding this perspective changes how you think about your own institution.
Using real-world experience from both sides of the table, this episode shows how s...
Most community bank CEOs believe they’re in control — until a strategic question lands unexpectedly.
In this episode, Kurt Knutson introduces The Leverage Matrix, a practical framework that helps CEOs understand where real control comes from — and where it quietly erodes.
This episode sets the foundation for the entire series.
What This Episode Covers
- Why leverage isn’t about size, price, or intent
- How preparedness changes the power...
If your board asked tomorrow, “Should we be thinking about our strategic options?” — would you know how to answer?
Most community bank CEOs can run the bank.
Very few feel prepared for the strategic conversation that matters most — the one nobody talks about openly.
In this trailer, Kurt Knutson introduces Community Bank Value™ Playbook and explains who the show is for, what it is — and just as importantly, what it isn’t.
This series i...
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